Sylvia Rodriguez
Kissimmee,Florida
Summary
Accomplish accounts executive and strategy with more 27 years of experience leading, managing and training high performing teams for top-line growth for 33+ door, nurtured sales portfolios of $17M and 105% YOY sales goals.
Overview
23
23
years of professional experience
Work History
Area Expert | Beauty and Wellness
Walgreens Boots Alliance
08.2016 - 10.2023
- Revolutionized the top region's business performances sales growth 105% YOY. Collaborating with 7 district managers and 33 + locations, training for product promotion, operational excellence, and customer services was implemented.
- Spearheaded the content development and deployment of a vendors representatives playbook, communicating the role objectives and company vision. Boosted customer satisfaction and productivity within the department.
- Collaborated with district managers, store manager and consultants, advised on seminars, increased sales performances 11% and implemented operational process and services policies.
- Orchestrated developing and deploying training initiatives for Beauty and Personal Care innovations. Used business analysis insights to inform seasonal performances, training content, and delivery methods; augmented average order value by 24% and customer 10% customer satisfaction.
- Led strategic relationships-building efforts, coordinating and scheduling product la product launches partnered with prestigious trainers from industry-leading brands.
- Facilitated product knowledge exchange and innovation, drove impactful outcomes and fostered collaborative alliances.
- Revitalized leadership engagement and target advocacy, coaching and mentoring initiatives; improved 30% leadership participation and alignment with organization goals.
- Executed creative tactics to drive sales success; curated supplemental events, training, and contest in collaboration with renowned beauty industry distributors, leading to a substantial increase in brand visibility and revenue generation.
- Cultivated a customer-centric mindset through target training programs. Better customer experiences by raking number one in the company.
Beauty Sales and Education
N07 Beauty Company
03.2013 - 05.2016
- Managed and motivated employees to be productive and engaged in work.
- Cross-trained existing employees to maximize team agility and performance.
- Maximized performance by monitoring daily activities and mentoring team members.
- Onboarded new employees with training and new hire documentation.
- Monitored and analyzed business performance to identify areas of improvement and make necessary adjustments.
- Communicated clearly with employees, suppliers and stakeholders to keep everyone on same page and working toward established business goals.
- Developed and implemented business strategies to achieve business goals and stay competitive.
Lancome Counter Manager
Dillards Department Store
01.2010 - 05.2013
- Set targets for employees to drive company success and strengthen motivation.
- Recommended, selected and helped locate or obtain specific merchandise based on customer needs and desires.
- Development strategies to keep department aligned with sales and profit targets.
- Leveraged data and analytics to make informed decisions and drive business improvements.
- Coach and monitor consultants, ensure company strategy implemented to drive sales with results 10% increase YOY.
Clarins Counter Manager | Lancome | Clinique
Burdines Department Store | Macys
06.2000 - 01.2013
- Ranked among top sales performers. achieving counter of the year.
- Delivered product demonstrations and sample applications, raising exposure of key brands.
- Built relationships with customers and community to establish long-term business growth.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
- Resolved problems with high-profile customers to maintain relationships and increase return customer base.
- Managed and motivated employees to be productive and engaged in work.
- Resolved staff member conflicts, actively listening to concerns and finding appropriate middle ground.
- Cross-trained existing employees to maximize team agility and performance.
- Maximized performance by monitoring daily activities and mentoring team members.
- Onboarded new employees with training and new hire documentation.
- Monitored and analyzed business performance to identify areas of improvement and make necessary adjustments.
Education
Associate of Science - Elementary Education
University of Puerto Rico - Bayamon
Bayamon, PR07.1993
Associate of Science - Computer Science
Inter American University of Puerto Rico Bayamon
Bayamon, PR08.1992
Skills
Leadership & Management Experiences: People Development, Team Leadership, Strategic Planing, Change management, Performances Evaluation, Staff Development
Training & Development: Onbarding Programs, Adult Learning, E Learnings Developments
Sales & Marketing: Segments Stratergy, Product Demostration, Cusumer Behavior, Business Performance
Technical & industry Skills: English and Spanish fluent speaker, MS offices, Power Point presentations, Product Knowledge, Beauty and Fragances Skin Care Expert
Timeline
Area Expert | Beauty and Wellness
Walgreens Boots Alliance
08.2016 - 10.2023
Beauty Sales and Education
N07 Beauty Company
03.2013 - 05.2016
Lancome Counter Manager
Dillards Department Store
01.2010 - 05.2013
Clarins Counter Manager | Lancome | Clinique
Burdines Department Store | Macys
06.2000 - 01.2013
Associate of Science - Elementary Education
University of Puerto Rico - Bayamon
Associate of Science - Computer Science
Inter American University of Puerto Rico Bayamon