Summary
Overview
Work History
Education
Certification
Skills And Tools
Timeline
Generic

Tafari Norton

Philadelphia,PA

Summary

Innovative Digital Marketing Strategist with background in developing and implementing comprehensive marketing plans. Strengths include strategic thinking, creativity, and data analysis to drive brand growth and market share. Notable success in managing digital campaigns across various online platforms while improving SEO rankings and generating lead conversions.

Overview

5
5
years of professional experience
1
1
Certification

Work History

Digital Marketing Strategist

Nagarro
09.2024 - Current
  • Maintained 10%+ engagement on LinkedIn with FinOps and resilience campaigns.
  • Led Talkwalker-based social listening to analyze sentiment and trending topics.
  • Developed SEO content with SEMrush, Perplexity, and Google Analytics.
  • Created carousels and videos using Canva, HeyGen, Opus Clip, and ChatGPT.

Social Media Consultant

Independent Social Media Consultant
05.2020 - Current
  • Scaled Instagram brands to 30K+ followers; generated millions of TikTok views.
  • Designed data-backed content strategies for influencers, small businesses, and artists.
  • Specialized in engagement growth, creative workflows, and AI-enhanced marketing.

Social Media Strategist

ProgressionsU
06.2024 - 08.2024
  • Built content calendars and led short-form video marketing with Kevin Robinson.
  • Analyzed insights to iterate and refine strategy for Instagram and TikTok growth.

SEO Management Intern

Project Insulin
01.2024 - 05.2024
  • Increased CTR by 25% via metadata optimization and keyword strategy.
  • Supported UX audits and collaborated on performance-driven content planning.

Social Media Specialist / Media Planner

Levlane
06.2023 - 08.2023
  • Managed digital, radio, and out-of-home ad campaigns with optimized placement.
  • Boosted ROI using analytics from SpyFu and Google; led weekly creative reviews.

Summer Analyst

Pivotal Advisors
05.2021 - 08.2021
  • Researched cannabis, crypto, and fintech; co-authored Forbes editorial content.
  • Created investor pitch decks and strategic briefs with FactSet and AI support.

Education

B.A. - Klein School of Media And Communications

Temple University
05-2019

Certification

  • Google Ads
  • Google SEO
  • Google E-Commerce Analytics
  • IBM UX Design

Skills And Tools

ChatGPT, Perplexity, Talkwalker, HeyGen, Google Analytics, SEMrush, Tableau, Canva, Opus Clip, Adobe Premiere, Photoshop, SEO/SEM, Content Planning, Brand Messaging, Campaign Optimization, Instagram, TikTok, LinkedIn, YouTube, X (Twitter), Content Curation, Creative Strategy, Market Analysis

Timeline

Digital Marketing Strategist

Nagarro
09.2024 - Current

Social Media Strategist

ProgressionsU
06.2024 - 08.2024

SEO Management Intern

Project Insulin
01.2024 - 05.2024

Social Media Specialist / Media Planner

Levlane
06.2023 - 08.2023

Summer Analyst

Pivotal Advisors
05.2021 - 08.2021

Social Media Consultant

Independent Social Media Consultant
05.2020 - Current

B.A. - Klein School of Media And Communications

Temple University
Tafari Norton