Takehiko Ito

Work History

General Manager of Marketing/Business Development Executive

CERACLAD | KMEW USA

04.2022 - Current

Led the development of innovative marketing materials for product launches and promotions.
Evaluated emerging trends within the industry landscape in order to preemptively adapt marketing initiatives, securing a competitive advantage.
Increased brand visibility by implementing targeted marketing campaigns and strategies.
Drove revenue growth by identifying new market opportunities and creating targeted marketing initiatives.
Created compelling content for various marketing channels to increase engagement and drive conversions.
Restructured internal team dynamics to improve workflow efficiency while fostering a collaborative work environment.
Managed cross-functional teams to execute successful product launches, achieving sales targets.
Collaborated with sales teams to develop effective lead generation strategies, resulting in increased conversion rates.
Oversaw all aspects of event planning for corporate functions, ensuring seamless execution and positive attendee experiences.
Established a consistent brand identity across all channels, enhancing customer recognition and loyalty.
Developed strong relationships with key industry influencers, resulting in increased brand awareness and credibility.
Championed the integration of cutting-edge technology tools into the overall marketing strategy, enhancing campaign effectiveness.
Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
Used data analytics to track lead generation campaigns and improve quality.
Performed market segmentations, targeting and positioning for each product line.
Maintained documentation, detailing assignments, in-progress work and completed project milestones.
Worked with graphic designers and writers to establish theme and tone for content.
Recruited and hired capable team members to add value and diverse skills set to marketing department.
Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
Executed search engine marketing, advertising and public relations campaigns to generate demand and sales leads.
Created and managed social media campaigns to increase brand engagement.
Launched successful digital marketing campaigns that achieved goals for increased website traffic.
Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
Captured new customers by optimizing business strategies and launching products to diversify offerings.
Optimized digital marketing efforts through continuous analysis of performance metrics, refining strategies as needed.
Spearheaded strategic partnerships with complementary businesses for mutually beneficial co-marketing opportunities.
Implemented data-driven decision-making processes to optimize marketing spend and ROI.
Improved website visibility through development and implementation of SEO strategies.
Mentored local personnel on best practices and protocols to maximize productivity.
Optimized email campaigns to increase open and click-through rates.
Built strong relationships with clients, leading to increased customer satisfaction and repeat business.
Communicated directly with customers and partners to build strong business networks and relationships.
Developed customized solutions for clients, addressing their unique needs and helping them achieve their goals.
Utilized market trends, mission priorities and customer goals to envision, shape and close new opportunities.

Director of Marketing and Business Development

KMEW Russia

04.2018 - 10.2021

Increased brand awareness by developing and implementing comprehensive marketing strategies.
Championed customer-centric approaches throughout all marketing initiatives, leading to increased customer satisfaction levels.
Led competitive analysis efforts to identify trends and capitalize on emerging opportunities within the market landscape.
Managed cross-functional teams for streamlined project execution and optimal results.
Improved overall team performance through regular training sessions and performance evaluations.
Developed creative marketing campaigns, resulting in increased customer engagement and sales.
Implemented data-driven decision-making processes to optimize marketing budget allocation across various channels.

Director of Sales and Marketing

KMEW Japan

12.2002 - 03.2018

Streamlined internal processes for improved efficiency within the Sales and Marketing department, reducing costs while maintaining productivity levels.
Analyzed sales and marketing data for improved strategies.
Analyzed industry trends and competitor activities to inform strategic decision-making and maintain a competitive edge.
Increased sales revenue by implementing innovative marketing strategies and fostering strong relationships with clients.

Summary

Overview

Work History

General Manager of Marketing/Business Development Executive

Director of Marketing and Business Development

Director of Sales and Marketing

Education

Bachelor of Arts - Business Economics

Skills

Timeline

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