Summary
Overview
Work History
Education
Skills
Certification
Languages
References
Timeline
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Tal Tal-El

Tal Tal-El

Fort Lauderdale,FL

Summary

Social Media & Marketing Specialist with 5+ years of experience driving engagement and growth for food, lifestyle, and tech brands. Skilled in paid advertising (Facebook, Instagram, TikTok, LinkedIn), influencer partnerships, and multimedia content creation. Proven track record boosting engagement by up to 70% for clients including Pepsi and national restaurant chains.

Overview

8
8
years of professional experience
1
1
Certification

Work History

Social Media Specialist

Empower Management
NYC
01.2023 - Current
  • Built and scaled the content division, managing 5+ entertainment and lifestyle clients.
  • Directed high-impact campaigns and content shoots, including collaborations with Pepsi, delivering measurable ROI.
  • Increased engagement by 30%, reach by 70%, and conversion by 40% through data-driven content strategy.
  • Oversaw influencer partnerships and paid campaigns, optimizing spend and maximizing returns.

Social Media Specialist

Sales-Hub Solutions
Miami, FL
01.2024 - 12.2024
  • Managed 8+ telecom accounts, driving 50% follower growth and boosting conversion rates with integrated organic + paid campaigns.
  • Produced multimedia content (photo, video, copy) tailored for Facebook, Instagram, TikTok, and LinkedIn, increasing engagement.
  • Led the launch of AI product "Jovee" with a comprehensive 360 strategy (content funnels, social ads, PR), achieving a 20% increase in industry recognition.
  • Supported PR efforts with media monitoring and press coordination, strengthening brand visibility.

Social Media Manager

Liran Tal Advertising LTD
Tel Aviv
09.2022 - 04.2023
  • Managed 10+ leading brand accounts, executing full content and ad strategies.
  • Planned and produced cross-platform campaigns, including photography, video shoots, and paid campaigns.
  • Wrote compelling copy and optimized creative, increasing engagement and qualified leads.

Office Manager

Markman & Tomshin Law
Tel Aviv
10.2021 - 09.2022
  • Oversaw daily office operations, streamlined workflows, and improved efficiency.
  • Managed schedules, supplies, reception, and client communications.
  • Supported attorneys with legal and administrative tasks, including digitizing processes and online lawsuit submissions.

Recruitment & Placement Coordinator, Meitav Unit

IDF
08.2017 - 04.2020
  • Coordinated recruitment and placement processes for IDF service members.
  • Promoted to First Sergeant; recognized for outstanding service and leadership.

Education

High School Diploma - Biology & Film History

ORT Zeev Boim, School of Science and Technology
Israel

Skills

  • Content Strategy
  • Community Management
  • Influencer Marketing
  • Meta ads
  • Photography
  • Videography
  • Canva
  • Video editing
  • Meta Business Suite
  • TikTok Analytics
  • CRM Tools
  • Copywriting
  • Campaign reporting
  • Project management
  • Client Relations
  • SEO Basics
  • Multimedia production

Certification

  • Google Digital Marketing & E-Commerce Professional Certificate.

Languages

English
Native/ Bilingual
Hebrew
Native/ Bilingual

References

References available upon request.

Timeline

Social Media Specialist

Sales-Hub Solutions
01.2024 - 12.2024

Social Media Specialist

Empower Management
01.2023 - Current

Social Media Manager

Liran Tal Advertising LTD
09.2022 - 04.2023

Office Manager

Markman & Tomshin Law
10.2021 - 09.2022

Recruitment & Placement Coordinator, Meitav Unit

IDF
08.2017 - 04.2020

High School Diploma - Biology & Film History

ORT Zeev Boim, School of Science and Technology

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