TALIA CASSEL
Los Angeles,Italy
Summary
Highly skilled Social Media and Marketing Manager with a strong background in public relations. Possessing extensive experience in on-set management, styling assistance, and content creation. Known for exceptional organizational skills, a strong work ethic, and excellent collaboration abilities.
Overview
3
3
years of professional experience
Work History
Style Assistant
Fear Of God
11.2023 - Current
- Steam and organize inventory.
- Dress models in approved looks while maintaining and organized floor & doing "Go Backs".
- Maintaining an extremely organized work space for lead stylist and designer while paying close attention to detail of each model's looks.
- Skilled at working independently and collaboratively in a team environment.
- Worked effectively in fast-paced environments.
- Managed time efficiently in order to complete all tasks within deadlines.
- Proved successful working within tight deadlines and a fast-paced environment.
Social Media Manager
Rush To Beauty
08.2023 - Current
- Increased customer engagement through social media.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Developed marketing content such as tik tok account, promotional materials, and advertisements for social media.
- Developed and managed content calendars for each platform to establish timely and relevant posts.
- Designed and implemented social media strategies to align with business goals.
- Collaborated with team members to develop creative campaigns for social media platforms.
- Suggested and implemented new features to develop brand awareness.
Content & Social Media Manager
Boyish Beauty
08.2023 - Current
- Create & monitor online presence of company's brand to engage with users and strengthen customer relationships.
- Developed and managed content calendars for each platform to establish timely and relevant posts.
- Developed marketing content such as newsletters, promotional materials, and content for social media.
- Contribute to styling on campaigns and editorial shoots
- Shoot all content for the brand, including teasers, day to day posts, BTS on set, Tik Tok content.
- Influencer relations / PR outreach.
- Contribute to creative direction & process.
Social Media Manager
Croft Alley
10.2020 - Current
- Raised customer engagement through social media.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Organize and edit weekly photo shoots for content creation.
- Developed and managed content calendars for each platform to establish timely and relevant posts.
Social Media & Marketing Manager
MIAOU
06.2022 - 07.2023
- Increased customer engagement through social media and grew social media presence by 25%.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Created marketing content such as Tik Tok, Instagram stories, Instagram grid content, promotional materials, and advertisements for social media.
- Edited all video content for socials.
- Developed and managed content calendars for each platform to establish timely and relevant posts.
- Acted as personal assistant and style assistant on set while capturing all BTS content on shoots (Ecomm, campaigns, linesheets & social shoots)
- Captured BTS for HO22 & SS23 campaigns with Gabbriette Bechtel & Kiko Mizuhara
- Facilitated all PR requests, loans, gifting and returns.
- Cultivated names for gifting and organized, package and send out gifting for past 5 collections.
Santelia Design Intern
Isabella Manning
02.2022 - 07.2022
- Influencer reach out.
- Assist photoshoots and manage styling pulls and returns.
- Content creation for TikTok, styling and shooting content, mood board creations for Instagram.
- Manage Shopify purchases; organize inventory, package and send out all orders.
- Facilitate gifting packages and send out.
Style Assistant
Shannon Shier, Morgan Pinney, Isabella Manning
02.2022 - 06.2022
- Assist on set; music videos, editorial, commercial shoots.
- Manage merchandising, pick ups, returns, close outs.
- Capture BTS on set.
Education
Batchelor's - Child Development
California State University - Long Beach
Long Beach, CA05.2016
Skills
- Social Media Management
- Content Strategy & Development
- Shooting & Editing Content
- Styling/ personal assisting
- Increase follower engagement
- Create flat lays for social use
- Lookbook Creation
- Trend monitoring
- Brand Development
- Visual storytelling
- Gift Packaging/ PR gifting
- Public Relations
- Gifting Outreach
Timeline
Style Assistant
Fear Of God
11.2023 - Current
Social Media Manager
Rush To Beauty
08.2023 - Current
Content & Social Media Manager
Boyish Beauty
08.2023 - Current
Social Media & Marketing Manager
MIAOU
06.2022 - 07.2023
Santelia Design Intern
Isabella Manning
02.2022 - 07.2022
Style Assistant
Shannon Shier, Morgan Pinney, Isabella Manning
02.2022 - 06.2022
Social Media Manager
Croft Alley
10.2020 - Current
Batchelor's - Child Development
California State University - Long Beach
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