Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Guerick Delcham

Valley Stream,United

Summary

Highly versatile Marketing Specialist driven by a passion for leveraging a wide array of skills to excel in all facets of marketing, with a particular focus on the dynamic realms of media, emerging technologies, digital marketing, and social media. Adaptable team collaborator with expertise spanning traditional and cutting-edge digital marketing strategies.

Overview

11
11
years of professional experience
1
1
Certification

Work History

Social Media Marketing Coordinator

BuilderFunding
06.2023 - 12.2023
  • Utilized social media to generate over 100 leads for realtors
  • Boosted reach by creating digital content, managing scheduling, maintaining social media accounts, and reporting analytics to measure engagement.
  • Managed social media accounts on a day-to-day basis to increase company recognition by creating engaging content.
  • Increased user base by promoting brand awareness and launching key marketing efforts.
  • Strategized and developed video content for the client's website and social media publications.
  • Trafficked advertisements to target audiences using specific algorithms for focused exposure.
  • Researched and identified new opportunities for increasing the company's social media presence.
  • Reviewed analytics to identify opportunities for improvement and develop strategies to maximize results.
  • Participated in brainstorming sessions to generate creative ideas for campaigns.
  • Managed paid social media advertising campaigns to reach and engage target audiences.
  • Conducted market research and competitor analysis to inform search marketing strategies.
  • Created content strategies for digital media.

Brand Marketing Intern

Comic Relief US
06.2023 - 08.2023
  • Conducted research and provided support in data collection for the Red Nose Day campaign and Comic Relief US brand work.
  • Assisted in putting together the Red Nose Day campaign recap, collaborating with cross-functional teams to gather essential metrics and assets for the presentation.
  • Contributed to finding talent opportunities that align with our brand reboot, assisting in the identification of potential partnerships.
  • Collaborated effectively with teams across the organization to ensure the successful execution of marketing initiatives.
  • Utilized critical thinking and problem-solving abilities to contribute to marketing strategy discussions and decision-making processes.
  • Supported public relations efforts by drafting press releases, coordinating media outreach, and tracking coverage results.
  • Wrote engaging and successful marketing, advertising, and website copy.

Guest Service Agent

The Andrew hotel
08.2022 - 06.2023
  • Aided to individual needs and requests of all guests
  • Ensured guest needs were responded to promptly and efficiently, provided excellent customer service, and achieved a high client satisfaction and retention rate.
  • Maximized revenue by upselling room upgrades and additional services.
  • Handled cash transactions accurately, balancing daily reports at the end of each shift.
  • Provided personalized recommendations for attractions and dining options in the area, enhancing guest experiences.

Strategic Marketing Coordinator

Positive Masculinity Now
07.2022 - 02.2023
  • Collaborated with external agencies on advertising campaigns, ensuring alignment with overall marketing objectives.
  • Composed daily posts for social media and helped build corporate presence on Twitter, Facebook, and Instagram.
  • Conducted market research to identify industry trends and generate actionable insights for strategic planning purposes.
  • Enhanced brand visibility by developing and implementing targeted marketing campaigns.
  • Wrote copy for social media posts, promotional emails, and other
    marketing collateral
  • Assisted in creating written, video, and image content for
    marketing channels
  • Monitored web traffic to analyze website performance.

Entrepreneurial Re-Seller

Guerick Delcham
01.2014 - Current
  • Successfully marketed and sold over 10,000 items on eBay, Goat, Stockx, and Depop, from the span of 2014.
  • demonstrating adeptness in online retailing. Diversified inventory included a range of products from sneakers to clothing, showcasing versatility in product management and sales strategies.
  • Cultivated a strong understanding of customer preferences and market trends while consistently delivering exceptional service, resulting in a proven track record of satisfied buyers and positive reviews
  • Researched, monitored and analyzed market trends, customer insights and competitors to avail of resources and exercise strategic decisions.
  • Responded to customers' complaints regarding service and product quality to solve issues.

Education

Bachelor of Science - Marketing

Pennsylvania State University
World Campus
12.2024

Skills

  • Marketing Strategy
  • Digital Media
  • Marketing Analytics
  • Brand Development
  • Evaluation of Marketing Campaigns
  • Campaign Management
  • Market Research Expertise
  • Microsoft Office
  • Leadership
  • Search Engine Optimization Expertise
  • Copywriting
  • Google Suite
  • Photoshop

Certification

Fundamentals of Social Media Advertising, Coursera

July 2022


Market Research and Consumer Behavior, Coursera

January 2023

Timeline

Social Media Marketing Coordinator

BuilderFunding
06.2023 - 12.2023

Brand Marketing Intern

Comic Relief US
06.2023 - 08.2023

Guest Service Agent

The Andrew hotel
08.2022 - 06.2023

Strategic Marketing Coordinator

Positive Masculinity Now
07.2022 - 02.2023

Entrepreneurial Re-Seller

Guerick Delcham
01.2014 - Current

Bachelor of Science - Marketing

Pennsylvania State University

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