Tamera Stabler
Fort Collins,CO
Summary
Experienced with leading sales teams to achieve significant revenue growth, customer acquisition and retention. Utilizes strategic planning and effective communication to guide teams and meet targets. Track record of fostering strong client relationships and adapting to dynamic market conditions for sustained success.
Overview
14
14
years of professional experience
Work History
Sales Manager
Greenwood Hospitality Group
07.2024 - Current
- Increased sales revenue by developing and implementing effective sales strategies achieving 15% above quarterly sales goals.
- Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
- Consistently met or exceeded quarterly sales targets through diligent effort and persistence in closing deals.
- Negotiated contracts with vendors and suppliers, ensuring the best pricing and terms for company profitability.
- Developed comprehensive product knowledge, enabling tailored solutions for clients'' specific needs.
- Initiated and designed comprehensive wedding packages and seasonal catering menus.
Sales Manager
Main Event
02.2024 - 05.2024
- Established on-site sales team.
- Facilitated sales department and systems transition from private ownership to Main Event, a division of Dave & Buster's.
- Organized transfer of all sales from a call center to onsite center.
- Elevated Q1 sales from 58% to 80% to budget in the last 30 days of quarter. Q2 achieved 119% of sales budget in 60 days of quarter.
Director of Events
Fort Collins Country Club
03.2019 - 11.2023
- Established clear objectives and goals for each event, drove execution toward goals and measured and monitored results to track impact.
- Researched vendors and locations, liaised between event staff and facilities and arranged teams to coordinate event setup and teardown.
- Oversaw event happenings in progress, answered guest questions, acted quickly to resolve problems and trained and supported 10 - 15 team members.
- Developed and maintained year-round calendar of events, raised brand awareness and drove organic engagement with consumers and partners.
- Managed venue, labor and technical efforts of internal and external partners to successfully execute 100+ events per year.
- Managed administrative logistics of events planning, event booking, and event promotions.
- Trained and supervised event staff to complete tasks on time.
- Evaluated existing plans, processes and events planning services to identify opportunities for improvement.
- Negotiated contracts with venues, vendors and suppliers to obtain best rates and services.
- Created detailed timelines and budgets for events to meet all deadlines.
- Implemented contingency plans to address last-minute changes or unforeseen events.
- Analyzed event costs to identify areas of improvement and cost savings.
Senior Sales and Catering Manager
Dimension Development Company
02.2016 - 07.2018
- Coordinated with event planners for floor and table layouts, guest numbers and overall catering needs.
- Met with clients to outline desired goals and prepared quotes for overall catering costs.
- Worked with chefs to plan menus according to client needs and budgets.
- Handled catering scheduling, ordered food and planned events.
- Secured new clients and accounts by analyzing and catering products to specific needs.
- Designed catering packages to increase sales and customer experience.
- Handled deposit and payment collection.
- Handled escalated customer concerns with speed and knowledgeable support to achieve optimal satisfaction and maintain long-term loyalty.
- Developed unique events and special promotions to drive sales.
- Exceed Ownership benchmarks to achieve Dimension Development’s 2016 Hotel of the Year.
Senior Catering Sales Manager
White Lodging Services Corporation
04.2014 - 05.2015
- Participated in planning meetings, site visits and vendor evaluations to enhance quality of client services.
- Organized corporate meetings, special events and social occasions to satisfy client requirements and increase facility revenues.
- Collaborated with clients to confirm event details such as setup logistics, decorations and food and beverage selections to fulfill client requests.
- Communicated with venue personnel to coordinate event logistics.
- Exceeded both quarterly and annual sales goals.
- Utilized hospitality associations, business journals and Internet resources to obtain current industry knowledge.
- Achieved Event Service Score (ESS) and Guest Service Score (GSS) rating; top 10% of brand.
Senior Catering Sales Manager
White Lodging Services Corporation
01.2011 - 12.2013
- Participated in planning meetings, site visits and vendor evaluations to enhance quality of client services.
- Organized corporate meetings, special events and social occasions to satisfy client requirements and increase facility revenues.
- Collaborated with clients to confirm event details such as setup logistics, decorations and food and beverage selections to fulfill client requests.
- Communicated with venue personnel to coordinate event logistics.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
- Managed accounts to retain existing relationships and grow share of business.
- Provided Sales foundation to achieve Guest Service Score rating 2nd in brand.
Education
Bachelor of Science - Business Management
Indiana Wesleyan University
Marion, IN04.2009
Skills
- Client Relations Professional
- Project Management
- Operational Framework
- Operations Standardization
- CRM Tools: CITY/Northstar/Salesforce
- Floor Plans/Planograms
- Vendor Procurement and Negotiation
- Contract Negotiation
- Revenue Management
- P & L - Budgeting
- Labor and Food Cost Reporting
- Team Building and Staff Development
- Exceed Sales Goals
- Business Evaluation
- Time Management
Accomplishments
2011 - 2013 - Achieved Chairman's Club Performance Excellence Award. Surpassing 25% above sales goals.
2015 - Achieved Marriott Certified Wedding Planner Certification.
2017 - Awarded Marriott Spirit to Serve Award.
2018-Present - Consistently achieved or surpassed sales and guest satisfaction goals.
2019- 2023 -Site SME for Northstar Club Management Software.
2023 - Managed Salesforce Software site implementation.
2024 - CITY & Social Tables Software Site Administrator.
Timeline
Sales Manager
Greenwood Hospitality Group
07.2024 - Current
Sales Manager
Main Event
02.2024 - 05.2024
Director of Events
Fort Collins Country Club
03.2019 - 11.2023
Senior Sales and Catering Manager
Dimension Development Company
02.2016 - 07.2018
Senior Catering Sales Manager
White Lodging Services Corporation
04.2014 - 05.2015
Senior Catering Sales Manager
White Lodging Services Corporation
01.2011 - 12.2013
Bachelor of Science - Business Management
Indiana Wesleyan University
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