Tamia Vasser
Lawrence,NY
Summary
Creative and results-driven Brand & Digital Marketing Strategist with 10+ years of experience building brands, scaling engagement, and driving measurable business growth. Proven success in developing data-driven campaigns that convert — from launching startups to elevating established brands. Expert in social strategy, performance marketing, and content production. Bachelor’s degree in Advertising and Marketing Communications from The Fashion Institute of Technology
Overview
5
5
years of professional experience
Work History
Business Manager
Kontra Baths
05.2025 - Current
- Represented company and promoted products at conferences and industry events.
- Generated new business with marketing initiatives and strategic plans.
- Mentored junior team members in effective sales techniques, fostering a high-performance culture within the organization.
- Increased brand awareness through creation and management of social media channels, boosting social media engagement by 100%.
Digital Marketing Manager
South Shore Chrysler Dodge Jeep Ram & Luxury Motor Club
01.2024 - 05.2025
- Enhanced user experience on the company website through strategic design updates and content improvements.
- Strengthened online presence by creating engaging social media content and managing multiple platforms.
- Implemented new strategies to improve click-through rates and conversion.
- Collaborated with cross-functional teams to develop integrated marketing plans that included both traditional and digital channels.
Executive Assistant
C Rich Cars
10.2023 - 01.2024
- Managed executive calendars, scheduling meetings and appointments and coordinating travel arrangements to optimize time.
- Streamlined executive communication by managing emails, phone calls, and scheduling appointments.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Managed social media accounts for optimal audience engagement and increased online presence.
Assistant Manager
LoveSac
08.2021 - 11.2023
- Implemented targeted marketing campaigns to drive foot traffic and increase store visibility within the community.
- Analyzed sales data and trends to make informed decisions on product selection, pricing, and promotions.
- Trained and mentored new team members on sales techniques and product knowledge.
- Coordinated visual merchandising efforts to create appealing product displays that drove sales.
Social Media Marketing Intern
Dalaysia Racine
09.2020 - 05.2023
- Supported branding, digital marketing messaging, and advertising campaigns by engaging with followers on various social media platforms.
- Increased brand visibility by crafting and implementing creative social media campaigns.
- Enhanced audience engagement through regular posting of relevant content on multiple social media platforms.
- Designed and presented social media campaign ideas.
Education
B.A.S. - Advertising & Marketing Communications
Fashion Institute of Technology
Skills
- Business Development
- Brand Strategy
- Digital Marketing
- Social Media Management
- SEO & Paid Advertising
- Content Creation
- Campaign Analytics
- Influencer & Community Engagement
- Team Leadership
- Financial management
- Customer service
- Project management
Timeline
Business Manager
Kontra Baths
05.2025 - Current
Digital Marketing Manager
South Shore Chrysler Dodge Jeep Ram & Luxury Motor Club
01.2024 - 05.2025
Executive Assistant
C Rich Cars
10.2023 - 01.2024
Assistant Manager
LoveSac
08.2021 - 11.2023
Social Media Marketing Intern
Dalaysia Racine
09.2020 - 05.2023
B.A.S. - Advertising & Marketing Communications
Fashion Institute of Technology