Dynamic sales and marketing leader with a proven track record. Excels in persuasive presentations and relationship building. Achieved significant revenue growth through innovative strategies and effective team leadership. Expert in social media strategy and national account management, driving brand visibility and client engagement to new heights. Passionate about coaching and professional development.
Overview
18
18
years of professional experience
1
1
Certification
Work History
Director of Sales and Marketing
Turner Title Inc
03.2024 - Current
Managed and grew both new and existing accounts through effective communication and relationship-building
Identified and pursued new business opportunities
Utilized sales skills to understand clients' needs and present relevant solutions
Developed and maintained a deep understanding of products and services
Analyzed market trends and competitor activity to stay ahead of the competition
Conducted daily warm calling and outreach to new and existing customers
Collaborated with internal teams to develop and implement sales strategies
Hosted 5+ daily Zoom onboarding orientations with new and existing realtors
Hosted weekly webinar trainings to Realtors on Sales, Marketing, Prospecting, and Advertising
Owned and managed the CRM process, ensuring the active engagement of the team through effective noting, tasking, and overall utilization of the program
30 - 60 Daily calls to warm leads and active clients
Senior Sales & Marketing Manager
Central Imaging High Field Open MRI
05.2018 - 03.2024
Developed and implemented regional marketing strategies and programs aligned with overarching business objectives, focusing on both maintaining existing client relationships and acquiring new business.
Took charge of market development activities, encompassing product and brand awareness initiatives, regional media/PR efforts, and the organization of events and meetings.
Built and maintained trusted relationships with new and existing referral sources such as hospitals, skilled nursing facilities, rehab centers, home health and hospice agencies, senior centers, and other community organizations.
Planned and coordinated collaborations with non-profit organizations for fundraising events, contributing to community engagement and corporate social responsibility.
Led and managed the creation of all materials for office event planning, including networking events, appreciation banquets, golf tournaments, and community outreach.
Successfully executed various office events, ensuring seamless coordination and engagement to enhance brand visibility and foster positive relationships within the community.
Created and expanded sales presentations to new and existing customers increasing net sales revenue by 76% in sales.
Realtor/New Construction Sales/Marketing Manager
The Kay Bova Selling Team/Better Homes & Gardens
01.2010 - 12.2018
Marketed homes in the St. Louis/St. Charles area by implementing a proven and successful marketing plan and utilization of CRM.
Increased exposure for listings by providing virtual tours on the website, leveraging technology for additional visibility.
Maintained an elaborate social media presence across various platforms to enhance marketing reach and engage with the audience effectively.
Created compelling marketing materials for each listing, contributing to the profitable and effective marketing of homes.
Prepared and delivered persuasive oral and visual presentations to secure new clients, showcasing the value proposition effectively.
Negotiated contracts to achieve the best possible outcomes for clients, ensuring a win-win situation for all parties involved.
Sold and closed over 11 million dollars annually 5 years row.
Adapted to necessary adjustments according to market fluctuations
Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
National Marketing Director
Hobbs Herder Advertising
02.2007 - 01.2010
Featured National Public Speaker, delivering weekly training workshops to Realtors across the country with a specialized focus on unique advertising and branding strategies.
Instructed Realtors on various topics including marketing, management, interactive web marketing, and employee retention, contributing to their professional development.
Successfully achieved an average 94% capture rate for product and ticket sales at Quarterly
Promoted National Seminars, showcasing effective sales and presentation skills.
Consistently secured the position of top recruiter and achieved #1 product sales, demonstrating a strong track record of success.
Leveraged referrals from satisfied clients to access decision-makers in other markets, expanding outreach and establishing valuable connections.
Maintained a dynamic and engaging presentation style, fostering an interactive learning environment during training workshops.
Education
Bachelor of Arts - Business Administration And Management
Webster University
St. Louis, MO
Skills
Persuasive presentation skills
Rapport and relationship building
Comprehensive brand messaging & positioning
Effective team leadership
Sales and prospect management
Engaging client presentations
Social media strategy
Professional development coaching
National account management
Certification
Certified Birth and Bereavement Doula,
Cardinal Birth - 2018
Timeline
Director of Sales and Marketing
Turner Title Inc
03.2024 - Current
Senior Sales & Marketing Manager
Central Imaging High Field Open MRI
05.2018 - 03.2024
Realtor/New Construction Sales/Marketing Manager
The Kay Bova Selling Team/Better Homes & Gardens
01.2010 - 12.2018
National Marketing Director
Hobbs Herder Advertising
02.2007 - 01.2010
Bachelor of Arts - Business Administration And Management