Tanama Besosa Castillo
San Juan,PR
Summary
Engaging multi faceted professional with expertise in many segments of the fashion world. Happily addressing the clients' needs and finding solutions. Offering a successful career history comprising more than 20 years.
Overview
18
18
years of professional experience
Work History
Personal Stylist
Self
01.2019 - Current
- Consulted with clients to determine style preferences and provide appropriate recommendations for new image.
- Produced partial or complete wardrobe collections to support individual client objectives, spanning, modification to image, altered body style, updated professional appearance or special events.
- Coordinated shopping excursions with clients and hand-selected apparel, footwear, and accessories to complement body style, fashion choice, and overall appearance.
- Ask clients open-ended questions to better understand his or her needs.
Owner and Curator
T Playa Retail Project
05.2017 - Current
- Select, import and purchase goods from different countries.
- Promote products on different channels, including social media, word of mouth, and physical store
- Manage day to day operations such as shipping, accounting.
- Stay curious with what's happening in the manufacturing of ethical goods
- Received, photographed, cataloged, researched and prepared objects for display.
- Provide exceptional customer service
Senior Market Editor
ALLURE Magazine, Condé Nast Publications
06.2006 - 05.2010
- Visited numerous fashion shows, fashion PR houses and designers to acquire wardrobes for shoots.
- Developed story or idea content by considering reader or audience appeal.
- Designed story boards and concepts to provide visual roadmap for fashion photo shoots.
- Established and maintained relationships with luxury showrooms and high-end fashion houses for sample requests.
- Conducted market research to stay up-to-date with current fashion trends.
- Conducted editorial meetings with staff members to collaborate and review proposed publication suggestions.
- Researched new brands and designer
- Worked collaboratively with all departments of the publication making sure all required advertisers were included.
Sales Director
EDMUNDO CASTILLO, LLC
11.2001 - 03.2006
- Built relationships with prospect retailers nationally and internationally.
- Attended trade shows and all sales appointments.
- Discussed progress and future product introduction with designer.
- Boosted revenue opportunities by initiating strategic sales strategies based on industry trend and competitive analysis.
- Utilized consumer trends to shape sales approaches.
- Executed strategic plans for growth and new acquisitions.
Education
Bachelor of Arts - Fashion Merchandising
Fashion Institute of Technology
New York, NY05.1992
Skills
- Luxury Apparel
- Accessories and Footwear
- Showroom Displays
- Visual Merchandising
- Client Consultations
- Creating Unique Shopping Experiences
- Effective Customer Communication
- Personal Shopping
Websites
Languages
English
Spanish
Timeline
Personal Stylist
Self
01.2019 - Current
Owner and Curator
T Playa Retail Project
05.2017 - Current
Senior Market Editor
ALLURE Magazine, Condé Nast Publications
06.2006 - 05.2010
Sales Director
EDMUNDO CASTILLO, LLC
11.2001 - 03.2006
Bachelor of Arts - Fashion Merchandising
Fashion Institute of Technology