Tanner Cassin
Evergreen,CO
Summary
Dynamic and results-driven professional with a proven track record in leadership, brand marketing, and talent management. Seeking to leverage a diverse skill set and a successful entrepreneurial background to contribute to a forward-thinking organization in a challenging role.
Overview
6
6
years of professional experience
Work History
Advisory Board Member
Creators Club
01.2021 - Current
- Instrumental in establishing and advising a full-service digital marketing and international talent agency, connecting leading brands with top content creators globally
- Providing strategic direction in business development, public relations, talent management, entrepreneurship, and social media marketing.
- Improved patient outcomes by providing timely and accurate orthotic assessments, diagnoses, and treatment plans.
- Enhanced clinical efficiency by streamlining workflow processes and implementing innovative orthotic solutions.
Chief Talent Officer
Havick Media Group
07.2022 - 08.2023
- Overseeing and executing brand marketing campaigns, including campaign management, recruitment, and social media analytics for high-profile clients
- Strategizing and implementing effective social media marketing tactics on platforms such as Instagram and TikTok.
- Enhanced talent acquisition processes by implementing targeted recruitment strategies and streamlining candidate evaluation.
- Developed a comprehensive onboarding program for new hires, leading to increased employee engagement and retention rates.
Co-founder/CEO
Havick Media Group
01.2021 - 07.2022
- led 5 to 6-figure brand marketing campaigns for renowned brands such as Fashionnova, Boohoo, Forever 21, Shein, and Athletic Greens
- Developed and implemented successful marketing strategies, ensuring brand alignment and optimal engagement with target audiences
- Crafted compelling pitch decks and successfully negotiated and sold endorsements and media packages for major events
- Increased company revenue by implementing innovative business strategies and expanding product offerings.
- Streamlined operations for improved efficiency, reducing overall costs and increasing profitability.
- Established a successful business by identifying market needs and developing innovative solutions.
- Attracted top talent for the company, fostering a collaborative and high-performance work environment.
Operations Management Specialist, Marketing and Social Media Manager
Kroenke Sports & Entertainment
05.2018 - 09.2020
- Managed encrypted metadata on Adobe for various shows and utilized Microsoft Office to oversee specific TV shows
- Demonstrated expertise in operations management, data analysis, communication, analytical skills, business development, and marketing
- Improved operational efficiency by streamlining processes and implementing best practices in operations management.
- Developed and executed strategic plans for organizational growth, resulting in increased productivity and revenue.
Social Media Coordinator
Rovr Technologies
05.2019 - 04.2020
- Negotiated and closed 15 domestic and international business deals through networking
- Boosted brand visibility by developing and implementing engaging social media campaigns.
- Enhanced online engagement with the creation of compelling content for various platforms.
- Successfully resolved over 100 customer service issues through email, Instagram, Facebook, and Twitter
Education
Bachelor of Science (BS) - Strategic Communication, Communication and Information
University of Colorado Boulder, College of Media
Boulder, CO05.2019
Minor - Entrepreneurship
University of Colorado At Boulder
Boulder, CO05.2019
Skills
- Sales and Negotiation Skills
- Product Knowledge
- Customer Relationship Management (CRM)
- Communication Skills
- Relationship Building
- Market Research
- Adaptability
- Presentation Skills
- Critical Thinking
- Reading Comprehension
- Active Listening
Timeline
Chief Talent Officer
Havick Media Group
07.2022 - 08.2023
Advisory Board Member
Creators Club
01.2021 - Current
Co-founder/CEO
Havick Media Group
01.2021 - 07.2022
Social Media Coordinator
Rovr Technologies
05.2019 - 04.2020
Operations Management Specialist, Marketing and Social Media Manager
Kroenke Sports & Entertainment
05.2018 - 09.2020
Bachelor of Science (BS) - Strategic Communication, Communication and Information
University of Colorado Boulder, College of Media
Minor - Entrepreneurship
University of Colorado At Boulder
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