Tara Carlson
Sauk Rapids,MN
Summary
Highly accomplished Sales leader with over 20 years of experience working in a fast-paced industry. Extensive experience driving revenue growth, market share expansion, and customer satisfaction. Proven ability developing and execute sales strategies, manage high- performing teams, and building strong relationships.
Overview
7
7
years of professional experience
Work History
Associate Director Sales
AT&T
Minnesota
10.2022 - 05.2024
- Designed and executed leadership development programs with national reach, resulting in elevated leadership effectiveness and enhanced management skills
- Managed 200 direct reports and grew relationships with 45 external partners cultivating strategic plans to drive sales revenue and enhance customer experience
- Secured the Engagement Excellence Award for championing national initiatives that elevated employee development by fostering mentorship, conducting training workshops, and orchestrating diversity programs improving employee retention.
Strategic Growth Market Manager
AT&T
MN/ND/SD/IA/NE
05.2020 - 10.2022
- Developed sales processes and onboarded a leadership team to support 140 retail locations accelerate market share growth
- Collaborated with cross-functional departments including Marketing, Sales, and Operations to establish a strategic process driving innovative growth across multiple distribution points, resulting in year over year sales growth and enhanced customer experience
- Implemented a substantial pivot utilizing Sales force that increased identified market segment, resulted in 25% market share growth with focus on service positioning.
Integrated Solution Manager
AT&T
Minnesota
08.2017 - 05.2020
- Contributed to the development and launch strategy of a new direct sales channel including the recruitment and training which resulted in new National distribution channel with over 1200 new positions
- Successfully lead a team of 30 direct sellers through virtual support, leveraging sales training and digital tools through Microsoft Teams platform management
- Achieved multiple Awards including Summit, top 1% of revenue performers and The Service Excellence Award.
Education
BA Business -
Southwest Minnesota State University
Skills
- Professional
- Excellent Communication
- Strong Organizational Skills
- Problem Solving Abilities
- Go-to Market Strategies
- Project Management
- Hiring and Training
Leadership Professional
Highly accomplished Sales leader with over 20 years of experience working in a fast-paced industry. Extensive experience driving revenue growth, market share expansion, and customer satisfaction. Proven ability developing and execute sales strategies, manage high-performing teams, and building strong relationships.
References
- Whitfield Faris, VP AT&T, 410-533-1376, TF1699@att.com
- Dana Wiersma, Director Sales Execution, 218-410-2167, DZ4073@att.com
Timeline
Associate Director Sales
AT&T
10.2022 - 05.2024
Strategic Growth Market Manager
AT&T
05.2020 - 10.2022
Integrated Solution Manager
AT&T
08.2017 - 05.2020
BA Business -
Southwest Minnesota State University
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