Summary
Overview
Work History
Skills
Accomplishments
Certification
Timeline
Generic

Tara Hennig

Deland

Summary

Business Development Representative with 25 years of experience in sales and customer service. Proven track record of exceeding sales targets through effective negotiation and relationship management. Expertise in market analysis and project coordination, leading to enhanced operational efficiency and customer satisfaction.

Overview

20
20
years of professional experience
1
1
Certification

Work History

Account Executive

Horner Xpress
Daytona Beach
04.2017 - Current
  • Reviewed accounts to identify growth opportunities and areas for improvement.
  • Provided prompt responses to customer inquiries, ensuring swift issue resolution.
  • Cultivated relationships with key decision-makers through regular client interactions.
  • Conducted market research to uncover new business prospects.
  • Maintained accurate sales records using CRM software for effective tracking.
  • Monitored competitor activities to refine sales strategies accordingly.
  • Drove sales by meeting with customers and assessing their needs efficiently.
  • Participated in training sessions on sales techniques and industry regulations.

Business Development Representative

SCP Distributors
Orlando
11.2005 - 04.2017
  • Grew business accounts through regular sales calls and communicates the entire line of products and value added services.
  • Communicates to Sales Center Managers and Credit department of customer status and pertinent customer credit issues, changes, or problems.
  • Transfers proper customer information to Sales Center Managers and key Customer Service Reps to maintain commitments to the customer.
  • Helps to coordinate orders, deliveries and progress tracking for projects
  • Regularly provided updates to Regional Managers on progress and customer development status.
  • Timely and accurately completed all required reports, documentation of customer and market information, and reviews with the Regional Manager and branch managers.
  • Established relationships with current customers and brought in new business.
  • Established relationships with product vendors to work together and help our customers grow their business.
  • Collaborated with sales team members to develop strategies for targeting new prospects.
  • Conducted outreach activities, such as cold calling, emailing and attending networking events.
  • Suggested ideas for improving customer experience based on feedback from existing customers.
  • Conducted research on potential customers to identify their needs and interests.
  • Identified key decision makers within target companies and initiated contact with them.
  • Attended trade shows, conferences, meetings and other industry events.
  • Performed market analysis to identify opportunities in the competitive landscape.
  • Provided regular updates on progress towards meeting monthly targets.
  • Maintained up-to-date records of customer interactions and communications.
  • Participated in product demonstrations, webinars and other marketing initiatives.
  • Responded promptly to inquiries from prospects regarding products and services offered by the company.
  • Responded quickly to inquiries from potential customers via phone or email.
  • Developed and maintained relationships with potential customers to understand their business needs.
  • Built strong relationships with existing customers through ongoing communication.
  • Monitored competitor activities and market conditions to identify threats and opportunities.
  • Addressed customer questions and concerns regarding products and services.
  • Coordinated with product development teams to inform them of market needs and potential product improvements.
  • Used excellent verbal skills to engage customers in conversation and effectively determine needs and requirements.
  • Drove sales of company products and services by meeting with customers using strategic and organized approach.
  • Identified customer needs by asking questions and advising on best solutions.

Skills

  • Sales and customer service expertise
  • Effective communication
  • Multitasking and prioritization
  • Organizational skills
  • Marketing strategies
  • Interpersonal skills
  • Problem-solving initiative
  • Dependability
  • Sales strategy development
  • Customer relationship management
  • Market analysis and forecasting
  • Account management
  • Negotiation techniques
  • Product knowledge
  • Project coordination
  • Data analysis
  • Networking skills
  • Time management
  • Team collaboration
  • Performance evaluation tracking
  • Account reconciliation
  • Relationship building and development
  • Lead prospecting and territory management
  • Business relationship management
  • Staff training and development
  • Competitor analysis and improvement

Accomplishments

  • Employee of the year 2020 and 2023
  • Salesman of the year 2021, 2022 and 2023

Certification

Completed 1 years of CAP course Training on everything to do with Pools

Timeline

Account Executive

Horner Xpress
04.2017 - Current

Business Development Representative

SCP Distributors
11.2005 - 04.2017
Tara Hennig