Tara Lahaye
Prior Lake,MN
Summary
Customer-focused and results-driven professional with over 10 years of experience in fitness management, client success, and B2B sales. Proven ability to build strong relationships, train and develop teams, and implement strategic initiatives that drive customer retention, engagement, and revenue. Adept at onboarding, creating SOPs, tracking KPIs, and leveraging digital solutions to enhance the customer journey.
Overview
18
18
years of professional experience
3
3
Certifications
Work History
Member Concierge Leader
Life Time, Inc.
12.2024 - Current
- Lead and mentor concierge team, focusing on member engagement, training, and operational excellence.
- Increased member satisfaction by streamlining onboarding and creating a consistent communication strategy.
- Spearheaded monthly initiatives and contests to drive department KPIs and elevate member experience.
Studio Lead / Group Fitness Instructor
Life Time, Inc.
01.2022 - 12.2024
- Managed class programming, coach training, and member outreach for multiple studios.
- Partnered with sales and operations teams to support onboarding and member retention goals.
Head Trainer / Fitness Coach
Orangetheory Fitness
01.2013 - 01.2022
- Led coach onboarding and evaluations, ensuring delivery of high-quality, results-driven workouts.
- Collaborated with studio managers on sales strategy, KPI tracking, and studio performance improvements.
- Delivered high-touch customer support and engagement that boosted retention and satisfaction.
Inside/Outside Sales Representative
Starkey Hearing Technologies
01.2008 - 01.2013
- Managed B2B accounts across multiple states; developed sales strategies and training for medical professionals.
- Provided technical and onboarding support, increasing product adoption and client satisfaction.
Education
Associate of Arts - Chemistry
Normandale Community College
Minneapolis, MN 05.2001 -
Skills
- Customer Success & Onboarding
- Team Leadership & Mentorship
- KPI Tracking & Reporting
- Digital Fitness Platforms
- CRM & Workflow Optimization
- B2B Relationship Management
- Strategic Communication
- Project Coordination
Certification
Group Fitness Instructor – ACE
Timeline
Member Concierge Leader
Life Time, Inc.
12.2024 - Current
Studio Lead / Group Fitness Instructor
Life Time, Inc.
01.2022 - 12.2024
Head Trainer / Fitness Coach
Orangetheory Fitness
01.2013 - 01.2022
Inside/Outside Sales Representative
Starkey Hearing Technologies
01.2008 - 01.2013
Associate of Arts - Chemistry
Normandale Community College
05.2001 -
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