Successful Sales Manager with 10 years of experience in supplier-distributor relations, key account management, territory growth strategies and customer service. Established track record of exceeding sales goals and obtaining ROI while maintaining key partner relationships.
Overview
9
9
years of professional experience
Work History
Territory Manager
Suntory Global Spirits
01.2025 - Current
Drive volume and market share growth in all of Southern Michigan for the on and off-premise channels
Achieve quarterly KPI goal attainment within territory
Coach and monitor distributor sales team to achieve mutual performance objectives
Manage and execute category and brand plans, POS, and promotions compliant with brand standards
Drive planning discussions with local leadership team to gain alignment on key priorities and address business needs
Manage budget for self and team (BI Funds, T&E) with monthly and annual planning and tracking
Develop and maintain strong key customer relationships to facilitate business partnerships with national, regional and independent accounts
Work closely with marketing managers to execute priority in-market activations
On-Premise Portfolio Manager
Suntory Global Spirits
05.2019 - 01.2025
Developed and maintained the top 70 key accounts in Metro-Detroit, building volume in territory year over year (Highlands Detroit +192%, Sugarhouse +119%, Bad Luck Bar +151%)
Exceeded all quarterly KPI goals and event executions: Distribution (130%), Menus (110%), Event Execution (450%), Staff Trainings (110%), E-commerce (2200%)
Drove NSV, DGP and market share growth within key accounts (+7.7% NSV vs LY despite declining market)
Work closely with distributor partner to drive goals and achieve business objectives
Manage and track annual budget of 70k (T&E, Brand Investment Funds)
Plan, order, and manage all point of sale for quarterly/annual executions to distribute in market
Consistently named top 3 performers nationally for KPI attainment and volume growth
House of Suntory Advocate Program Winner 2022-2024: 7 OPPMs chosen out of 70 in the U.S
Flown to Japan for Suntory Educational training on culture and spirits. Named House of Suntory specialist for the state of Michigan.
40 Trade and Consumer Events executed annually (Detroit Tiger’s Opening Day, Detroit’s Whiskey Festival, Royal Oak Arts Beats & Eats, Motor City Pride, Barrel Launches, Kentucky Derby, Annual Holiday Events)
Transitioned brands from RNDC to SGWS brokers in 2020 as well as distributors from RNDC to GLWS in 2024, while maintaining product placement in accounts minimizing volume loss, and training new sales team
Collaborate with cross-functional partners to maximize opportunities and execute best in class market activations (distributor partners, field marketing, global ambassadors, brand teams)
Sales Representative
Republic National Distributing Company (RNDC)
09.2016 - 05.2019
Managed 120 top volume accounts in Metro-Detroit for more than 18 supplier partners
Named top performer, consistently exceeded 100% of KPIs with all brands and suppliers
Grew overall territory by $101,600 and 1,030, 9L cases from January 2018 – January 2019
Increased distribution and drove volume growth on behalf of top global spirit suppliers: Fifth Generation (Tito’s), Constellation, Sazerac, Beam-Suntory, Luxco, William Grant & Sons, Remy-Cointreau USA, Proximo, Infinium, Hotaling & Co, Edrington, Laird, On the Rocks and more
Developed, managed and leveraged relationships with top tier hospitality/entertainment groups and national accounts; Little Caesars Arena (Delaware North), Comerica Park (Delaware North), Ford Field (Levy Group), Marriott Properties (Renaissance Center, Courtyard, Westin Book Cadillac, Element, AC Hotel), Siren Hotel Group, Shinola Hotel, MGM, Greektown, and Motor City Casino