Summary
Overview
Work History
Education
Skills
Affiliations
Accomplishments
Certification
Timeline
Generic
Taralyn Pinder

Taralyn Pinder

Cary,NC

Summary

Take-charge professional delivering executive support and team leadership to hotel sales, marketing departments, experienced with Marriott, Hilton and Hyatt systems. Dependable and detail-oriented to manage multiple tasks and priorities. Broad experience includes building successful sales teams, strategic planning, market research and STR data analysis, database management, client negotiations, digital marketing campaigns and hotel/outlet ecommerce. Recognized for exemplary leadership skills and overall company revenue results.

Overview

14
14
years of professional experience
1
1
Certification

Work History

Corporate Director of Sales & Marketing

CMC Hotels
Cary , NC
06.2011 - Current
  • Analyzed market trends and data to identify areas of opportunity and risk.
  • Implemented campaigns and promotions to help with developing sales and revenue strategies.
  • Directed the preparation of financial statements, budgets, and forecasts for monthly executive review.
  • Oversaw the development of business plans for hotel conversions and new hotel openings.
  • Improved sales productivity initiatives, managing budgets and accounts and reporting for a team of 15.
  • Created performance metrics to measure progress towards strategic goals.
  • Provided leadership, insight and mentoring to newly hired employees to supply knowledge of various company programs.
  • Monitored employee performance against established objectives.
  • Oversaw sales and marketing departments.
  • Facilitated communication between ownership and executive staff.
  • Implemented strategies targeting high-value clientele for inclusion in new programs.
  • Delegated work to staff, setting priorities and goals.
  • Maintained a comprehensive understanding of current industry trends.
  • Used excellent verbal skills to engage customers in conversation and effectively determine needs and requirements along with sales team.
  • Managed corporate communications to ensure consistent messaging across all channels.

Education

Certification - Hotel Digital Marketing

Hotel B School HSMAI
01-2024

Certification - Hotel Revenue Management

School of Hotel Administration Cornell University
01-2016

Professional & Technical Communications

Herkimer County Community College
Herkimer, NY
01-1999

Skills

  • Revenue Growth
  • Succession Planning
  • Strategic Partnerships
  • Organizational Leadership
  • Corporate Communications
  • Business Forecasting
  • Financial Oversight
  • Employee Development
  • Data Analysis
  • Revenue Generation
  • Sales Tracking
  • KPI Tracking
  • Teamwork and Collaboration
  • Client Account Management
  • Performance Evaluations

Affiliations

  • Town of Cary Economic Development Committee Member - 2022 to present
  • Cary Chamber of Commerce Ambassador - 2019 to present
  • HSMAI Member - 2023 to present
  • NCBTA Member - 2021 to present
  • AENC Member - 2020 to present
  • Volunteer - Small Group Leader for middle school aged girls at Hope Community Church
  • Board Member - Ways and Means Co-Chair for Cary High School Marching Band

Accomplishments

  • Leadership Cary Participant - 2023

Certification

  • NC Notary Public - Appointment beginning 9/2020

Timeline

Corporate Director of Sales & Marketing

CMC Hotels
06.2011 - Current

Certification - Hotel Digital Marketing

Hotel B School HSMAI

Certification - Hotel Revenue Management

School of Hotel Administration Cornell University

Professional & Technical Communications

Herkimer County Community College

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Taralyn Pinder