Summary
Overview
Work History
Education
Skills
Websites
Certification
References
Timeline
Generic

Tatianna Lerario

St.Charles,IL

Summary

Seeking a position in marketing. My skills lie in inbound and outbound marketing, market research, development product launch plans, social media engagement, graphic design, and building strong client relationships based on trust in my capabilities. I am enthusiastic about joining a team that values collaboration, allowing me to develop my skills and explore avenues for advancement. Accomplished marketing professional with demonstrated success developing and implementing strategic approaches to drive market growth and bottom-line profitability. Strong communicator with natural leadership talent and high energy. Impactful and successful manager talented in building teams and motivating personnel to new levels of performance.

Overview

2
2
years of professional experience
1
1
Certification

Work History

Director of Marketing

Lumi Creative Media LLC
05.2023 - Current
  • Company Overview: www.lumicreativemedia.com.
  • Managed daily content creation and curation for Facebook, Twitter, Instagram, and LinkedIn, aligning with brand voice and marketing goals.
  • Edited and retouched photos using Adobe Photoshop and Lightroom to enhance image quality.
  • Developed high-quality websites with responsive designs that are compatible with all devices.
  • Developed and executed Google Ads campaigns to support business objectives.
  • Translated business objectives into compelling visual solutions.
  • Used Adobe Creative Suite programs such as Photoshop, Illustrator, InDesign, and After Effects to create logos.
  • Handled all aspects of branding, digital/traditional marketing, event coordinating, and graphic design.

Marketing Manager

Fortis Paving Inc.
Roselle, IL
04.2023 - Current
  • Directed social media and digital marketing strategy and initiatives to promote brand building, guest retention and revenue-focused activities.
  • Developed graphics, logos and layouts for product illustrations, company logos, and websites.
  • Utilized Adobe Creative Suite (Photoshop, Illustrator, InDesign) to create visually appealing designs.
  • Implemented comprehensive marketing strategies, including social media, email campaigns, and print advertising to maximize event attendance.
  • Developed and executed digital marketing campaigns to drive website traffic and increase brand awareness.
  • Monitored online conversations about the company's products and services and responded promptly to customer inquiries.
  • Researched, wrote and edited compelling copy for webpages, blog posts and other digital content.
  • Created promotional materials such as flyers, brochures, newsletters, and press releases to promote the charity's mission.
  • Developed and executed Google Ads campaigns to support business objectives.

Southern Glazer's Wine & Spirits
07.2022 - 04.2023
  • Regularly conducted store visits to present new offerings, advertise promotions, and confirm product display.
  • Build relationships with grocery store managers to boost sales and achieve revenue goals.
  • Analyze market trends to recommend wines and spirits that suit customer needs.
  • Attend industry events to network, and stay informed on market trends.
  • Earned credentials for conducting wine tastings.

Education

Bachelor of Science - Marketing, Integrated Marketing Communication

ILLINOIS STATE UNIVERSITY
St.Charles, IL
05-2022

Skills

  • Proficiency in Google Analytics
  • Management of WordPress
  • Expertise in Email Marketing
  • Hootsuite Skills
  • Adobe Creative Cloud
  • Photography & Videography
  • Brand promotion
  • Teamwork and collaboration
  • Shipment processing
  • Sales training
  • Experience in Branding
  • Social Media Marketing
  • Copywriting
  • Graphic Design
  • Proficient in Microsoft Office

Certification

  • HubSpot: Social Media Marketing
  • SEO Course
  • Email Marketing
  • Digital Marketing
  • Google Fundamentals Of Digital Marketing
  • Pinterest Analytics Measurement Solutions
  • Stukent Digital Marketing

References

References available upon request.

Timeline

Director of Marketing

Lumi Creative Media LLC
05.2023 - Current

Marketing Manager

Fortis Paving Inc.
04.2023 - Current

Southern Glazer's Wine & Spirits
07.2022 - 04.2023

Bachelor of Science - Marketing, Integrated Marketing Communication

ILLINOIS STATE UNIVERSITY

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Tatianna Lerario