Taylor Cristo
Charleston,SC
Summary
Transitioning from a successful career as a digital marketing manager, I am poised to leverage my skills in strategic communication, empathy, and relationship-building to excel as an eating disorder therapist. With a proven track record in content creation, campaign management, and fostering connections, I am committed to utilizing my background to support individuals on their journey towards recovery and self-discovery.
Overview
3
3
years of professional experience
Work History
Digital Marketing Manager
Velocity Powersports
Charleston, SC
06.2022 - Current
- Successfully manage social media channels across all five Velocity Powersports LLC locations, accumulating over 6,500 followers since assuming responsibility.
- Proficiently create, edit, and develop engaging content for various platforms including Instagram, Facebook, YouTube, and TikTok.
- Spearheaded the conception and execution of Velocity Powersports' inaugural blog, responsible for content creation, writing, editing, and designing promotional materials, resulting in a significant increase in audience engagement.
- Craft and refine radio scripts for events, promotions, and sales initiatives, ensuring effective communication of brand messaging across all mediums.
- Lead Google AdWords campaigns for all five locations, optimizing targeting strategies to drive traffic and enhance brand visibility.
- Design captivating flyers for events, promotions, and sales, showcasing creativity and attention to detail to attract target audiences.
- Drive website development efforts by conceptualizing and implementing innovative layout designs, enhancing user experience and brand image.
- Compose and refine compelling web copy to effectively communicate brand values and engage online audiences.
Digital Media Coordinator
Palmetto Goodwill
North Charleston, SC
05.2021 - 06.2022
- Devised content strategy to effectively engage target audiences.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Conducted comprehensive market research and competitor analysis to inform digital strategy development.
- Developed comprehensive social media listening strategy that enabled timely response to customer queries, comments, and reviews, resulting in improved brand reputation.
Digital Media Specialist
Palmetto Warrior Connection
North Charleston, SC
11.2021 - 05.2022
- Researched and developed new campaigns across multiple channels.
- Crafted and implemented strategies to increase search visibility and website traffic.
- Created visually engaging multimedia content such as videos, infographics, and interactive presentations for use across digital platforms.
- Determined and supported keyword selection, audience targeting, audience retargeting and remarketing.
Education
Bachelor of Arts - Communications
College of Charleston
Charleston, SC05.2021
Minor - Writing, Rhetoric, And Publication
College of Charleston
Charleston, SC05.2021
Skills
- Consumer Behavior Research
- Web Analytics
- Brand Marketing
- Proofreading
- Knowledge Acquisition
- Public and Media Relations
- Social Media Management
- Channel Development
- Email marketing campaigns
- Relationship Building
Timeline
Digital Marketing Manager
Velocity Powersports
06.2022 - Current
Digital Media Specialist
Palmetto Warrior Connection
11.2021 - 05.2022
Digital Media Coordinator
Palmetto Goodwill
05.2021 - 06.2022
Bachelor of Arts - Communications
College of Charleston
Minor - Writing, Rhetoric, And Publication
College of Charleston