Summary
Overview
Work History
Education
Skills
Timeline
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Taylor McKay

Lansing,MI

Summary

Previous Division 1 athlete and results-driven professional offering strong communication and leadership skills, committed to continuous collaboration and development in a dynamic business environment. I contribute understanding of customer needs and ability to adapt to various client demands while driving business growth.

Overview

10
10
years of professional experience

Work History

Sports Development Manager

Lansing Sports Commission
05.2024 - 12.2024
  • Work closely with Michigan State University Intramural sports clubs to devise strategies to host regional and national tournaments and championships in Lansing, MI.
  • Develop and present bids and negotiate contracts with USA, collegiate, semi-pro, high school, and amateur level sports rights holders.
  • Organize, implement, and manage established sporting events such as the MHSAA bowling, softball, baseball, soccer championships.
  • Travel up to 50% to sports conferences to develop and maintain relationships networking with national governing bodies and rights holders in all sports.
  • Created Women in Sports conference with local organizations strategizing how to increase community activation and support local organizations.

Account Manager

General Motors
05.2021 - 08.2023
  • Managed portfolio of digital accounts for 45 GM dealerships across Minnesota and North Dakota maintaining the top sales for OnStar Multi-year plans.
  • Scored as one of the top 10 account managers out of 45.
  • Managed revenue share meetings and presentations with dealership owners and key decision-makers to increase revenue across digital platforms.
  • Successfully resolved escalated issues, preventing potential loss of valuable clients while maintaining positive relationships with all parties involved.

Marketing Representative

Proof Management
10.2020 - 01.2021
  • Worked closely with the marketing team at At&t to develop and implement marketing plans to increase brand recognition.
  • Increased sales by 5% in the first 2 months.
  • Partnered with sales teams to develop and execute marketing initiatives that supported customer acquisition and retention goals.
  • Built strong relationships with customers through email outreach and personal interactions.

Sales Consultant

Enterprise Holdings Inc., Car Sales
10.2018 - 10.2020
  • Consistent top sales consultant at dealership monthly by proper planning, execution, and product knowledge.
  • 5 consecutive months selling 20+ cars per month. 3+ car sell days.
  • Promoted to Sr. Sales Consultant after my first years performance.
  • Established long-term relationships with customers to build a large book of business and returning business.
  • Maintained accurate records of all sales activities in the CRM system.



Assistant Branch Manager

Enterprise Holdings
07.2018 - 10.2018
  • Coach, train, and develop employees to succeed in their long-term goals by setting up bi-weekly 1 on 1 meetings.
  • Analyzed current staffing levels, production demands, and customer needs to develop staffing plans months in advance.
  • Assisted in developing operational strategies such as budget and marketing to ensure efficient and productive operations.
  • Created reports on sales trends, inventory levels, and financial data to drive growth.

Manager's Assistant

Enterprise Holdings
08.2017 - 07.2018
  • Took over marketing for the store to develop existing and new accounts to gain more market share in branch area.
  • Provided administrative support to management staff, including responding to customer inquiries and preparing reports.
  • Helped increase Branch Revenue by 4% with sales and upsells.
  • Assisted in the preparation of budgets by compiling data related to costs and revenues.
  • Liaised between management and subordinates to exchange information, transmit directives or follow up on assignments.

Management Trainee

Crowne Plaza Hotel & Resorts
07.2016 - 07.2017
  • Became the only one to finish Training program in all 4 departments (Front desk, banquets and events, housekeeping, and restaurant management)
  • Answer inquiries pertaining to hotel policies and services, and resolve occupants' complaints as hotel manager trainee.
  • Collaborated with clients to identify their goals and expectations for an event while training as event coordinator.
  • Developed strategies for improved operational efficiency and customer satisfaction within hotel restaurant.
  • Supervised and trained staff in housekeeping operations, ensuring adherence to standards of cleanliness.
  • Prepared reports on occupancy rates, revenue management and profitability metrics for senior management review.


Front Desk Guest Associate

Sheraton At The Falls
01.2015 - 05.2016
  • Resolve customers' service or billing complaints by performing activities such as exchanging merchandise, refunding money, or adjusting bills.
  • Assisted with room operations and forecasting to prepare for weekly sellouts of over 250 rooms.
  • Responded promptly to customer complaints or requests for assistance scoring in the 90th percentile for timeliness on the customer service scorecard.

Education

Bachelor of Science - Hospitality Management

Niagara University - Niagara University
Niagara Falls, NY
05.2016

Skills

  • Sales
  • Business analysis
  • Cross team collaboration
  • Performance monitoring
  • Customer service
  • Efficient communication
  • Problem resolution
  • Microsoft Outlook
  • CRM software proficiency
  • Account management

Timeline

Sports Development Manager

Lansing Sports Commission
05.2024 - 12.2024

Account Manager

General Motors
05.2021 - 08.2023

Marketing Representative

Proof Management
10.2020 - 01.2021

Sales Consultant

Enterprise Holdings Inc., Car Sales
10.2018 - 10.2020

Assistant Branch Manager

Enterprise Holdings
07.2018 - 10.2018

Manager's Assistant

Enterprise Holdings
08.2017 - 07.2018

Management Trainee

Crowne Plaza Hotel & Resorts
07.2016 - 07.2017

Front Desk Guest Associate

Sheraton At The Falls
01.2015 - 05.2016

Bachelor of Science - Hospitality Management

Niagara University - Niagara University
Taylor McKay