TAYLOR PENIX
Ann Arbor,MI
Summary
Highly ambitious Marketing Specialist with a background in sales, marketing, and advertising. Expertise in market analysis, strategic execution, and client relationships.
Overview
8
8
years of professional experience
Work History
Marketing Consultant
Axtella
07.2021 - Current
- Developed broad marketing plans for Financial Professionals, incorporating a mix of traditional and digital tactics for optimal results.
- Led comprehensive branding initiatives including DBA selection, website creation, and the development of social media business profiles.
- Researched new and innovative products/solutions and collaborated with these vendors to receive Compliance approval as well as procure vendor contracts.
- Traveled the country to meet with Financial Professionals for the purpose of educating on various marketing strategies to grow their books of business.
Inbound Sales Representative
Nine9 The UnAgency
12.2018 - 07.2021
- Promoted available products and services to clients during evaluation calls and demos.
- Developed empathetic client relationships.
- Reduced process inconsistencies and effectively trained team members.
Account Executive - Outbound Team Lead
Infinity (Assigned To Google)
08.2016 - 12.2018
- Built, managed, and optimized Google Ad campaigns across all Google Ad networks.
- Boosted website traffic with targeted SEM tactics, keyword research, and content optimization.
- Specialized in new customer acquisitions via cold calling.
- Top Outbound Account Executive for five months.
Education
Bachelor of Science - Communication Technology, Art Minor
Eastern Michigan University
Ypsilanti, Michigan2015
Skills
- Adobe Suite
- SEM Campaigns
- Salesforce and Redtail CRM
- Website Analytics
- Digital Marketing
- Social Media Management
Timeline
Marketing Consultant
Axtella
07.2021 - Current
Inbound Sales Representative
Nine9 The UnAgency
12.2018 - 07.2021
Account Executive - Outbound Team Lead
Infinity (Assigned To Google)
08.2016 - 12.2018
Bachelor of Science - Communication Technology, Art Minor
Eastern Michigan University
Similar Profiles
Ian CooperIan Cooper
FedEx Delievery Driver at K&D 24/7FedEx Delievery Driver at K&D 24/7
Melanie White-LavenderMelanie White-Lavender
Massage Therapist at Self-employeedMassage Therapist at Self-employeed
Bing ChenBing Chen
Salesperson at Bluesky Realty LLCSalesperson at Bluesky Realty LLC
Aidan SullivanAidan Sullivan
Peer Advisor at Ignite NationPeer Advisor at Ignite Nation
Roan FlanaganRoan Flanagan
Marketing Consultant at Valle Country FairMarketing Consultant at Valle Country Fair