Trello
Taylor Soltani
Product Management
Scottsdale,AZ
Summary
Professional Summary
- Passion for innovation – excelled in guiding design and marketing strategies to launch and iterate products or services.
- Repeated success achieving growth and performance goals for new business startups.
- Strong ability to empathize with customer needs and advocate for the best user experience.
- Creative ownership for product development and innovation to improve process efficiencies and build memorable brands.
- Demonstrated ability to architect and leverage product features to enable positive user experience.
Overview
10
10
years of professional experience
5
5
Year of post-secondary education
Work History
Customer Experience, Operations
PRA Business Events
Phoenix, AZ
01.2020 - 03.2020
- Laid off due to COVID19 (Reduction in force).
Project Manager
Hanley Wood
Minneapolis, MN
01.2017 - 01.2019
- Recruited for exceptional service and meticulous attention to detail in project and product management for residential home improvement clients.
- Developed custom websites and mobile applications to support business goals and provided technical support to document user issues and implement product iterations.
- Revamped tracking metrics to educate clients towards understanding the overall investment in their projects to reduce unnecessary spend and improve ROI.
- Identified plans and resources required to meet project goals and objectives by setting realistic timelines and checkpoints.
Product Manager
DIVI, LLC
Minneapolis, Minnesota
01.2014 - 01.2017
- Collaborated with designers, engineering, and product team to produce and launch a mobile application (iOS and Android) aimed to provide users the ability to give back to causes they care about while saving on local purchases.
- Partnered with key stakeholders to define product road map, define user journeys, and iterate on product features.
- Collaborated with engineering and design team on product backlog and sprints in an agile environment.
- Launched an impactful brand ambassador program that increased product visibility and user adoption by more than 20% within two months.
- Developed product documentation to communicate and align key components of upcoming features and products to internal teams.
Product Marketing Manager
Big Universe Learning Inc. (FuelEDucation)
Remote
01.2013 - 01.2014
- Managed a five-month efficacy study to determine proven customer and student success while utilizing the company’s SaaS literacy product.
- Integrated market and user research to design and release new products, including an iPad Reader app and an online educational resource library for self-guided learning.
- Drove marketing initiatives to increase product visibility and market performance.
- Performed thorough market research and competitive analysis to understand and effectively communicate product value proposition.
Marketing Specialist
Ever-Green Energy
St. Paul, Minnesota
01.2012 - 01.2013
- Partnered cross-functionally with designers, print vendors and internal stakeholders to iterate and launch a 2.0 website and related marketing collateral.
- Redesigned a public educational tour program and related instructional products; leveraging technical communication skills to simplify the demonstration of complex equipment.
- Coordinated with social media, public relations and other teams to execute product introductions.
- Worked closely with all product development departments to create and maintain marketing materials for sales presentations and client meetings.
Business Development Associate
Green Building Foundation - U.S. Green Building Council
Washington D.C.
01.2008 - 01.2011
- Spearheaded advancements to facilitate a new 501 (c)(3) organization from conceptualization to acquisition by parent company U.S. Green Building Council.
Education
Certificate - User Experience Design
11.2020 - 05.2021
Certificate - Agile Methodologies
01.2021 - 04.2021
Bachelor of Arts - Mass Communication, Global Studies
Skills
Content ManagementProduct DevelopmentProject Management
Journey Mapping
Customer Experience
User Experience
Technical Communication
Stakeholder Engagement
Team Collaboration
Brand Development
Software
Figma
Sketch
Jira
Visme
Usability Hub
Timeline
University Of Minnesota - Twin Cities - Certificate, Agile Methodologies
01.2021 - 04.2021
Career Foundry - Certificate, User Experience Design
11.2020 - 05.2021
Customer Experience, Operations - PRA Business Events
01.2020 - 03.2020
Project Manager - Hanley Wood
01.2017 - 01.2019
Product Manager - DIVI, LLC
01.2014 - 01.2017
Product Marketing Manager - Big Universe Learning Inc. (FuelEDucation)
01.2013 - 01.2014
Marketing Specialist - Ever-Green Energy
01.2012 - 01.2013
Business Development Associate - Green Building Foundation - U.S. Green Building Council
01.2008 - 01.2011
Winona State University - Bachelor of Arts, Mass Communication, Global Studies