Taylor Ward
Summary
Creative visual merchandiser with expertise in community outreach and retail sales campaigns. Contributes an unwavering work ethic and commitment to quality. Known for customer-focused initiatives, and knowledgeable about modern merchandising.
Overview
7
7
years of professional experience
Work History
Full Time Retail Employee
Nike Factory Store
Lawrenceville, GA
02.2023 - Current
- Develops visual merchandising projects to create an engaging shopping experience for customers.
- Facilitates in staff training programs to enhance product knowledge and improve customer service skills.
- Maintains a clean, safe, and organized store environment for the comfort of customers and employees alike.
- Supports colleagues during peak hours by cross-training in various roles including cashier duties.
- Drives business through a focus on performance, consumers, and process.
Visual Specialist Stretch Role
Nike Factory Store
Lawrenceville, GA
02.2025 - 05.2025
- Managed daily store operations, ensuring a seamless shopping experience for customers.
- Collaborated with external organizations to promote community volunteer initiatives.
- Assisted in developing strategies for increasing sales by using visual merchandising techniques.
- Analyzed sales data to identify trends and adjust sales strategies accordingly.
- Supported retail associates to drive quality performance and experiences for guests.
- Enhanced team morale by creating exciting events biweekly.
Marketing Assistant Intern
Work Sandy
06.2022 - 01.2023
- Tracked communications strategies, advertising campaigns and marketing approaches to measure successes and failures.
- Leveraged direct marketing and expanded company's reach to promote clients needs.
- Built brand awareness and helped increase brand client membership.
- Distributed marketing materials, promotional items, and additional collateral and products provided.
- Participated in brainstorming sessions with marketing team members to develop ideas for campaigns.
- Developed proposals, presentations, and packages to address the priorities and preferences of assigned market segments.
MERCHANDISING MANAGER
OLD NAVY
06.2021 - 09.2022
- Completed efficient store resets to prepare store for special promotions and seasonal updates.
- Optimized store displays and appearance via strategic merchandising.
- Maintained positive customer relations by addressing problems head-on and efficiently.
- Conducted weekly walk-throughs with store manager to discuss interior visual displays and store window presentation.
- Developed innovative and creative merchandise displays to drive point-of-sale purchases.
- Performed statistical analyses to gather data for operational and forecast team needs.
- Coached sales associates on product knowledge by using wide variety of training tools.
- Aided in new store openings and remodels.
- Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
SENIOR SALES ASSOCIATE
AMERICAN EAGLE OUTFITTERS
04.2018 - 05.2022
- Monitored sales team performance and provided constructive feedback.
- Trained, coached and mentored new sales associates for maximum performance via customer service and merchandising.
- Revamped store layout to improve customer flow and overall shopping experience, resulting in better customer satisfaction ratings.
- Monitored and replenished display inventory and restructured according to available stock.
- Assisted with special event planning and execution, incorporating creative visual elements to enhance the overall atmosphere and support promotional objectives.
STORE SOCIAL MEDIA MANAGER
AMERICAN EAGLE OUTFITTERS
10.2020 - 06.2021
- Designed and implemented social media strategies to align with business goals.
- Created weekly events to drive customers to store.
- Increased customer engagement through social media.
- Utilized Instagram to engage customer excitement.
- Showcased new inventory via Instagram.
- Used Instagram Analytics to track customer engagement.
- Grew customer engagement 34% through use of social media.
Education
BBA - Business- Marketing
Georgia Gwinnett College
Lawrenceville, GA12-2026
High School Diploma -
OLD BRIDGE HIGH SCHOOL
Old Bridge, NJ06.2020
Skills
- Event Coordination
- Direct marketing
- Indirect marketing
- Training
- Visual merchandising
- Team leadership
- Brand representation/ Product Expertise
- Community outreach
- Digital Content Creation
Timeline
Visual Specialist Stretch Role
Nike Factory Store
02.2025 - 05.2025
Full Time Retail Employee
Nike Factory Store
02.2023 - Current
Marketing Assistant Intern
Work Sandy
06.2022 - 01.2023
MERCHANDISING MANAGER
OLD NAVY
06.2021 - 09.2022
STORE SOCIAL MEDIA MANAGER
AMERICAN EAGLE OUTFITTERS
10.2020 - 06.2021
SENIOR SALES ASSOCIATE
AMERICAN EAGLE OUTFITTERS
04.2018 - 05.2022
BBA - Business- Marketing
Georgia Gwinnett College
High School Diploma -
OLD BRIDGE HIGH SCHOOL
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