Teddi Mansueto
Safety Harbor
Summary
Skilled marketing professional with a strong background in creating and executing strategic campaigns that drive growth. Recognized for strong team collaboration, adaptability to changing needs, and delivering measurable results. Adept in digital marketing, market analysis, and brand management with a focus on innovation and client satisfaction. Consistently reliable and effective in achieving organizational goals.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Marketing Manager
WOOF GANG BAKERY & GROOMING
03.2022 - Current
- Company Overview: Leading specialty retailer of pet food, pet supplies and professional pet grooming in North America, with over 200 locations
- Responsible for executing our social media strategy across social media platforms
- Drove community management and engagement, tracked social performance using analytics, and provided insights for future initiatives
- Organized the email with the latest tools and software
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Organized successful trade show exhibits, showcasing products or services effectively to potential customers or partners.
- Developed and implemented a successful social media marketing campaign that increased the number of followers by 39% and achieved a 28% increase in social website traffic using promotions
- Created and managed email marketing campaigns that resulted in a 15% increase in engagement
- Optimized paid search campaign, achieving 24% increase in clicks and 101% YoY increase in conversions
- Organized and managed special events resulting in increased brand visibility & customer engagement
- Designed and managed the production of promotional materials, including brochures, and flyers
- Managed and analyzed marketing data to inform decision-making and optimize marketing efforts
- Assisted in the development of marketing budgets and plans, ensuring resources were allocated effectively
- Leading specialty retailer of pet food, pet supplies and professional pet grooming in North America, with over 200 locations
Marketing Coordinator
WOOF GANG BAKERY & GROOMING
03.2022 - 08.2022
- Company Overview: Leading specialty retailer of pet food, pet supplies and professional pet grooming in North America, with over 200 locations
- Responsible for supporting marketing efforts and email campaigns to engage the community and track performance
- Boosted brand awareness with target customer demographics with social and email campaigns
- Helped update and develop new email marketing strategies for customers and prospect database
- Organized emails and segmented audiences with the latest tools and software
- Responsible for executing social media strategies across different social media platforms
- Composed daily posts for social media on Instagram/Facebook and helped build presence on TikTok
- Drove community management and engagement using analytics and provided insights for future initiatives
- Leading specialty retailer of pet food, pet supplies and professional pet grooming in North America, with over 200 locations
Education
Bachelor of Science - Business & Marketing
University of Central Florida
Orlando, FL05-2022
Skills
- Digital marketing
- Social media marketing
- Staff management
- Customer relationship management (CRM)
- Content creation & marketing
- Email marketing
- Advertising & sales
- Digital editor
Certification
- Professional Certificate in Digital Marketing, Kellogg Executive Education [Oct 2023]
- Advanced Search Engine Optimization, Semrush [Sep 2023]
- Google Ads Certifications, Google [Sep 2023]
- Google Analytics Individual Qualification, Google [Sep 2024]
- Social Media Marketing, HubSpot Academy [Sep 2024]
- Content Marketing, HubSpot Academy [Sep 2023]
- Inbound Marketing, HubSpot Academy [Sep 2023]
- SEO, HubSpot Academy [Oct 2023]
Timeline
Marketing Manager
WOOF GANG BAKERY & GROOMING
03.2022 - Current
Marketing Coordinator
WOOF GANG BAKERY & GROOMING
03.2022 - 08.2022
- Professional Certificate in Digital Marketing, Kellogg Executive Education [Oct 2023]
- Advanced Search Engine Optimization, Semrush [Sep 2023]
- Google Ads Certifications, Google [Sep 2023]
- Google Analytics Individual Qualification, Google [Sep 2024]
- Social Media Marketing, HubSpot Academy [Sep 2024]
- Content Marketing, HubSpot Academy [Sep 2023]
- Inbound Marketing, HubSpot Academy [Sep 2023]
- SEO, HubSpot Academy [Oct 2023]
Bachelor of Science - Business & Marketing
University of Central Florida
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