I am a creative, analytical, and self-motivated digital producer and content strategist with over ten years of professional experience in fast-paced, team-centered environments. To succeed in my endeavors, I am looking to combine my passion for creating compelling content and combine it with a knowledge of storytelling, community building, web analytics, and project management.
Hi, I’m
Tera Watson
Digital Content Producer
Seattle,WA
Summary
Overview
2
years of professional experience
Skills
Account management
Timeline
Visual Content Analyst
Ideoclick
08.2020 - 03.2022
Digital Content Producer
KNKX Public Radio
Production Assistant
ESPN Inc
University of Washington
Master of Arts from Digital Media
Texas Southern University
Bachelor of Arts from Journalism And History
Work History
KNKX Public RadioSeattle, WA
Digital Content Producer
Job overview
- Streamlined operational processes and workflow to increase efficiency of team performance and resource allocation.
- Increased brand awareness through creation of innovative print and digital productions for major publications.
- Led implementation of best practices to support customer service satisfaction initiatives.
- Cut delivery times through proactive tracking and monitoring of project timelines and aggressive pursuit of customer approval of digital and print files.
- Increased website traffic by optimizing SEO strategies and implementing digital content plans.
- Enhanced social audience interaction via social media.
ESPN IncBristol, CT
Production Assistant
Job overview
- Supported producers by creating video content for live studio shows using video editing software.
- Produced scripts for live studio content.
- Analyzed sports statistics for graphics production to inform viewers of statistical content and information.
- Managed and organized the recording and archiving of live events for domestic and international production events.
- Assisted producers with planning and completing B-roll footage for creative documentary production.
- Completed logs and reports detailing production game data or production elements, helping with production flow.
- Supervised production team for international broadcast video and graphic production.
- Created proposals for enhancing production elements to increase viewership and viewer engagement.
IdeoclickSeattle, WA
Visual Content Analyst
08.2020 - 03.2022
Job overview
- Designed and optimized over 100 content pages for E-commerce platforms, including large-scale digital campaigns.
- Created and managed video content for top commerce brands in various digital spaces.
- Provided concise and constructive visual content analysis for clients based on UX and UI principles.
- Delegated and tracked visual content design for other designers for Growth and Mid-Market team assignments and deadlines.
- Managed visual assets for over 20 brands to create and update web-based content.
- Developed visual assets and infographics for clients to use for digital marketing campaigns, including large-scale campaigns.
Education
Texas Southern UniversityHouston, TX
Bachelor of Arts from Journalism And History
University Overview
University of WashingtonSeattle, WA
Master of Arts from Digital Media
University Overview
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