Results-oriented Sales and Marketing Executive with a strong focus on providing superior services and ensuring client satisfaction. Delivers exceptional value through proven operations, sales, and marketing expertise, along with exceptional relationship building skills. Dynamic professional excelling in developing and executing programs that drive growth and generate significant revenue, making a substantial contribution to the overall prosperity of an organization.
Overview
21
21
years of professional experience
1
1
Certification
Work History
Marketing & New Product Manager
HIGH PSI, LTD
01.2017 - Current
Company Overview: Dealer of Industrial Cleaning Equipment
Responsible for all marketing aspects and efforts for the company
Including print, digital & trade shows
Wordpress for website building
New Product Manager for Rea Steamer USA including sales and digital marketing & graphic design
Responsible for technical sales in the United States of the Rea in-line steam cleaning systems. Including, but not limited to system integration of existing manufacturing lines.
Worked with customers including wire drawing, metal stamping and injection mold companies is a consultative sales approach with custom solution on their manufacturing environment
Designed product strategies for enhancing market penetration.
Nurtured relationships with key stakeholders to ensure cohesive product strategies.
Maintained positive vendor relations to build strong partnerships.
Territory Manager
HIGH PSI, LTD
01.2017 - Current
Company Overview: Dealer of Industrial Cleaning Equipment
Responsible for sales of industrial pressure washers in a designated territory
Served as primary point of contact for all sales territory
Designed and implemented strategic and tactical sales plan
Prospected daily to win new customers
Conducted product demonstrations and training of customers employee’s of best practices in using the equipment
Drove sales initiatives by identifying new business opportunities in underperforming regions.
Cultivated relationships with key accounts in territory and provided support to drive customer satisfaction.
Established successful account relationships by building rapport and maintaining consistent communication.
Analyzed sales data to identify areas for territory improvement and implemented strategies to maximize sales growth.
Operations Manager
NATION ONE LANDSCAPING
07.2015 - 11.2016
Company Overview: Commercial Landscaping and Snow & Ice Company
Key operations executive responsible for all back office functions of the company including scheduling, payroll, all accounting functions, website design and maintenance, digital marketing, human resources
Sales and account management, responsible for contract negotiations and approval with facility management clients including Brickman/Valleycrest and CBRE
Designed and instituted new scheduling and client response procedures that improved response time efficiency by 50%
Streamlined operational processes by identifying bottlenecks and implementing targeted solutions.
Senior Vice President Risk Management and Fuel Marketing
BLUE NORTHERN ENERGY, LLC, BN2 CAPITAL HOLDINGS, LLC
01.2010 - 01.2015
Company Overview: Developer, builder and owner of biodiesel production facility in Illinois and biofuel blending and storage facility in Florida
Key executive in renewable energy field, and holder of Series 3 Commodity & Futures license, in development and implementation of risk management and fuel marketing strategies of 50mm gallon per year biodiesel facility
Risk management function for both inbound commodity feedstocks, outbound biodiesel product and crude glycerin
Works in conjunction with off take partner, Noble Group/Noble Mansfield, in domestic fuel distribution sales strategy and pricing
Strong knowledge of net back pricing off-take agreements
Sales and account management of fuel customer
Responsible for commodity market analysis of B100, HO, SBO, NG and Propane
Key executive in acquisition evaluation and assessment
Developer, builder and owner of biodiesel production facility in Illinois and biofuel blending and storage facility in Florida
Sales & Marketing Manager
GP ALBUMS / GENERAL PRODUCTS, LLC, AlbumsAmerica.com
01.2005 - 01.2010
Company Overview: Third-generation manufacturer of handcrafted photo album products, traditionally sold through professional photographers
Key contributing executive for sales growth, organizational effectiveness, and overall company strategy
Managed and trained independent sales force as well as customer service department
Maintained email marketing, trade advertising, and collateral materials
Evaluated and exhibited at national, regional, and local trade shows, seminars, and sponsored speaker events
Designed, implemented, and managed customer service commission program, and streamlined information request distribution process
Established sales and cost-control initiatives
Re-branded and reintroduced company name and identity, positively impacting industry perception
Conceptualized, designed, and launched four product lines achieving sales of $500,000 in first year at 100% profit margin in a hyper-competitive industry
Started new 'direct to consumer' sales channel with new e-commerce site
Built and maintained e-commerce site with over 220 products, full order processing, and secure credit card processing capabilities
Strengthened website’s digital advertising with Google AdWords, comparison shopping sites, and social networking sites, as well as designed the site’s organic search and all SEO & SEM functions
Implemented, designed, and managed email marketing program, streamlining communication objectives to over 22,000 customers and prospects
Brought sales team to a closer working relationship with management, production, and support departments, creating a positive attitudinal shift
Oversaw design and training of new ERP/MRP software system for sales and customer service departments, to improve productivity and reduce administrative tasks, which yielded a more positive customer purchasing experience
Third-generation manufacturer of handcrafted photo album products, traditionally sold through professional photographers
Identified emerging trends for proactive adjustments in marketing campaigns.
Coached team members for skill development and career advancement within the organization.
Nurtured strong client relationships to foster loyalty and repeat business.
Education
Bachelor of Arts - Finance, Minor History
Loras College
Dubuque, IA
Skills
Skilled in Microsoft Office Applications
WordPress Management
Proficient in DiviBuilder
Marq Design Skills
Zoho CRM Proficiency
Email Campaign Strategy using Zoho
Yoast SEO Implementation Skills
Metric Evaluation
Certification
Lean Six Sigma Executive Certification
Series 3 Futures & Options License
Timeline
Marketing & New Product Manager
HIGH PSI, LTD
01.2017 - Current
Territory Manager
HIGH PSI, LTD
01.2017 - Current
Operations Manager
NATION ONE LANDSCAPING
07.2015 - 11.2016
Senior Vice President Risk Management and Fuel Marketing
BLUE NORTHERN ENERGY, LLC, BN2 CAPITAL HOLDINGS, LLC
01.2010 - 01.2015
Sales & Marketing Manager
GP ALBUMS / GENERAL PRODUCTS, LLC, AlbumsAmerica.com
Vice-President at Psi Chi International Honor Society In Psychology - Psi Chi ChapterVice-President at Psi Chi International Honor Society In Psychology - Psi Chi Chapter