Summary
Overview
Work History
Education
Skills
Websites
Training
References
Timeline
Generic

Terri Cardwell

San Francisco,CA

Summary

Dynamic sales leader with a proven track record at MACY'S, driving customer engagement and exceeding sales targets through metrics-driven strategies and exceptional team leadership. Expert in event planning and brand management, I foster client retention and loyalty while executing innovative outreach programs that enhance the customer experience.

Overview

14
14
years of professional experience

Work History

Manager, Sales and Service Service

MACY'S
Louisville, Kentucky
02.2022 - Current
  • Currently leading Men's Collections as CXM on plan to deliver goal for 2025. Led Fine Jewelry team to exceed sales targets through effective coaching and recognition.
  • Managed store performance metrics, enhancing engagement, loyalty, and customer experience.
  • Collaborated with Omni functions for streamlined workload management and event execution.
  • Assisted executive management in developing corporate sales strategies and client development initiatives.
  • Directed outreach programs for profit-driven and charitable partnerships, reinforcing brand commitment.
  • Coordinated client interactions to optimize satisfaction using Myclient platforms.
  • Coordinated staff training sessions to improve skills and knowledge.
  • Collaborated with cross-functional teams to achieve organizational goals.
  • Monitored project progress and adjusted strategies as needed.
  • Cultivated relationships with stakeholders to support business initiatives.
  • Analyzed performance data to identify areas for improvement in processes.
  • Monitored staff performance and addressed issues.
  • Enforced customer service standards and resolved customer problems to uphold quality service.
  • Completed thorough opening, closing, and shift change functions to maintain operational standards each day.
  • Conducted regular meetings with staff to discuss progress and identify areas of improvement.
  • Targeted conventions and hotel conferences with strategic selling approaches.
  • Enhanced customer engagement through email promotions, social media, and exclusive events.
  • Oversaw daily operations and ensured efficiency in team performance.

Stylist

Macy's
San Francisco, California
07.2021 - 02.2023

Transferred as Men's stylist, Union Sq, San Francisco. Assisted executive management team to develop and implement sales and marketing that encompasses:

corporate sales, client development, Salesfloor, myclient, product selection and navigation with challenging logistics, and team-building with like executives, while assisting leadership with special events and day to day challenges that propel the company brand and goals.

Lead for the company, its vast outreach program in profit-based and charitable affiliations to demonstrate Macy's dedication to foster a localized climate from a Fortune 5 leader. Worked closely with clients to coordinate details and maximize satisfaction via Salesfloor and myclient platforms.

Targeted convention and hotel conferences with specific strategies to attract and sell.

Increased customer awareness and engagement by connecting with prospective clients via Macy's-based-Myclient platform, email promotion, social media and in-store private client events. Networked at local and industry events to prospect for new sales leads.

Stylist

Macy's
Louisville, Colorado
12.2011 - 07.2021
  • Began my career with Macy's as the stylist for Door 562.2011-2021 Corporate Sales Manager and Stylist Role:Assisted executive management team to develop and implement sales and marketing that encompasses:corporate sales, client development, Salesfloor, myclient, product selection and navigation withchallenging logistics, and team-building with like executives, while assisting leadership with special events and day to day challenges that propel the company brand and goals. Lead for the company, its vast outreach program in profit-based and charitable affiliations to demonstrateMacy's dedication to foster a localized climate from a Fortune 5 leader including: American Heart Assoc,Kentucky Derby and Churchill Downs Corporation, Jennifer Lawrence Foundation, Humana, Fund for the Arts, Animal Welfare presence, KY Opera Assoc, vast tourism bureaus and funding for a multitude of arts-based entities Works closely with clients to coordinate details and maximize satisfaction via Salesfloor and myclient platforms.Targeted convention and hotel conferences with specific strategies to attract and sell.Increased customer awareness and engagement by connecting with prospective clients via Macy's-basedMyclient platform, email promotion, social media and in-store private client events Networked at local and industry events to prospect for new sales leads.

Education

B.S. - Liberal Arts

UNIVERSITY OF LOUISVILLE
Louisville
01.1993

Skills

  • Brand management
  • Metrics-driven strategies
  • Customer service excellence
  • Event planning and execution
  • Leadership development
  • Team building
  • Marketing expertise
  • Client retention strategies
  • Recruitment and retention
  • Sales orientation

Training

Continuing education in Geographical business models and demographical urban studies

References

  • LEE COCHRAN, COMMERCIAL REAL ESTATE INVESTOR, (502) 552-6000, leecochran@bellsouth.net, Mentor
  • WILLIAM CARSON, BUSINESS EXECUTIVE, (614) 623-8687, carsonwilliamc@gmail.com, Colleague/Former V.P. Macy's Inc
  • J.P. DAVIS, VICE PRESIDENT, FUND FOR THE ARTS, (502) 333-4833, jpdavis@fundforthearts.org, Colleague

Timeline

Manager, Sales and Service Service

MACY'S
02.2022 - Current

Stylist

Macy's
07.2021 - 02.2023

Stylist

Macy's
12.2011 - 07.2021

B.S. - Liberal Arts

UNIVERSITY OF LOUISVILLE