TERRI PEDERSON
Beaver Dam,WI
Summary
Award-winning reporter with a proven track record in investigating complex issues, crafting compelling narratives, and presenting facts engagingly. Extensive editorial experience at Lee Enterprises, complemented by contributions to The Daily Citizen, demonstrates a strong ability to enhance content quality and reader engagement. Committed to upholding journalistic integrity and passionate about delivering the truth to the public, bringing 20 years of expertise in journalism.
Overview
13
13
years of professional experience
Work History
Reporter
Daily Citizen
Beaver Dam, WI
06.2014 - Current
- Sole reporter covering a county of about 90,000 people.
- Award winning reporter who covered stories from breaking news to lengthy research stories.
- Excelled in storytelling in different formats: traditional, alternative story format, photos, and video.
- Responsible for editing copy, research and press releases, use of social media alerts and updating Website.
- Managed all aspects of content production for digital properties.
- Investigated important community issues and put together well-received reports.
- Helped shape narrative on key issues through effective storytelling and knowledge of public opinion.
- Responded 24/7 to emergencies and breaking news stories with strong sense of urgency.
Director of Public Information and Publications
Wayland Academy
Beaver Dam, WI
03.2013 - 05.2014
- Created internal and external publications for coed private school
- Worked with outside venders for some printing and other products.
- Managed Wayland Academy's website and worked with redesign of Wayland's products.
- Created videos and design layouts for mass e-mail and other uses.
- Editor of alumni magazine: “The Greetings”.
- Sent out E-appeals and helped with fundraising.
- Teamed with staff to organize two large campus events each year.
Education
Bachelor of Science - English Writing
Edgewood University
Madison, WISkills
- First Place Award First Place for breaking news reporting- Wisconsin Newspaper Association, March 2026
- Second Place Award Second Place for general news photo - Wisconsin Newspaper Association, March 2026
- First Place Award First Place for feature writing - Wisconsin Newspaper Association, March 2025
- Third Place Award Third Place for health coverage writing - Wisconsin Newspaper Association, March 2025
- First Place Award First Place for enterprise/interpretive reporting - Wisconsin Newspaper Association Foundation March 2024
- Second Place Breaking news coverage- Wisconsin Newspaper Association March 2023
- Second Place Investigative reporting - Wisconsin Newspaper Association Feb 2021
- Media Award- Wisconsin Technical College District Board Association April 2019
- First place award Breaking news coverage - Wisconsin Newspaper Association Foundation March 2018
- Third place Photography general news photo - Wisconsin Newspaper Association Foundation March 2018
- Video editing
- Copywriting
- Gathering information
- Reporting news
- Building professional relationships
- Breaking news expertise
- Conducting interviews
- Fact-checking
- Researching information
- On-scene reporting
- Breaking news coverage
- Mobile journalism
- Research and due diligence
- Live reporting
- Audience engagement
- Personal interviews
- Copywriting and editing
- Social media platforms
- Investigative reporting
- Editing written materials
- Multimedia journalism
- Proofreading expertise
- Editorial writing
- News writing
Accomplishments
- Achieved breaking news coverage by completing articles with accuracy and efficiency.
- Collaborated with team online in the development of the Daily Citizen.
- Utilizing new ways to tell the news whether it is through print, video, use of AI or social media.
Additional Information
Video courses
- Final Edit Pro course, Edgewood College, 2011
- The Complete Video Production Bootcamp, Udemy, 2020·
- Video Production Master Class: Beginning to Pro Video Creation, 2021
Timeline
Reporter
Daily Citizen
06.2014 - Current
Director of Public Information and Publications
Wayland Academy
03.2013 - 05.2014
Bachelor of Science - English Writing
Edgewood University