Thalia Guzman
Account Manager
Eagleville,PA
Overview
7
7
years of professional experience
1
1
Certification
Work History
Account Manager
West Chester Lifestyle
West Chester, PA
08.2022 - Current
- Build the business by 20% in e-commerce sales using our 5-Point Marketing Solution
- Call from existing lead list and set 15% of the appointments
- Prospect and close advertising opportunities with local businesses
- Use proprietary software to manage customer pipeline and business operations
- Facilitate events three times a month supporting local businesses in the community
- Answer calls, respond to emails and act as the primary liaison between the company and key customers
- Develop and maintain relationships with key accounts to ensure customer satisfaction.
Sales Promoter
NOTO
Philadelphia, PA
09.2017 - Current
- Utilize promotion strategies to encourage customers to buy tickets and tables
- Conduct weekly meetings with higher management
- Build relationships for repeated business and excellent customer service
- Create and implement opportunities and for new business with existing customers
- Delegate job tasks, ensure all team members are performing at high standards
- Run the nightclub’s social media platforms to ensure we reach a broad audience to create higher traffic
- Create marketing materials such as flyers, brochures, and posters for promotions.
- Develop rapport with existing and potential customers, increasing retention and loyalty.
Customer Associate
WAWA
Trooper, PA
10.2017 - 03.2021
- Responded to customers’ questions about products, prices, and availability
- Maintained clean and orderly check out areas and completed other general cleaning duties
- Greeted and engaged with customers to provide an enjoyable shopping experience
- Replenished products and supplies to always ensure in stock conditions
Sales Associate
Kiki Vodka
Hatfield, PA
06.2019 - 08.2019
- Answered customers’ questions about information on the products
- Operated closely with the company executives to identify new business opportunities
- Delivered exceptional account service to strengthen customer loyalty
- Traveled to different counties to promote and sell Kiki Vodka
Education
Bachelor of Arts - Public Relations, Digital Media Engagement
Temple University, Klein College of Media And Communication
Philadelphia, PAAssociate of Arts - Arts And Sciences / Liberal Studies
Montgomery County Community College
Blue Bell, PASkills
- Search Engine Optimization (SEO)
- Google Ads
- Microsoft Office Suite: Word, Excel, PowerPoint
- Customer Service, Cold Calling, Social Selling
- Google Drive: Sheets, Docs, Slides
- LinkedIn, Facebook, Instagram, Twitter, Tik-tok, Pinterest, Snapchat
Certification
Team Captain and Account Manager
- Lead a team to work with a nonprofit, Texas Folklife, and discussed online marketing, specifically related to SEM, and media planning
- Recruited 5% more volunteers for the programs
- Generated 5% increase in membership and newsletter signups
- Collaborated effectively in a professional group setting
- Explained the following concepts: clickthrough rate, landing page experience, campaign optimization, and return on investment (ROI)
- Discussed the benefits of targeting advertising to a select audience
- Illustrated how technical and cultural factors affect the success of an online advertising campaign
- Explained how to incorporate social media into a company's marketing plan
Timeline
Account Manager
West Chester Lifestyle
08.2022 - Current
Sales Associate
Kiki Vodka
06.2019 - 08.2019
Customer Associate
WAWA
10.2017 - 03.2021
Sales Promoter
NOTO
09.2017 - Current
Bachelor of Arts - Public Relations, Digital Media Engagement
Temple University, Klein College of Media And Communication
Associate of Arts - Arts And Sciences / Liberal Studies
Montgomery County Community College