Driven, curious, product designer (7+ years) with a love for shipping well-crafted experiences. Believer in collaboration as the foundation of success.
Overview
16
16
years of professional experience
Work History
Head of Product and Design
Cauze
Boise, ID
03.2022 - Current
Sole designer for all company web, iOS / Android apps driving over $2 million in donations in 2022
Led implementation of design system, brand identity, and visual design language
Created wireframes, prototypes, and user stories in collaboration with user research team
Established feedback sessions to communicate clearly with user groups
Designed decks and marketing collateral in collaboration with CEO, oversaw product strategy
Documented user stories, specifications, and product features into detailed spec sheets to communicate across teams
Coordinated project planning and execution with team members and team leads
Co-Founder and Chief Product Officer
WELOLO
Boise, ID
05.2020 - 03.2022
Designed all company brand collateral, web, and mobile applications
Successfully delivered MVP in less than 6 months attracting seed funding from a private investor
Designed company brand, web, and mobile applications
Managed all collaboration with engineering team to build a working beta app in 3 months post investment
Drove company product roadmap and response to user needs through rapid iterations of the platform
Created and maintained design-led culture to drive user satisfaction and ensure quality of the product
Co Founder and Creative Director
Beyond The Brief
Birmingham, UK
05.2018 - 05.2020
Designed web / mobile apps for clients in the US, UK, South Africa, and Zimbabwe
Directed brand repositioning (logo redesign, copywriting, brand collateral) for UK based recruitment agency delivering a direct revenue lift of £150,000 in 2019
Led digital design and launch of an e-commerce platform for a classic music publisher active in the US and EU markets
Established client in-house design teams enabling them to collaborate and achieve business goals
Developed strategic communication and marketing plans
Developed high-impact creative content for company campaigns from concept to completion
Assistant Lecturer
Coventry University
Coventry, UK
01.2016 - 04.2018
Supervised design development of client management platform with a local advertising business, securing £100,000 in funding from the European Union Knowledge Transfer Fund.
Devised and delivered digital skills-focused sessions for over 300 students at undergraduate and postgraduate levels.
Advised external partners on social/digital media projects as part of the university's external income generation strategy
Designed the media department's first digital literacy program culminating in an invitation to attend the inaugural Digital Pedagogy Conference as a selected partner guest
Creative Media Manager
One Black Bear
Birmingham, UK
07.2014 - 12.2015
Designed digital content for social media channels of one of UK's largest travel companies
Developed digital content for #ComeBackToNursing social recruitment campaign. Recruited over 1,300 nurses back to the NHS and saved UK government £53 million in training fees.
Contributed to design strategy meetings with clients such as Honda Motorcycles, Lotus Cars, and Subaru UK.
Digital Media Manager
Powershift
Leamington Spa, UK
04.2012 - 06.2014
Created social media content for the Dallaglio Flintoff 2012 Cycle Slam - a cancer charity fundraising event. Campaign contributed to £2 million raised
Designed digital banners, content and collaterall for website of former England rugby world cup winning captain, Jonny Wilkinson.
Compiled analytics and usage reports for clients such as sports agencies, nonprofits and celebrities
Designed company marketing collateral
Web Designer
Grays Black
Birmingham, UK
08.2007 - 04.2012
Designed websites for clients in restaurant, NGO, healthcare and financial services sectors delivering combined turnover of over £1million
Devised monthly digital and email marketing campaigns for over 20 clients - including
Created web presence and digital assets for Michelin star winning chef, Aktar Islam
Mentored 3 company interns for 6 months resulting in one being offered permanent role with 2 others securing roles at other agencies
Designed user interface to meet client specifications,
Tracked and reported problems with site designs, providing remedial suggestions for resolution
Head Department Chair for Product Design and Transportation Design at Design and Architecture Senior High (DASH)Head Department Chair for Product Design and Transportation Design at Design and Architecture Senior High (DASH)