Theodore Son
Buena Park,CA
Summary
Results-driven Marketing professional with 1–2 years of experience in digital marketing and influencer partnerships, with a developing foundation in e-commerce operations. Proven in executing creator-led campaigns, supporting online storefronts, and driving data-informed growth in fast-paced environments.
Overview
3
3
years of professional experience
Work History
Influencer Marketing and Ecommerce Specialist
BYOUClub Beauty
Cerritos, California
07.2025 - Current
- Led influencer marketing for 10+ Korean skincare brands across TikTok, Instagram, and YouTube, scaling UGC to drive efficient acquisition and revenue.
- Sourced and managed 1,000+ creators via Modash and Meta affiliate programs, negotiating deliverables, usage rights, and FTC-compliant contracts.
- Managed e-commerce operations across Amazon, TikTok Shop, and Costco, including performance analysis, inventory for 600+ SKUs, and operation of 4 TikTok Seller accounts covering fulfillment, returns, listings, and customer support.
Admin Assistant and Videographer
KPOPCENTER
Buena Park, California
06.2024 - 01.2025
- Outreached to local and international TV networks for collaboration opportunities to negotiate feature placements and expand brand visibility across multiple broadcast platforms.
- Coordinated meetings with influential dance instructors and large event partners to develop strategic collaborations and expand brand awareness.
- Arranged staff and dance trainee’s weekly schedule
- Operated camera and lighting setups, and edited short form video content using CapCut and Adobe Premiere Pro, scheduling posts to maximize audience engagement
Ropes Facilitator and Gym Staff
UCR Student Recreation Center
Riverside, CA
02.2023 - 12.2023
- Coordinated climbing events, enforcing safety protocols, and delivering high-quality service in a high-traffic environment.
- Managed memberships, waivers, and belay certifications; maintained climbing walls, inspected equipment, and assisted with rentals and program inquiries.
Education
Bachelor of Science - Marketing
University of California, Riverside
Riverside, CA12-2024
Skills
- Influencer marketing
- E-commerce operations
- Creator management
- Performance analysis
- Video editing
- Brand collaboration
- Customer service
- Data-driven decisions
Languages
English
Native/ Bilingual
Korean
Professional
Timeline
Influencer Marketing and Ecommerce Specialist
BYOUClub Beauty
07.2025 - Current
Admin Assistant and Videographer
KPOPCENTER
06.2024 - 01.2025
Ropes Facilitator and Gym Staff
UCR Student Recreation Center
02.2023 - 12.2023
Bachelor of Science - Marketing
University of California, Riverside