Thomas Meyer
Summary
Accomplished marketing and sales professional with demonstrated success developing and implementing strategic approaches to drive market growth and bottom-line profitability. Strong communicator with natural leadership talent and high energy. Impactful and successful manager talented in building teams and motivating personnel to new levels of performance.
Overview
11
11
years of professional experience
Work History
Performance Marketing Manager
Sage
03.2024 - Current
- Third-Party Associations: Develop, manage, and nurture relationships with key third-party associations, enhancing collaborative marketing efforts and optimizing campaign performance
- Cross-Functional Operations: Collaborate with internal teams and external partners to ensure alignment on marketing objectives, deliverables, and timelines across multiple sectors: Hospitality, Software, Healthcare, Financial Services, etc
- Performance Optimization: Use Power BI and Salesforce to analyze campaign metrics, including MQLs and SQOs
- Develop data-driven strategies to refine marketing tactics, improve lead quality, and maximize ROI
- Campaign Execution: Spearhead coordination and execution of marketing campaigns across the USA and Canada, overseeing asset collection and distribution
Sales Development Representative
Sage
02.2023 - 02.2024
- Client Engagement: Increased upsell opportunities by 15% and improved close rates by 20% through tailored product solutions
- Top Performer: Ranked among the top 10% of the team, driving a 12% increase in conversion rates through personalized outbound strategies
- Team Leadership: Led the Quebec team, fostering stronger collaboration between US and Canada teams
- Tech Stack Utilization: Integrated tools like Salesforce, Outreach, ZoomInfo, and LinkedIn Sales Navigator to enhance prospecting and reporting, eliminating inefficiencies and streamlining processes
- Outbound Prospecting: Surpassed quotas with 75 dials, 40 emails, and 15 new leads added daily
Technical Recruiter
TEKsystems
05.2021 - 01.2023
- Talent Acquisition: Recruited top-tier technical talent for enterprise clients including Apple, Adobe, Meta, Cisco, and Nvidia
- KPI Achievement: Consistently exceeded weekly KPIs with 30 phone screenings, 15 virtual interviews, 5 references, and 3 submittals
- CRM Proficiency: Maintained a pipeline of 50+ candidates using Salesforce, LinkedIn Recruiter, and other CRM tools
- Full-Cycle Recruitment: Managed the full recruitment cycle from sourcing to hiring and contract negotiation, ensuring client satisfaction and employee retention
Hospitality Manager
La Fromagerie & Cafe de la Presse
01.2016 - 01.2021
- Staff Management: Recruited, trained, and scheduled a team of 30+, improving operational efficiency and customer service
- Operation Management: Managed catering orders, inventory, and operational workflow, enhancing overall store performance
- Lead Generation: Collaborated with the sales team to generate leads, manage online reviews, and build recurring revenue streams
- Project Management: Led the launch of a new wine bar, including staffing, training, and customer relationship management
- Team Leadership: Managed and trained a team of 30+, focusing on effective staffing and scheduling
- Customer Relations: Built strong relationships to boost customer loyalty and sales
- Operations: Improved operational efficiency through streamlined inventory and scheduling management
Partnership & Business Development Manager
Gig Surf & AR Cortex
09.2013 - 01.2016
- Partnership Development: Fostered relationships with startups and public service entities, establishing long-term collaborations
- Business Expansion: Developed strategies for business growth, driving event bookings and partnerships
- Website Development: Contributed to the creation and maintenance of the company website
- Quality Control: Established feedback loops to enhance customer satisfaction
- Business Strategy: Managed partnerships and marketing strategies to expand the business and improve brand visibility
- Quality Assurance: Led initiatives to maintain high-quality customer experiences
Education
MBA -
ISM Paris International School of Management
12-2013
BA - Entrepreneurship
ISEG France
04-2012
Skills
- Power BI
- Salesforce
- Marketing Automation
- Campaign Analytics
- Outreach
- ZoomInfo
- LinkedIn Sales Navigator
- Boolean Search
- ATS
- CRM Proficiency
- Team Management
- Cross-Functional Collaboration
- Coaching
Accomplishments
- Increased conversion rates by 12% as a top-performing Sales Development Representative.
- Led a team in developing personalized outbound strategies, driving 20% improvement in close rates.
- Achieved a 15% increase in upsell opportunities.
- Successfully recruited top technical talent for Fortune 500 clients.
- Managed marketing campaigns for diverse verticals.
Languages
- French, Native
- English, Fluent
- Spanish, Professional
Skillsandtools
Power BI, Salesforce, Marketing Automation, Campaign Analytics, Salesforce, Outreach, ZoomInfo, LinkedIn Sales Navigator, Boolean Search, ATS, CRM Proficiency, Team Management, Cross-Functional Collaboration, Coaching
Timeline
Performance Marketing Manager
Sage
03.2024 - Current
Sales Development Representative
Sage
02.2023 - 02.2024
Technical Recruiter
TEKsystems
05.2021 - 01.2023
Hospitality Manager
La Fromagerie & Cafe de la Presse
01.2016 - 01.2021
Partnership & Business Development Manager
Gig Surf & AR Cortex
09.2013 - 01.2016
MBA -
ISM Paris International School of Management
BA - Entrepreneurship
ISEG France
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