Summary
Overview
Work History
Education
Skills
Certification
Awards
Timeline
Generic

Thomas Pevahouse

Paducah,KY

Summary

Multi-talented Marketing Specialist enthusiastic about applying diverse skills to all areas of marketing with a background in B2B technology organizations. Flexible team player knowledgeable about both traditional and digital marketing strategies. Enjoy creating, managing, and developing operational features to create a complete marketing solution.

Overview

13
13
years of professional experience
1
1
Certification

Work History

Marketing Specialist

Systems Solutions
03.2020 - Current
  • Dedicated marketing specialist for Managed Services Provider.
  • Facilitated migration and management of multiple organizations into HubSpot software environment.
  • Developed automation strategies within HubSpot for marketing nurturing campaigns and sales sequences.
  • Integrated cross-platform marketing software to develop centralized marketing strategy across multiple business units.
  • Generated 20% more annual qualified leads using 95/5% top-of-funnel marketing and sales sequencing lifecycles.
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Utilized market trends and target audience statistics to effectively and appropriately market products.
  • Used data analytics to track lead generation campaigns and improve quality.
  • Managed marketing budget and associated P&L to develop and execute marketing strategies, budgets, and sales plans for business segments.
  • Identified and evaluated new technologies and add-on applications to improve and optimize marketing team efforts.
  • Launched successful digital marketing campaigns that achieved goals for increased website traffic.
  • Optimized email campaigns to increase open and click-through rates.
  • Created and managed social media campaigns to increase brand engagement.
  • Generated sponsorships with related and partnering entities to enhance marketing objectives.

Field Specialist

Enjoy Technology, Inc.
06.2019 - 03.2020
  • Technology expert for in-home personalized hardware setup and account solutions.
  • Liaised with customers, management, and sales team to better understand customer needs and recommend appropriate solutions.
  • Delivered outstanding service to clients to maintain and extend relationships for future business opportunities.
  • Collaborated with teams to define, strategize, and implement sales strategies.
  • Evaluated customer needs and feedback to drive organizational and service improvements.
  • Devised and implemented processes and procedures to streamline operations.

Assistant Store Manager

AT&T
06.2014 - 01.2019
  • Corporate leader for telecommunications and media provider.
  • Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
  • Interviewed, hired, and trained staff associates and equipped to comply with company policies and procedures.
  • Responded to customer concerns, working with manager to significantly raise customer satisfaction ratings.
  • Reconciled daily sales transactions to balance and log day-to-day revenue.
  • Provided weekly work schedules to employees to accommodate business demands and vacation requests.
  • Verified inventory counts remained within monthly tolerance levels and compiled financial data in compliance with budget.
  • Managed opening and closing procedures and recommended changes to enhance efficiency of daily activities.

Retail Associate

Best Buy
06.2011 - 06.2014
  • Retail associate on various technologies for consumers.
  • Drove customer loyalty and consistent sales through friendly service and knowledgeable assistance.
  • Organized store merchandise racks and displays to promote and maintain visually appealing environments.
  • Answered questions about store policies and addressed customer concerns.
  • Worked with loss prevention in monitoring shopper behavior.
  • Used POS system to process sales, returns, online orders, and gift card activations.
  • Trained and supervised new employees to use selling strategies and apply best practices.

Education

Some College (No Degree) - Computer Science

Shawnee Community College
Ullin, IL

Skills

  • Digital Marketing
  • HubSpot Software Suite
  • Communications management
  • Search Engine Optimization
  • Coaching
  • Content Management
  • Brand Management
  • Business-to-Business (B2B)
  • Microsoft 365
  • Adobe Creative Suite
  • Promotional planning
  • Social Media Management

Certification

  • HubSpot Inbound Certification, HubSpot, 03/01/19, 04/01/24
  • Managed Print Services Certification, Xerox

Awards

  • President's Club Award FY14, Best Buy, 07/01/14

Timeline

Marketing Specialist

Systems Solutions
03.2020 - Current

Field Specialist

Enjoy Technology, Inc.
06.2019 - 03.2020

Assistant Store Manager

AT&T
06.2014 - 01.2019

Retail Associate

Best Buy
06.2011 - 06.2014

Some College (No Degree) - Computer Science

Shawnee Community College

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Thomas Pevahouse