THOMAS RAMOS
Lynnwood,WA
Summary
Growth-driven commercial executive with a proven record of launching and scaling technology products in regulated markets. Expert across sales, partnerships, and go-to-market execution, with a history of opening new markets, closing complex multi-stakeholder deals, and driving meaningful revenue growth. Known for turning market insight into action, improving ROI, and leading high-performing, cross-functional teams.
Overview
2026
2026
years of professional experience
Work History
Chief Commercial Officer
Infusense
08.2025 - Current
- Owned commercial strategy and go-to-market execution, positioning Infusense and Tetrasense for scalable revenue growth in highly regulated cannabis markets.
- Built and led cross-functional commercial initiatives spanning product, sales, marketing, and operations to support launch readiness and customer success.
- Drove market intelligence and competitive analysis to guide pricing strategy, product positioning, and expansion planning.
- Established strategic partnerships with key industry operators, laboratories, and regulators to increase brand visibility and accelerate channel development.
- Developed and executed go-to-market and commercial strategies, resulting in 565% quarter-over-quarter revenue growth in early commercialization.
- Built and scaled strategic partnerships that expanded distribution and contributed to 565% QoQ revenue growth.
Vice President, Sales
Confident Cannabis LIMS
04.2023 - 08.2025
- Developed and executed short- and long-term sales strategies that drove revenue growth and captured over 80% of total addressable market. Led and mentored high-performing sales leaders and teams, fostering a culture of accountability, collaboration, and execution. Built and scaled key customer and partner relationships while aligning sales, marketing, and customer success to consistently exceed growth targets.
- Established clear performance metrics, KPIs, and benchmarks for the sales team while evaluating performance data, providing constructive feedback, leading improvement initiatives.
- Managed sales budget, allocating resources efficiently to maximize ROI and meet revenue targets.
Enterprise Sales Director
Surfside
01.2022 - 02.2023
- Spearhead growth of top key accounts, resulting in increased revenue and market share. Proactively schedule and facilitate in-person meetings with key decision-makers to discuss budget allocation, campaign performance, and future growth opportunities, resulting in strengthened partnerships and increased trust. Conceptualize and execute unique marketing opportunities and strategies for major industry events, elevating brand visibility and customer engagement to new heights. Collaborate seamlessly with sales and marketing teams, fostering a culture of collaboration and continuous improvement, and delivering quantifiable business outcomes.
- Selected Accomplishments:
- Improved business profitability by generating $2M in revenue during Q1 2023 via sales and marketing tactics.
- Led highly successful marketing campaigns and strategies that generated an impressive revenue of 2M in Q1 of 2023, leveraging innovative approaches and data-driven insights.
Senior Partner, Enterprise
WeedMaps
01.2021 - 01.2022
- Developed and executed comprehensive marketing initiatives for major industry events, leveraging creativity, market insights, and deep customer understanding to enhance brand visibility, drive engagement, and grow revenue. Fostered cross-functional collaboration with sales and marketing teams, building strong relationships and driving alignment to achieve shared goals and objectives, resulting in a highly effective and efficient business operation.
- Collaborated with cross-functional teams, such as marketing, product development, and customer support to ensure alignment with client needs and goals.
- Supervised a high-performing team of 3 direct reports in account strategy, customer service, and account coordination, providing direction and support to deliver exceptional results and exceed business goals.
- Led and managed the top 5 MSOs in the industry, driving significant growth and profitability by generating 25% net new revenue in Q2/Q3 2022, through strategic planning and implementation of innovative marketing initiatives.
Sales Manager
Confident Cannabis LIMS, Remote
01.2021 - 01.2022
- Headhunted by a leading provider of cannabis testing and wholesale trade solutions to spearhead outreach efforts and cultivate relationships with prospective clients across California, Oregon, and Oklahoma. Implemented tenacious outbound prospecting tactics, leveraging market insights and competitive analysis to engage high-value targets and cultivate lucrative partnerships.
- Selected Accomplishments:
- Consistently exceed monthly targets, generating $100k in new business revenue and maintaining an impressive 95% account retention rate through exceptional customer service and relationship management skills.
- Cultivated key partnerships with major clients such as Med for America, GreenAcres Market, and Cookies, leveraging market insights and competitive analysis to drive strategic decision-making and foster long-term relationships.
- Spearheaded the conceptualization and implementation of high-impact email marketing campaigns via Mixmax, which averaged 67% open rate and drove qualified lead generation, resulting in successful implementation team wide.
- Drove significant revenue growth, surpassing monthly targets by securing an average of $14k in new business revenue (140% of goal) while maintaining a high customer retention rate of 95% (100% of goal), through adeptly resolving complex issues and providing top-notch service delivery.
General Manager and Partnerships
Leafly
06.2015 - 01.2020
- Recruited to drive revenue growth and enhance customer satisfaction and retention within the California market, with a specific goal of securing $1.8M in annual revenue through strategic relationship cultivation and effective issue resolution tactics. Proactively identified and resolved complex customer issues, leveraging exceptional communication and problem-solving skills to enhance overall customer satisfaction and foster long-term partnerships. Drove revenue growth and market share expansion by forging strong relationships with high-value clients and delivering exceptional service delivery, resulting in increased customer loyalty and retention. Spearheaded the P&L of the CA market, delivering strong financial results through effective management of revenue and expenses, while ensuring alignment with overall business objectives. Successfully recruited, hired, and trained a team of field representatives, nurturing a high-performance culture and promoting continuous learning and development. Developed and executed effective marketing event budgets, leveraging data-driven insights and market trends to maximize ROI and drive customer engagement.
- Drove significant revenue growth, boosting annual revenue from $1.8M to $2.6M in the first year through engaging sales presentations and effective relationship cultivation with key decision-makers and influencers.
- Recognized for exceptional performance and awarded the Tilray Award for ranking #1 companywide in Q1 2019 with the acquisition of 210 new logos.
- Selected by senior leadership to oversee the NY and ME markets due to consistently high performance, successfully driving aggregate annual sales to $1M through strategic planning and execution.
- Won high-value new business opportunities with Caliva, Airfield Supply Co., Harborside, and Cookies, leveraging strong negotiation skills and market insights to secure valuable partnerships and drive revenue growth.
- Led the implementation of Outreach.io, driving successful adoption by training the sales team on utilization best practices and optimizing overall sales performance.
- Spearheaded candidate assessment and selection to acquire a highly-qualified field sales team in CA, driving increased sales performance and supporting ongoing revenue growth.
Sales Manager
Yelp, San Francisco, CA
2012 - 2015
- Implemented strategic initiatives to drive small and medium business (SMB) acquisition across CA, NY, and NJ while managing a $3k account portfolio with 2.5k clients. Achieved production targets by securing 65 new clients and generating $40k in annual revenue.
- Selected Accomplishments:
- Generated 120%+ of revenue goal for 13 consecutive months and was recognized with the President's Club Award.
- Selected as a member of the Acquisition Team for exceptional sales production and goal attainment, contributing to candidate talent acquisition efforts.
- Led cross-functional teams to execute strategic initiatives, ensuring alignment with company goals.
- Developed tailored marketing strategies to enhance customer engagement and satisfaction.
- Increased account retention by building strong relationships with clients and addressing their needs promptly.
Skills
- Sales operations management
- Go-to-market strategies
- Strategic leadership
- Data-driven decision making
- Business development
- Industry expertise
- Cultural intelligence
- Stakeholder engagement
- Operations management
- Partnership development
- Marketing
- Strategic direction
- Organizational design
- Client relationship management
- Sales strategy development
Additional Experience
Purchasing Manager and Wine Specialist (2014), Pacific Wine Group, Novato, CA
Timeline
Chief Commercial Officer
Infusense
08.2025 - Current
Vice President, Sales
Confident Cannabis LIMS
04.2023 - 08.2025
Enterprise Sales Director
Surfside
01.2022 - 02.2023
Senior Partner, Enterprise
WeedMaps
01.2021 - 01.2022
Sales Manager
Confident Cannabis LIMS, Remote
01.2021 - 01.2022
General Manager and Partnerships
Leafly
06.2015 - 01.2020
Sales Manager
Yelp, San Francisco, CA
2012 - 2015