Summary
Overview
Work History
Education
Skills
Websites
Certification
Timeline
Generic

Thy Williams-Easter

Irving

Summary

Highly driven, passionate, and professional Partner Account Manager with many years of experience in Public Sector and Commercial sales. Possesses key skills in relationship building, conflict resolution, and negotiation, which drive mutual growth for both the company and partners.

Overview

17
17
years of professional experience
1
1
Certification

Work History

MSP Channel Partner Manager

TrendMicro
01.2025 - Current
  • Develop and manage relationships with key Managed Service Providers (MSPs) to drive sales growth and enhance partner engagement.
  • Collaborate with cross-functional teams to create and implement innovative marketing strategies that increase partner recruitment.
  • Conduct regular training sessions for partners to enhance their understanding of Trend Micro products and services.
  • Analyze market trends and competitive landscape to identify opportunities for growth and product positioning within the MSP channel.
  • Establish and monitor performance metrics for partner accounts, ensuring alignment with corporate objectives and maximizing revenue potential.
  • Provide ongoing support and consultation to partners, addressing technical and business challenges to foster long-term partnerships.
  • Leverage CRM tools to track partner interactions, manage pipelines, and report on sales activities, ensuring data integrity and timely follow-up.
  • Provide sales tools, resources, and marketing materials to support partner initiatives.
  • Organize events, webinars, and promotional activities in partnership with channel partners.
  • Serve as the primary point of contact for partner escalations, working to resolve issues swiftly and maintain high levels of partner satisfaction.
  • Work with the AWS PDM to assure that our partners are tracking key metrics and analyzing service performance.

Internal Channel Partner Manager

TrendMicro
05.2024 - Current
  • Build and maintain strong relationships with SMB channel partners.
  • Provide support and resources to help partners effectively sell Trend Micro products.
  • Provide sales tools, resources, and marketing materials to support partner initiatives.
  • Track and analyze sales performance metrics of channel partners.
  • Support partners in executing marketing strategies that promote Trend Micro products.
  • Organize events, webinars, and promotional activities in partnership with channel partners.
  • Identify and recruit new SMB channel partners to expand the partner network.
  • Mediate disputes and ensure a positive working relationship is maintained.
  • Work closely with sales, marketing, and technical support teams to ensure alignment on partner objectives.
  • Ensure that partners are delivering a high level of service to end customers.

Client Relationship Manager

Rackspace Technology
02.2022 - 06.2023
  • Enhanced customer engagement and acquired new business opportunities through strategic relationship-building efforts, resulting in improved client retention.
  • Managed contract compliance for Public Cloud Management services, optimizing contract utilization and educating customers on its benefits.
  • Contributed to business development by participating in trade shows, generating leads, and informing potential clients about product solutions.
  • Supported government sales through account management tools and collaborated on RFP responses, effectively communicating the company's service capabilities.

Sr. Account Executive

Strategic Communications
Louisville
05.2021 - 02.2022
  • Cultivated key relationships, enhancing business ties and increasing market presence through the promotion of cloud product solutions, including AWS, Azure, and Google, along with associated support and training services.
  • Fostered strategic alliances with technology firms, effectively managing partnerships as well as distribution and channel relationships to optimize business outcomes.
  • Administered significant state contracts, including the State of Oregon Cloud Contract, NASPO, and TX DIR Contract, executing daily sales decisions, negotiating terms, and ensuring compliance with corporate policies.

Sr. Account Executive

Effectual (formerly JHC Technology)
National Harbor
02.2019 - 05.2021
  • Enhanced business growth by promoting cloud product solutions, support, and training, resulting in an 80% expansion of a key account within four months.
  • Consistently achieved sales targets by meeting annual quotas in both 2019 and 2020.
  • Managed high-profile government cloud contracts and fostered strategic partnerships to maintain and cultivate relationships with technology companies.

Director Government Sales

Suitebriar, Inc.
Herndon
04.2018 - 03.2019
  • Developed and nurtured strategic relationships with government sector stakeholders, enhancing customer engagement and establishing a foundation for successful sales initiatives.
  • Contributed to the acquisition of a GSA Schedule 70 contract by providing support to executive leadership, streamlining the organization's entry into the federal marketplace.
  • Managed and updated sales data within business systems, ensuring accuracy and timely access to client information, and effectively resolved customer concerns to maintain high satisfaction levels.

Sr. Sales Combo Representative

DLT Solutions
Herndon
06.2013 - 04.2018
  • Secured and cultivated client relationships, leading to a consistent 96% renewal rate for key accounts and achieving the annual sales target.
  • Expanded the State, Local Government, and Education (SLED) sector, realizing a 118% increase in business during the first year of operation.
  • Collaborated with contract departments to manage sales through various federal acquisition vehicles, ensuring compliance and strategic alignment with GSA Schedule, SEWP V, CHESS, and SGL contracts.

Sales Representative

DLT Solutions
Herndon
10.2008 - 06.2013
  • Enhanced account management and sales strategies for commercial clients, resulting in robust client relationships and sustained revenue growth; ensured accurate pricing and effective presentation of sales information.
  • Streamlined auditing and reconciliation processes for government accounts, contributing to decreased revenue loss and the facilitation of ongoing business transactions.

Education

Some College (No Degree) - Business Management

Angelo State University
San Angelo, TX

Skills

  • Pipeline Development
  • Account Management
  • RFI/RFP Development
  • Teaming Agreement/Statements of Work
  • White Papers
  • Azure/Microsoft Office/Dynamics
  • AWS
  • Cyber Security
  • CRM Workday Data Analysis
  • GCP/Google Maps
  • SalesForce
  • ServiceNow

Certification

  • AWS Business Professional
  • AWS Cloud Economics
  • Migration Ambassador Foundations
  • GCP and Google Maps
  • Trend Micro Cyber Security Sales

Timeline

MSP Channel Partner Manager

TrendMicro
01.2025 - Current

Internal Channel Partner Manager

TrendMicro
05.2024 - Current

Client Relationship Manager

Rackspace Technology
02.2022 - 06.2023

Sr. Account Executive

Strategic Communications
05.2021 - 02.2022

Sr. Account Executive

Effectual (formerly JHC Technology)
02.2019 - 05.2021

Director Government Sales

Suitebriar, Inc.
04.2018 - 03.2019

Sr. Sales Combo Representative

DLT Solutions
06.2013 - 04.2018

Sales Representative

DLT Solutions
10.2008 - 06.2013

Some College (No Degree) - Business Management

Angelo State University
Thy Williams-Easter