Hi, I’m
Tia Cote
McKinney,TX
Summary
Dynamic and results-oriented professional with 5+ years of experience in product management within the healthcare sector, seeking to leverage expertise in manufacturer relations, contract negotiation, and data analysis to drive drug access and revenue growth at Clearway Health. Proven ability to build strong relationships, ensure operational compliance, and deliver data-driven insights to optimize pharmacy performance within the specialty pharmaceutical landscape.
Overview
7
years of professional experience
Work History
Orthofix
Senior Product Manager
06.2021 - Current
Job overview
- Lead end-to-end product strategy and portfolio management for Bone Growth Therapy solutions, collaborating with R&D, Clinical, Regulatory, and Operations teams to deliver market-leading innovation.
- Developed and launched digital health tools and patient engagement platforms that expanded adoption across providers and patients.
- Drive go-to-market execution, including positioning, messaging, and multi-channel campaign strategy to elevate market awareness and utilization.
- Gather and analyze competitive intelligence to guide product roadmap and identify emerging market opportunities.
- Recognized with Circle of Excellence Award for cross-functional leadership and excellence in execution.
- Developed communications plans for new products, increasing sales 1-5% each year.
TracPatch Health, LLC
Product Manager
03.2019 - 05.2021
Job overview
- Drove a 400% improvement in patient compliance through enhanced UX design and user-centered feature development.
- Increased client satisfaction to over 95% through data-informed process improvements and customer engagement strategies.
- Collaborated with engineering and marketing teams to deliver new product features, streamline roadmap priorities, and accelerate launch timelines.
- Developed analytics dashboards to track performance metrics and inform strategic decisions for continuous product optimization.
- Partnered with sales teams to align product positioning and enhance adoption within key healthcare systems.
- Conducted market research to identify customer needs and inform product roadmap decisions.
- Led cross-functional teams to drive product development and implementation strategies.
- Collaborated with engineering teams to refine product features based on user feedback.
- Mentored junior team members, fostering a culture of collaboration and continuous improvement.
- Communicated effectively with team members to deliver updates on project milestones and deadlines.
- Developed product documentation to communicate upcoming features and products to internal teams.
- Collaborated with sales teams to develop effective training materials that drove increased product knowledge among staff members, resulting in higher close rates.
Physical Rehabilitation Network (PRN
Client Relationship Manager
05.2018 - 01.2019
Job overview
- Developed and maintained strong client relationships through regular communication and feedback collection.
- Conducted needs assessments to tailor services that align with client objectives.
- Collaborated with internal teams to deliver customized solutions based on client requirements.
- Coordinated client onboarding processes, ensuring seamless transition and satisfaction.
- Managed client inquiries and resolved issues promptly to enhance customer experience.
- Managed department call volume of 215 calls per day and coordinated department schedules to maximize coverage during peak hours.
- Directed 15-person team of customer service personnel while helping front-line team members work effectively with over 200 daily customers.
Education
Capella UniversityMinnesota
Bachelor of Science from Business
01.2019
Carrington College CaliforniaSacramento, CA
Medical Billing & Coding from Medical Billing And Coding
01.2011
Skills
- Manufacturer Relations
- Contract Negotiation
- Data Analysis & Reporting
- Regulatory Compliance
- Cross-Functional Collaboration
- Healthcare Technology
- Stakeholder Collaboration
- Product Adoption & Growth Optimization
- Business growth strategies
- Relationship building and management
- Customer engagement
- Client needs assessment
Accomplishments
- Achieved Circle of Excellence Award through effectively helping with market and sales strategy while supporting our salesforce.
- Achieved 2023 Best Patient Engagement App by introducing new features and new design for patient compliance tasks.
- Achieved 2024 Best Patient Solution by introducing an omnichannel experience for patient experience.
- Collaborated with team of 6 in the development of AccelStim next generation and was awarded Best New Technology for Ultrasound in 2025.
- Used Microsoft Excel to develop inventory tracking spreadsheets.
Timeline
Senior Product Manager
Orthofix
06.2021 - Current
Product Manager
TracPatch Health, LLC
03.2019 - 05.2021
Client Relationship Manager
Physical Rehabilitation Network (PRN
05.2018 - 01.2019
Capella University
Bachelor of Science from Business
Carrington College California
Medical Billing & Coding from Medical Billing And Coding
Earlier Roles - Summary
Held progressive leadership and operations roles at Physical Rehabilitation Network, Rebecca Swift MD, ChartPerfect Inc., and Samsung Electronics America, developing expertise in client relations, business operations, and healthcare technology integration.
Certifications And Awards
- Leadership Training - National Society of Leadership and Success (NSLS)
- Customer Service Award – Samsung Electronics America
- Circle of Excellence - Orthofix