Summary
Overview
Work History
Education
Skills
References
Timeline
Generic

Tiana Fraser

Berkeley,CA

Summary

Creative professional with over four years of experience analyzing and predicting market trends. Excellent technical and communication skills with strong commitment to collaboration. Detail-oriented with strong background in purchasing, vendor management, and inventory control. Proven track record of identifying cost savings opportunities and developing and executing strategies to maximize company goals.

Overview

3
3
years of professional experience

Work History

Studio Coordinator

Maria Schoettler
02.2019 - 09.2020
  • Managed development of annual, seasonal, merchandise plans.
  • Facilitated communication between clients, staff and vendors for smooth project processes.
  • Maintained studio equipment, including cameras, microphones and computers, to limit schedule disruptions.
  • Observed tight deadlines and budgetary controls to avoid waste and streamline costs.
  • Contributed to finishing, assembly, and shipping of products, ensuring accurate documentation and timely delivery to clients, customers, and merchants worldwide.

Ecommerce Marketing Manager

Humphry Slocombe
02.2018 - 12.2018
  • Customized e-commerce platforms by building new products, designing landing pages and integrating new vendors and apps to further enhance website UI and UX.
  • Supported annual media planning process and media buying for digital content.
  • Tracked consumer behavior, content management and weight of purchase to develop robust customer acquisition and retention programs.
  • Compiled and analyzed data to determine approaches to improve sales and performance.
  • Organized promotional events and interacted with community to increase sales volume.
  • Built relationships with customers and community to establish long-term business growth.
  • Developed creative presentations, trend reports, and product data sheets.

Education

Bachelor of Arts - Media Studies

University of California, Berkeley
Berkeley, CA
05.2024

Skills

  • Teamwork and Collaboration
  • Inventory Management
  • Supply Chain Coordination
  • Effective Communication
  • Partnership Development
  • Strong Graphic and Visual Sense
  • Demand Forecasting
  • Seasonal Planning

References

  • Erica Warsinske, Humphry Slocombe, eawarsinske@gmail.com, (425) 351-5880
  • Monica Blaine, General Manager, mblaine@cowgirlcreamery.com, (707) 337-6314

Timeline

Studio Coordinator

Maria Schoettler
02.2019 - 09.2020

Ecommerce Marketing Manager

Humphry Slocombe
02.2018 - 12.2018

Bachelor of Arts - Media Studies

University of California, Berkeley

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