Tianna M. Groelly

• Serve as in-house producer for both the VP of Photoshoots and the VP of Video Content, managing all logistics of production, including pre-production, day-of, and post-production.
• Oversee and maintain budgets of up to $100k, assembling creative teams, and scouting locations to bring artistic visions to life.
• Scout and work with emerging and established creative talent, aligning them with the right artists to enhance their branding and market appeal.
• Collaborate closely with artists, A&R teams, and management to develop and execute visual branding for album and single rollouts, ensuring that creative assets are aligned with each artist's identity and market positioning.
• Ensurance submission of audio, artwork, and credit lines, with legal accuracy before delivering final assets to DSPs by strict deadlines on the exclusive A&R Operation's shortlist team 'Swat'
• Support the executive head of creative for all administration by managing calendars, travel, expenses, invoices, vendors, and creative project tracking.

• Oversaw all aspects of talent management providing strategic and logistical support for artist Waka Flocka Flame

• Supported tour logistics by coordinating bookings, advancing shows, creating detailed tour riders, and arranging transportation and accommodations.

• Developed and monitored press run opportunities in major cities to maximize artist visibility during tours.

• Directed production efforts for music video and single release associated with Grammy affiliated artist.
• Supervised the entire creative development cycle, making sure projects achieved their deadlines.

• Worked collaboratively with producers and on-air talent to ensure seamless execution of weekly shows.
• Evaluated cross-platform promotions for alignment between hosts, DJs, and content teams by conducting music audits.
• Produced, and edited specialty shows to elevate brand identity.