A dedicated public relations professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Overview
6
6
years of professional experience
Work History
Student Engagement Director
NARCDC
02.2023 - Current
Managed, planned, and implemented the use of a $500,000 marketing budget in the first year, which has now doubled
Recruited students at universities across the nation into jobs with NRCS/USDA
Collaborated with national and state legislature on innovative ways to increase the next generation's interest in agriculture and conservation careers
Developed and implemented dynamic communication strategies
Summarized complicated topics into simple formats for better understanding
Created and maintained physical and electronic personnel records
Built and maintained relationships with community organizations
Public Relations Intern
NARCDC
11.2022 - 02.2023
Secured media coverage for clients, company, and specific campaigns
Drafted press releases detailing relevant newsworthy information and supporting brand image, and worked with news media to spread positions
Developed original content for blog posts and website articles
Helped plan and execute private, company, and client events
Provided administrative support to senior team members
Built media kits in support of specific strategic initiatives
Increased awareness of company services and products with implementation of PR strategies
Waitress
Cracker Barrel Old Country Store
02.2018 - 12.2021
Maintained customer satisfaction with timely table check-ins to assess food and beverage needs
Displayed enthusiasm and promoted excellent service to customers, successfully increasing referrals and walk-in business
Customer service
Problem-solving
Time Management
Kept server areas clean and stocked to increase efficiency while working tables
Shared knowledge of menu items and flavors, enabling customers to make personal decisions based on taste and interest
Intern
Wiregrass RC&D
10.2021 - 11.2022
Developed original content for blog posts and website articles
Prepared social media posts and videos with an eye for viral content strategies
Wrote and distributed press releases for company and clients
Work with the state legislature
Provide press coverage for over 10 state senators
Advertising
Marketing
Social media management
Event planning/management
Student Worker
University Dean's Office
10.2020 - 01.2021
Schedule Disciplinary Hearings
Fax & file documents
Use Microsoft Software
Answered phone calls and routed callers to appropriate personnel
Greeted incoming office visitors, answered questions and directed individuals to office locations
Completed clerical tasks such as filing, copying and distributing mail
Education
Bachelor of Science Broadcast Journalism -
Troy University
Troy, AL
12.2022
Skills
Social Media Management
Media/Brand Kits
Content Creation
Press Campaigns
Media Relations
Canva Pro
Cognito Forms
Slack
Adobe InDesign
Adobe Photoshop
Additional Information
HONORS: Lambda Pi Eta Journalism Honor Society and Mortar Board Honor Society