Tiffany Deal

As a homeowner and HOA Board of Directors Volunteer Director, I play a key role in managing and governing our community. This position involves: collaborative decision-making, financial oversight, community engagement, and ensuring compliance with state laws and association rules to enhance neighborhood well-being.

Responsibilities:

• Participate in board meetings to discuss and make decisions on association matters.
• Assist in developing and approving the annual budget and monitoring financial reports.
• Act as a liaison between the board and community members, addressing concerns and providing updates.
• Ensure compliance with state laws and association governing documents.
• Oversee property maintenance and repair projects.
• Mediate disputes and address community rule violations.
• Contribute to long-term community planning and development.
  
  

In this role I serve as a hybrid consultant and lead the comprehensive digital and operational strategies to enhance the Spa's online presence, client engagement, and overall business growth. This role is a blend of creative, strategic, and operational skills to elevate the spa's brand and ensure its success in a competitive market.

Responsibilities:

• Social Media Content Planning & Strategy - Collaborate with Spa Owner to develop and execute social media content plans and strategies to increase brand awareness and client engagement across various platforms.
• Event Photography & Videography - Manage and conduct event photography and videography to capture and promote spa events, services, and client experiences.
• Website Redesign & Copywriting - Includes creating graphics/images and writing compelling copy to improve user experience, SEO, and service bookings.
• Creation & Editing of JotForm Client Intake Forms - Design and edit client intake forms (including release waivers) to streamline the client onboarding process/enhance data accuracy.
• Business Branding & Marketing Across All Online Platforms
• Business Strategy Quarterly Meetings - Collaborate with Owner to review performance, set goals, and develop action plans for continuous improvement. Establish and monitor business goals to achieve targeted outcomes.
• Email Copy Creation - Craft engaging email copy for marketing campaigns, newsletters, and client communications to drive engagement and sales.
• SMS Text Campaign Strategy - Developing SMS text campaign strategy to ensure efficient & timely client communication.
• Graphic/Logo Creation - Assist with the design of branding graphics & logos to support marketing initiatives.
• Project Management - Oversee various projects from conception to completion, in alignment with business objectives.

• Representing 2,400+ credit union and community bank financial institution clients on behalf of PSCU, their service organization, in virtual training of Fraud Detection new-hire phone representatives with quality assurance scores ranging within highest company rating (89% accuracy & above).
• Training New Hire Employee Orientation & benefits offerings
• Training Fraud Detection refresher classes containing tenured agents utilizing fraud trend data & quality assurance metrics
• Developing & maintaining fraud detection curriculum content for virtual classroom facilitation
• Co-facilitated department-wide Mental Health Awareness virtual meeting; raised awareness & promoted employee wellbeing.

• Onboarding Project Manager & change management, worked with nonprofit clients of varied complexity up to Enterprise level — Saw entire project through from sales to sandbox/demo environment to live database
• Client retention management (including renewals)
• Data Migration/mapping from historical software platform to Virtuous cloud-based platform
• Software Virtual Trainer
• Inbound customer support for inquiries, questions, known issues
• Product roadmap requests processed, tested, reported prior to product updates
• Duties performed within tech startup culture

• Built trust & cultivated relationships with domestic & international donors with $1M+ in annual revenue
• Fundraising/development, wrote copy used in campaigns
• Monitored wealth management software prior to contacting first-time donors
• Solicited & processed financial contributions
• Major donor event planning, hosting & pledge follow-up
• Gift planning management
• Raised $10K+ in five days during 2019 fundraising campaign
• One partner's giving increased 4,900% annually ($100K+) with gift planning agreement to contribute $1.5M
• Created donor-interest tag system utilizing donor management software to boost efficiency of fundraising campaign segmentation
• Appointed donor management software expert user & support lead during legacy database transition for team of 14

• Coordinated 4 medical outreach trips with over 10k patients seen at each clinic
• Led & coordinated 30+ volunteers & staff including all international logistics
• Booked international flights & domestic hotel lodging for group
• Ongoing evaluation of outreach processes for improved efficiency & efficacy, including: volunteer registrations & participant packet communications, international group travel & in-country experience for both staff & volunteers (consisting of medical & non-medical professionals)

• Increased Facebook fan base by 100% in first year (200K fans)
• Produced 9 live-streaming webcasts in one year; largest live audience over 20K viewers
• Created, managed Facebook targeted ads
• Utilized SEO to leverage online presence & performed analytics
• Created digital video content for marketing appeals, fundraising campaigns