Tiffany Loi

• Led and developed a team of four Specialists that provided sales and operational expertise to 65 properties throughout the West Coast
• Trained newly acquired portfolio of hotels post company merger on structure, terminology, and processes to achieve brand standard and meet revenue goals
• Led weekly calls to train on new topics and promote growth
• Spearheaded monthly strategy sessions with hotel executive leadership to review feedback and implement changes
• Specialized in developing and implementing sales/operation strategies to drive revenue in opportunity hotels
• Increased new business revenue by $150,000 by reviving lost pieces of business within one week.

- Participated in on-campus interviews for student candidates

- Panelist in Final Interview Events for management trainee program

- Attended college career fair expos to cultivate relationships and identify top potential

candidates

- Featured Guest Speaker for college courses on Business Etiquette , Interview Decorum and

Resume Workshops

- Led multiple company information sessions for student

• Led all sales and marketing activities
• Scope of accountability included strategic planning, competitive analysis, market position, new business development and building/maintaining client partnerships
• Created marketing campaigns for internal & external stakeholders to drive lead generation
• Delivered high impact presentations and customer site inspections to C-level business executives and key stakeholders through understanding clients' perspective and providing strategies to achieve desired outcomes
• Designated Expert Trainer tasked with training all new Destination Sales Executives within the region
• Produced 20,415 Group Room nights, 112% production to goal in 2018
• Booked $5.5 million against $5.3 million, 105% production to goal in 2018
• Achieved 103% production to goal in Total Room Sales for 2017.

• Handled group sales for 52 hotels throughout Southern California, Arizona & Nevada for all Marriott brands
• Collaborated with clients to identify solutions and prove an identified hotel as the best choice in gaining their business
• Effectively worked with all sales channels including General Managers, CVB's and Intermediaries
• Booked $5.5 million against $4.2 million, 128% production to goal in 2016
• Booked $4.5 million against $3.8 million, 119% production to goal in 2015
• Booked $3.5 million against $2.5 million, 136% production to goal in 2014.

• Provided global total account management to 35 companies headquartered in Los Angeles
• Developed and maintained strong customer relationships with C-level partners/buyers for the purpose of penetrating the account, growing market share and driving profitable sales revenue
• Managed the full sales cycle: prospecting, cold-calling, cultivating an aggressive sales pipeline and closing deals while providing accurate forecasting
• Booked $3.7 million against $2.5 million, 148% production to goal in 2012
• Booked $2.7 million against $1.4 million, 184% production to goal in 2011.

• Member of executive pre-opening team for two hotels in 2007 and 2009
• Developed hotel sales strategy from ground-up to attain metrics defined by ownership
• Prospected and identified new customers to develop funnel
• Identified top corporate accounts to share-shift from competitors to gain market share
• Booked $2.1 million in new business, 19% of total room sales in 2010
• Booked $1.6 million in new business, 20% of total rooms sales in 2008.