Client: Evan Williams Bourbon and Lunazul Tequila.
Deliver integrated marketing campaigns that consistently exceed client expectations in both creativity and performance metrics.
Cultivate and maintain strong relationships with my clients, ensuring consistent satisfaction with our marketing services. 100% client retention rate.
Effectively manage marketing budget of over $1 million, optimize spend across various channels and ensure projects are delivered on time within budget.
Conduct thorough market research and analysis to identify emerging trends in bourbon and tequila industries, inform marketing strategies that resonate with target demographics.
Senior Account Executive
Method1 - Xenopsi
11.2022 - 06.2023
Client: Lunazul Tequila and Larceny Bourbon
Fostered strong relationships with client, external stakeholders, and internal team members across the agency and was promoted within first 7 months at the company.
Lead execution and delivery of client programs.
Senior Account Executive
Havas
05.2022 - 10.2022
Client: AutoZone
Sought out key decision-makers and tailored solutions to address business challenges.
Established, documented and implemented account management processes and procedures.
Managed and mentored account executives and associate account executives.
Developed and implemented advertising strategies to drive substantial growth.
Account Executive
The Marketing Store
06.2021 - 05.2022
Client: T-Mobile
Manage partner integration and activation execution for T-Mobile Tuesdays app
Support overall program strategy, objectives, expectations, program details and KPIs
Mentor, train and coach associate account executives and interns
Brands worked with: Paramount Pictures, Dunkin', Shell, Redbox, Baskin- Robbins, Samsung, Adidas, Reebok, Blue Apron and many more
Global Promotions Coordinator
Universal Pictures
08.2018 - 06.2021
Assist SVP of Global Promotions with heavy calendaring, processing expense reports, managing travel, reading scripts, on-boarding new employees, note taking, and trade show coordination.
Work closely with domestic creative manager to help execute co-branded marketing campaigns for film releases, which include, TV, print, digital, radio and outdoor
Education
Bachelor of Arts - Narrative Studies, Psychology
University of Southern California, Dornsife College of Letters Arts And Sciences
Los Angeles, CA
05.2018
Skills
Client Management & Customer Service
Database Management Systems
Project Scoping and Requirements Analysis
Contract Negotiation
Photoshop
Conversationally fluent in Spanish
Timeline
Account Supervisor
Method1 - Xenopsi
07.2023 - Current
Senior Account Executive
Method1 - Xenopsi
11.2022 - 06.2023
Senior Account Executive
Havas
05.2022 - 10.2022
Account Executive
The Marketing Store
06.2021 - 05.2022
Global Promotions Coordinator
Universal Pictures
08.2018 - 06.2021
Bachelor of Arts - Narrative Studies, Psychology
University of Southern California, Dornsife College of Letters Arts And Sciences
Senior IT and Infrastructure / IT Auditor at Xenopsi / Flicker Garelick & AssociatesSenior IT and Infrastructure / IT Auditor at Xenopsi / Flicker Garelick & Associates