Summary
Overview
Work History
Education
Skills
Emmy Winner
Generic

Timothy Buss

Bensalem,PA

Summary

Honed on a non-linear path from media to entertainment, my unique strength is seeing the connections others miss. I lead teams to create intuitive, AI-driven experiences by uniting business goals, user needs, and powerful storytelling.

Tech-savvy innovator with hands-on experience in emerging technologies and passion for continuous improvement. Skilled in identifying opportunities for technological enhancements and implementing effective solutions. Adept at leveraging new tools and methods to solve problems and enhance productivity. Excels in adapting to fast-paced environments and driving technological advancements.

Overview

2026
2026
years of professional experience

Work History

Foundational Experience in Media & Design

The New York Times Co. | The Dallas Morning News
  • My time at The New York Times Co. and The Dallas Morning News was more than just my start in media; it was my entry into the world of 'new media,' where I learned to adapt storytelling for digital platforms. This experience in delivering creative excellence under pressure has been foundational to every high-stakes project I've led since.
  • Worked effectively in fast-paced environments.
  • Skilled at working independently and collaboratively in a team environment.
  • Proven ability to learn quickly and adapt to new situations.
  • Self-motivated, with a strong sense of personal responsibility.

Consulting Creative Lead

Method360 Inc.
06.2024 - 08.2025
  • Directs creative strategy and brand identity for a portfolio of high-profile enterprise clients, translating complex business goals into clear market positioning.
  • Spearheaded the brand creation for an internal AI startup, delivering a complete visual identity and scalable design system in an accelerated 10-week timeline.
  • Optimized cross-functional workflows by architecting a new creative operations model, increasing production efficiency by 25%.
  • Full-time
  • Handled client communications and led meetings, providing clear direction and consistent updates on design progress.
  • Understood, educated and presented to company and to clients.
  • Conducted comprehensive market research for informed decision-making on design direction and strategy implementation.
  • Stayed abreast of industry trends in order to continuously innovate designs that resonated with contemporary audiences.

Creative Director & Founder

BussFair Studio
01.2019 - 06.2024
  • Led full-stack creative direction for DTC and B2B clients, specializing in launching and scaling AI-driven startups.
  • Architected the end-to-end brand and UX strategy for a consumer insights AI startup, successfully launching its MVP in under 3 months.
  • Championed a data-driven iteration process post-launch, improving user conversion rates by 18% through targeted usability testing and design enhancements.
  • Freelance
  • Elevated company reputation through consistent delivery of high-quality creative content.
  • Monitored industry trends to keep creative materials fresh and engaging.
  • Built strong relationships with clients, leading to long-term partnerships and repeat business opportunities.

Design Lead

NantHealth
05.2022 - 05.2023
  • Directed UX design for the flagship Quadris medical data platform, establishing core interface standards that were adopted across multiple product teams.
  • Engineered a scalable UI pattern library that accelerated the developer handoff process by 30% and created a more cohesive user experience.
  • Full-time
  • Mentored junior designers, fostering a culture of creativity and continuous improvement within the team.
  • Enhanced user experience by leading a team in designing intuitive interfaces and digital products.
  • Conducted market research to identify industry trends and inform innovative designs that resonated with target audiences.

Design Lead

Nutrisystem
12.2021 - 05.2022
  • Led the UX research and design strategy for the company's core mobile and web customer platform, shaping the digital experience for millions of users.
  • Drove a 15% increase in customer retention by implementing data-informed design enhancements and optimizing key user journeys.
  • Full-time
  • Presented design concepts to stakeholders, effectively communicating rationale behind creative decisions while inviting constructive criticism.
  • Developed comprehensive design guidelines to maintain brand consistency across all digital platforms and marketing materials.

Creative Director, UX & Design

Calkins Digital
10.2012 - 08.2019
  • Orchestrated a complete redesign and brand unification for a portfolio of digital news properties, creating a cohesive multi-platform experience.
  • Directed all UX/UI strategy and execution, delivering a modernized digital presence that significantly elevated user engagement across all platforms.
  • Full-time

Creative Director, UX

ReachLocal
07.2011 - 01.2012
  • Architected the UX strategy for a new product launch in the competitive local commerce market, defining the core user experience from the ground up.
  • Directed all design research and prototyping for mobile-first solutions, ensuring usability and market fit for the initial product release.
  • Full-time

Executive Director, Design & Marketing

Canvas Technology Inc.
01.2010 - 09.2010
  • Established the startup's foundational brand identity and marketing design system from scratch, preparing the company for its initial launch.
  • Drove visual and brand consistency across all digital and physical marketing channels.
  • Full-time

Creative Director

FOX Corporation
07.2006 - 12.2009
  • Recruited, built, and mentored a high-performing digital design team, establishing a center for innovation in digital storytelling within the organization.
  • Pioneered and implemented the first unified design systems and creative processes adopted across multiple FOX business units, dramatically increasing efficiency and brand consistency.
  • Full-time
  • Manage 7 designers and developers to identify new opportunities in using company programming to share with an audience of over 2 million users.

Education

BFA - Graphic Design

Savannah College of Art & Design
Savannah, GA
06.1989

Skills

  • Creative Leadership: Brand Strategy & Identity, Creative & Art Direction, Team Building & Mentorship, Creative Operations
  • Product & AI-Driven UX: End-to-End UX Strategy, Human-Centered Design, AI & Emerging Technology, Data-Informed Prototyping
  • Visual & Communication Design: Visual Storytelling, Interaction Design, Graphic Design Principles, Stakeholder & Partner Alignment

Emmy Winner

Developed an interactive multi-media project that introduced people to the Mexican holiday, Day of the Dead.

Timothy Buss