Timilehin Olubodun
Milwaukee,United States
Summary
Detail-oriented Data Analyst with 3 years of experience in analyzing complex datasets to drive business solutions. I am proficient in statistical analysis, data visualization, and data management, with a strong background in Digital Marketplace and Edtech. I provide organizations with valuable intelligence for business productivity.
Overview
3
3
years of professional experience
Work History
Business Intelligence Analyst
UWM College of Engineering and Applied Science
Milwaukee, United States
03.2022 - 10.2022
- Built a process that helped analyze and save funding data transfer operation time by more than 2x.
- Built a database that streamlined data manipulation operations and reduced the repetitiveness of using several Google spreadsheets for data storage, eliminating over $1500 extra ad hoc cost.
- Developed complex SQL queries to extract and analyze data from multiple sources.
- Trained three non-technical employees on how to visualize data and generate reports on Microsoft Power BI.
- Cleaned and compiled non-active funding data to appropriate databases for accuracy in data archiving.
- Provided technical support in managing existing UWM's College of Engineering funding databases, including data preprocessing.
- Created insightful Microsoft Power BI visualizations for College of Engineering and Applied Science funding data.
Product Marketing Data Analyst
ROAM Africa
Cape Town, South Africa
07.2021 - 01.2022
- Developed dashboards containing key performance indicators on product sales data that generated insights that improved product adoption by 12%, and reduced churn rate by 4%.
- Evaluated sales automation funnels that helped improve sales conversion for underperforming products and generated over $11k in sales in its first month for ROAM Jobs vertical.
- Created comprehensive marketing data analysis models, using the Recency, Frequency, and Monetary characteristics of buyers for customer segmentation, that improved sales conversion rate by 15%.
- Generated reports on customers' buying behavior, product purchase funnel, and performance.
- Analyzed customer feedback surveys and developed strategies for improvement.
Marketing Data Analyst
Jobberman
Lagos, Nigeria
04.2020 - 05.2021
- I conducted market research and competitors' analysis to improve customer acquisition strategy, which led to the addition of 2,500 qualified marketing leads.
- Built a predictive marketing revenue generation model using linear regression analysis that helped improve marketing campaign revenue margin by 10%.
- Optimized digital channel processes and leveraged customer segmentation analytics that improved retargeting strategy and reduced advertising spend by 16%.
- Gathered, cleaned, and structured customer data from multiple sources, such as web traffic, social media, and CRM systems, for retargeting.
- Created marketing monthly lead-revenue report that generated insights and visualizations into marketing data operations for reference, and opportunities for optimization and growth.
- Created dashboards to monitor customer engagement levels and ROI of campaigns.
Data Analyst Intern
Utiva
Lagos, Nigeria
10.2019 - 03.2020
- Developed data visualizations and dashboards to track Utiva's students' intake and churn metrics
- Created and analyzed customer feedback surveys to understand user experience with Utiva's products and services that increased user acquisition by over 5%
- Conducted exploratory data analysis (EDA) to uncover patterns and anomalies in large datasets
Education
Bachelor of Science - College of Engineering and Applied Science
University of Milwaukee-Wisconsin
United States01.2023
Bachelor of Science - Urban and Regional Planning
Obafemi Awolowo University
Nigeria08.2018
Skills
- Data Analysis
- BI tools expertise
- Data Modeling
- Competitive Market Analysis
- Python Programming
- SQL programming
- Microsoft Power BI
- Microsoft Excel
- Google Analytics
- Scikit-Learn
References
References available upon request.
Languages
- English, Native/ Bilingual
- Yoruba, Native/ Bilingual
Timeline
Business Intelligence Analyst
UWM College of Engineering and Applied Science
03.2022 - 10.2022
Product Marketing Data Analyst
ROAM Africa
07.2021 - 01.2022
Marketing Data Analyst
Jobberman
04.2020 - 05.2021
Data Analyst Intern
Utiva
10.2019 - 03.2020
Bachelor of Science - College of Engineering and Applied Science
University of Milwaukee-Wisconsin
Bachelor of Science - Urban and Regional Planning
Obafemi Awolowo University
Similar Profiles
Ivy LiIvy Li
Co-op Coordinator at University of Toronto, Faculty of Applied Science & EngineeringCo-op Coordinator at University of Toronto, Faculty of Applied Science & Engineering
KENNEDI NERIKENNEDI NERI
STUDENT ASSISTANT at GWU SCHOOL OF ENGINEERING & APPLIED SCIENCESTUDENT ASSISTANT at GWU SCHOOL OF ENGINEERING & APPLIED SCIENCE
Madhuri VarshneyMadhuri Varshney
MEMBER- ETHICAL COMMITTEE at Bhaskaracharya College of Applied ScienceMEMBER- ETHICAL COMMITTEE at Bhaskaracharya College of Applied Science