Timothy C. Schnettler
College Station
Summary
Communications professional with proven track record of effective media relations and strategic messaging. Known for delivering impactful communication plans that align with organizational goals. Strong focus on team collaboration and achieving results, adaptable to changing needs. Expertise in public relations and content creation, valued for reliability and flexibility.
Overview
19
19
years of professional experience
Work History
Web Communications Specialist III
Texas A&M University College of Agriculture and Life Sciences
05.2023 - Current
- Craft compelling content for digital platforms, increasing audience reach and interaction.
- Publish research stories to multiple websites, write research stories and assist with edits, updates and corrections on the college's websites.
- Coordinate cross-functional collaboration to streamline information dissemination across departments.
- Collaborate with internal and external stakeholders to identify key messages and create compelling content for press releases and other materials.
- Write press releases and other materials utilizing SEO practices.
- Prepare or edit organizational publications such as employee newsletters or stockholder reports for internal or external audiences.
- Coordinate event requests for inclusion on the LiveWhale calendar platform.
Senior Communications Specialist
Texas A&M University School of Public Health
11.2019 - 04.2023
- Crafted compelling content for diverse platforms, increasing audience reach and interaction.
- Developed strategic communication plans to enhance university visibility and engagement.
- Wrote stories about the research, grants and awards the School of Public Health faculty members and students receive, as well as student and former student profiles.
- Provided assistance with the School of Public Health website, making edits, updates and corrections as necessary.
- Provided assistance on our school's social media channels.
Policy Analyst I
Texas A&M University Health Science Center
01.2017 - 01.2019
- I was responsible for developing, composing and editing content for the Health Science Center website. I also assisted with the creation and enforcement of web editorial style guidelines and served as a liaison to Health Science Center website contributors. I was also part of the podcast team serving as a co-host as well as helping to edit podcasts and transcripts.
Editorial Manager, Coordinator Media Relations
Texas A&M Engineering Experiment Station
01.2007 - 01.2017
- I was in charge of editing, writing and posting content on the College of Engineering’s website. I produced and distributed the college’s weekly newsletter. I was also in charge of coordinating media interviews as well as pitching stories to the media.
Education
Bachelor of Science - Journalism
Texas A&M University
01.1992
Skills
- Internal communications
- Marketing
- Media relations
- Press release writing
- Brand promotion
- Copyediting
- Proofreading
- Multitasking Abilities
- Customer service
- Digital communications
- Brand messaging
Timeline
Web Communications Specialist III
Texas A&M University College of Agriculture and Life Sciences
05.2023 - Current
Senior Communications Specialist
Texas A&M University School of Public Health
11.2019 - 04.2023
Policy Analyst I
Texas A&M University Health Science Center
01.2017 - 01.2019
Editorial Manager, Coordinator Media Relations
Texas A&M Engineering Experiment Station
01.2007 - 01.2017
Bachelor of Science - Journalism
Texas A&M University