Tina Aniversario

• Create and oversee the execution of merchandise strategy for both Nordstrom and Nordstrom Rack banners, inclusive of physical and digital channels, in both the USA and Canada
• Accountable for ~$1.8B top line sales, bottom line gross margin with brand relationships and product that lead to customer retention and acquisition for new to Nordstrom customers
• Successfully lead and piloted new data driven processes that would lead to the next level operating model of our merchandising organization
• Brought in alternative business models like Indochino to help bring in new to Nordstrom Customers and quickly scaled from 10 to 30 locations
• Successfully built product strategies that delivered top line sales, above pre-Covid levels that also delivered record setting turn and gross margin results
• Consistently achieve higher than average scores on Voice of Employee survey, highlighting engagement, team effectiveness and psychological safety
• Successfully built a team of world class merchants that continually find new and creative ways to bring the best brands and product to Customers while delivering top and bottom line results that enables successful succession planning
• Won Nordstrom Value Award of "Here to Win"

• Over 10 years, supported and led multiple areas within Men's Sportswear, Young Men's and Men's Designer where volume responsibility ranged from $300M to $800M
• Created digital first product strategies that would enable growth
• Created Men's contemporary offer that lead to sales growth and margin growth of Men's Designer from $25M to $80M in 2 years and record high gross margin
• Grew Men's Active business to $40M and delivered all time high gross maring
• Helped launch Topman that led to a $40M business
• Created and adjusted assortment when opened the Canada market
• Created and adjusted the assortment for the first Men's Store in New York City
• Won Nordstrom awards of Leadership of the Half and the Coporate Value Award of Curious and Ever Changing

• Led and supported the Men's Business from young mens to mens accessories for TX, Georgia and Florida
• Corporately led the Young Mens regional buyers and business to deliver customer centric strategies that would lead to top line and bottom line results for their region
• Supported the opening of multiple new stores in a growing region to build a New to Nordstrom customer base

Created assortments for Young Men's that lead to all time high sales and margin growth

Successfully aged the Men's Customer down and added many New to Nordstrom Customers by bringing the most relevant brands to the store.

Created career lasting relationships in the Young Men's market

Planned assortment, quantified assortment by location and managed open to buy inclusive of fashion and replenishment assortments

Spent time in stores to help merchandise floors and create relationships that foster future merchants as well as collect customer centric information to help inform and adjust the current and future

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Hire, teach and coach assistant buyers and mentored the future merchants

Created the Premium Denim business for the Men's market

Won Nordstrom awards of Anniversary Cup and Inverted Pyramid

• Executed Buyer strategies in product and merchandising for the Men's Division in Orange County, San Diego, Arizona
• Delivered top line sales growth
• Responsible for teaching merchandising and selling skills to department managers
• Partner with regional leadership to deliver intended results
• Create a bench of future leaders that could lead bigger volume stores and/or move into merchandising

• From lead stock person to Department manager, successfully executed any and all store functions
• Successfully hired and developed top sales people
• Responsible for product on floor, in the stockroom and customer experience
• Successfully found new ways to drive top line growth and before getting promoted was managing a team of 30 people (85 at high volume times) and an $8M dollar sales floor