Tina Roa
Sr. Sales Agent
Marlboro,NY
Summary
Team-minded Sales Agent bringing 20years of experience in successfully driving sales performance in local markets. Decisive and friendly individual talented at prospecting, cold calling and exceeding individual sales goals. Astute sales professional highly skilled and extremely organized at providing exceptional customer service, processing orders and managing cash functions. Adept at engaging with customers and captivating attention and interest in product offerings. Averaging a 14% close rate and YTD sales volume exceeding $5M in home sales.
Driven to provide superior quality customer service. Innovative in leveraging extensive knowledge of products and services as well as creating solutions for customers to drive loyalty, retention and revenue. Highly adept at training, managing, coaching and mentoring sales and customer service associates with talent for interacting with staff at all levels of organization and public. Vivacious individual well-educated in determining customer needs based on personal needs and other customer preference related home buying. software. Attentive listener with excellent multitasking, communication and organizational abilities.
Overview
20
20
years of professional experience
7
7
years of post-secondary education
Work History
Sr. Sale Agent
Redfin
White Plains, NY
08.2021 - Current
- Trained and developed new sales team associates in product features, selling techniques and company procedures.
- Provided superior service to customers by quickly and courteously responding to requests, inquiries, suggestions and concerns.
- Created professional sales presentations and listing consultation decks to effectively demonstrate product features and competitive advantages to both buyers and sellers.
- Met with existing customers and prospects to discuss home buying/selling goals and recommend optimal solutions.
- Developed and delivered engaging sales presentations to convey product benefits.
- Used pripority software to track pipeline activity and analyze sales trends.
- Adjusted sales scripts to better target needs of specific individuals, boosting sales by 5%.
- Performed cold-calling and follow-ups with leads to secure new revenue.
- Set up calendar with customer birthdays and other special events for personal touch.
- Retained excellent client satisfaction ratings through outstanding service delivery.
- Reached out to customers after completed sales to evaluate satisfaction and determine immediate service requirements.
Director of Leasing
Extell Development
New York, NY
09.2019 - 08.2021
- Developed and implemented resident activities and identified problem vacancies.
- Managed daily and weekly marketing and leasing reports.
- Marketed diverse properties to prospective clients and consistently exceeded target closing rates.
- Verified tenant incomes and leasing applications before signing lease documents.
- Drafted comprehensive marketing and leasing plans.
- Reviewed aged vacancies, market-ready apartments and models and completed and updated market surveys.
- Inspected properties before and after new tenant move-ins to schedule maintenance, cleaners and other services.
- Greeted clients, showed apartments and prepared leases.
- Escalated major issues to property manager for immediate remediation.
- Kept records accurate, detailed and fully compliant with reporting requirements to meet state, local and federal housing requirements.
- Distributed and followed up on tenant renewal notices.
- Responded to requests and scheduled appointments for property showings.
Director of Leasing
The Dermot Company
New York, NY
05.2016 - 08.2019
- Developed and implemented resident activities to encourage a community atmosphere.
- Managed daily and weekly marketing and leasing reports.
- Marketed new development property to prospective clients and consistently exceeded target closing rates.
- Verified tenant incomes and other information before accepting lease applications.
- Recruited and hired top-level talent to add value and expertise to leasing department.
- Worked with property managers to maintain market readiness and facilitate smooth transitions in a new development setting.
Sr. Sales Manager
The Irvine Company Apartment Communities
Irvine, CA
04.2014 - 03.2016
- Established ambitious sales targets, managed deployment strategies and developed go-to-market plans to capitalize on every revenue opportunity for a 989 unit new development rental property.
- Directed sales support staff in administrative tasks to help sales reps close deals.
- Achieved dramatic sales increase by skillfully managing relationships and proactive sales approaches.
- Managed and motivated sales team to increase revenue 8% .
- Forecasted sales and established processes to achieve sales objectives and related metrics.
- Recruited and hired top-level talent to add value and expertise to sales department.
- Tracked pipeline data, won vs. lost opportunities and lead response times with Salesforce CRM.
- Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representatives reach targets.
- Utilized metrics to modify low-performing sales and marketing programs and plans to increase effectiveness.
Leasing Manager
Tishman Speyer
New York, NY
08.2008 - 03.2014
- Conducted property showings to highlight features, answer questions and redirect concerns to close contracts.
- Assessed property, compiled information and wrote reports regarding findings for submission to director.
- Administered operations to handle needs of more than 30,000 tenants across 110 property buildings within the community.
- Responded to messages and inquiries from various parties and used well-developed active listening and open-ended questioning skills to promote quick issue resolution.
- Worked with property managers to maintain market readiness and facilitate smooth transitions.
- Managed daily and weekly marketing and leasing plans.
- Established strong, professional relationships with residents by promoting team collaboration and delivering exemplary service.
Leasing Manager
The Brodsky Organization
New York, NY
10.2002 - 08.2008
- Managed team of employees, overseeing hiring, training and professional growth of employees.
- Prepared variety of different written communications, reports and documents.
- Maintained energy and enthusiasm in fast-paced environment.
- Learned new skills and applied to daily tasks to improve efficiency and productivity.
- Exceeded goals through effective task prioritization and great work ethic.
- Developed and implemented performance improvement strategies and plans to promote continuous improvement.
Education
Associate of Arts - Organizational Management
Mercy College
Dobbs Ferry, NY 08.1998 - 05.2000
High School Diploma -
St. Michael Academy HS
New York, NY 09.1992 - 06.1996
Certificate - Interior Design
New York School of Interior Design
New York, NY 01.2018 - 08.2019
Skills
Cold Calling
NY Salespersons Real Estate License
Professionally licensed for 20 years and held in good standing.
Timeline
Sr. Sale Agent
Redfin
08.2021 - Current
Director of Leasing
Extell Development
09.2019 - 08.2021
Certificate - Interior Design
New York School of Interior Design
01.2018 - 08.2019
Director of Leasing
The Dermot Company
05.2016 - 08.2019
Sr. Sales Manager
The Irvine Company Apartment Communities
04.2014 - 03.2016
Leasing Manager
Tishman Speyer
08.2008 - 03.2014
Leasing Manager
The Brodsky Organization
10.2002 - 08.2008
Associate of Arts - Organizational Management
Mercy College
08.1998 - 05.2000
High School Diploma -
St. Michael Academy HS
09.1992 - 06.1996
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