Tina Sligar

• Designed website, ads, and social media graphics that propelled online sales by 15%
• Managed social media content, increasing community engagement by 20%.
• Optimized resource allocation, reducing operational costs while maintaining service quality standards.
• Evaluated market trends to identify new business opportunities and develop targeted growth strategies accordingly.
• Established and implemented business procedures and process improvements.
• Established and maintained strong relationships with customers, vendors, and strategic partners.
• Represented the organization at industry conferences and events.

• Enhanced search engine accuracy by conducting comprehensive evaluations of query results.
• Improved user experience by identifying and reporting issues in search engine algorithms.
• Contributed to search engine optimization by analyzing website content for relevance and quality.
• Assisted in the development of improved search algorithms through meticulous evaluation of existing processes and offering insightful feedback.
• Conducted extensive research on specific topics to ensure accurate representation within search engines.
• Evaluated search engine results based on predefined guidelines, ensuring consistency and reliability across all queries.
• Addressed discrepancies between desired results and actual output through detailed analysis of search patterns and data trends.
• Streamlined workflow by creating well-organized documentation of evaluation findings and recommendations.
• Promoted higher-quality content within search results by assessing website credibility, authority, and relevance according to established guidelines.
• Helped maintain a seamless user experience by promptly addressing critical concerns related to navigation, functionality, or other technical issues within the platform.

• Led the creation of a Shopify e-commerce site and mobile app for the wholesale division, boosting revenue by 10%
• Designed effective web interfaces and UX elements for new product pages on WordPress
• Researched and secured new e-commerce brands, expanding product offerings by 15%.
• Increased e-commerce revenue by streamlining website design and enhancing user experience.
• Implemented inventory management system to reduce stock discrepancies and improve order fulfillment accuracy.
• Conducted market research to identify emerging trends, informing strategic design direction for upcoming product offerings.
• Optimized e-commerce operations through regular performance analysis and data-driven decision-making processes.
• Helped find leading online retailers and platforms to connect with consumers.

• Created impactful direct mail pieces, banner ads, newsletters, and sell sheets, achieving significant ROI
• Developed and implemented brand-aligned packaging designs for various product lines.
• Boosted sales by designing and executing creative email marketing campaigns.
• Optimized marketing budget allocation by tracking ROI and adjusting strategies accordingly.
• Developed visually engaging marketing materials to support product launches and promotions.
• Facilitated productive trade shows, leading to increased lead generation and brand exposure.
• Collaborated with external agencies on advertising campaigns, ensuring alignment with overall marketing objectives.
• Implemented metrics-driven reporting to analyze campaign performance and inform future decision-making.
• Supported sales team efforts by creating persuasive sales collateral that clearly communicated product benefits.
• Executed successful product launch campaigns, driving significant growth in market share within target segments.
• Boosted brand awareness with target customer demographics with social, print, and email campaigns.
• Created engaging brochures and flyers to use for promotional materials and distribution.
• Answered general marketing department inquiries by email, phone, and mail.
• Collaborated with cross-functional teams to establish successful execution of projects and campaigns.
• Tracked and reported on marketing campaign responses.
• Created and managed marketing budgets to monitor expenditures, control costs, and increase ROI.
• Oversaw preparation of marketing copy, images, videos, emails, and other collateral.

Honors: Graduated with Honors