Energetic and forward-thinking professional offering demonstrated success identifying prospects and converting leads into customers. Highly organized and superior communication skills to understand client needs and close sales. Recognized for creativity and resourcefulness in meeting and exceeding sales, revenue and profit goals.
Overview
13
13
years of professional experience
1
1
Certification
Work History
Event Sales Manager
Clyde's Restaurant Group
09.2022 - Current
Contributed to over 4M in event sales revenue
Direct supervisor to event team
Achieved sales goals and service targets by cultivating and securing new customer relationships.
Venue hosts 1000 events annually
Responsible for responding to all inquiries for groups larger than 10 and up to 750
Plan and execute details for events coordinating with client, staff, management and venue
B2B sales experience providing catering services for building tenants operated and partnering with Boston Properties
Input all leads, event details and revisions into client portal, Tripleseat
Create proposals, contracts and complete invoices to send to the client following an event
Create customized floor plans in social tables and menus for events
Schedule for events posted 14 days in advance and update with revisions as needed
Coordinate and conduct weekly BEO meetings with Executive Chef, Operations Manager and Purchasing Manager
Efficiently operate and oversee multiple events simultaneously
Conduct inventory and categorize existing stock and supplies
Hiring event staff and directing them on policies and Standard Operating Procedures (SOPs)
Scheduling team and staffing for events
Developing and maintaining relationships with key clients
Setting sales quotas and goals
Overseeing and directing performance of the events team
Handling and resolving any event related complaints
Conduct sales site visits and tours of the venue
Maintain well-documented, accurate, organized and up to date file management system in order to service the client and execute a seamless event
Event Manager and Content Curator
Tyson’s Concepts Corporation
08.2021 - 09.2022
Created new event menu as well as curating customized menus for each event
Responsible for managing and posting content across social media platforms for the business
Creating marketing flyers and emails through distribution lists
Coordinated inventory and menu with chef
Conducting site visits
Coordinating and operating off-site catering
Hiring and educating staff
Schedule staff accordingly
Responsible for staff payroll
Creating spreadsheets in Excel for inventory and commission
Planning event details and aspects, including seating, dining and guests
Creating reliable financial reports and collecting payments on time
Remaining under budget with all costs
Managing events and addressing potential problems that may arise
Planning for potential scenarios that could impact the integrity of the event
Maintaining a working knowledge of the complex needs of a wide variety of events
Set up for event, manage event and break down.
Managed administrative logistics of events planning, event booking, and event promotions.
Coordinated with kitchen or catering staff on delivery, timing and service style of food.
Coordinated with sales and marketing teams to publicize and promote events.
Nurtured and built relationships with vendors, venues and industry contacts to obtain best pricing and services for events.
Utilized social media to promote events and increase attendance.
Catering Sales Executive
Marriott International, Inc
06.2019 - 03.2021
Handles social and local corporate catering opportunities
Responds to all incoming catering opportunities for the hotel
Identifies, qualifies and solicits new catering business to achieve personal and property revenue goals
Solicits affiliate business associated with citywide events
Understands the overall market (e.g.,competitors’ strengths and weaknesses, economic trends, supply and demand etc.) via "secret shopper" and knows how to sell against them
Closes the best opportunities for the property based on market conditions and property needs
Negotiate contracts
Works with the management team to create and implement a catering sales plan addressing revenue, customers and market
Design, develope and sell creative catered events
Maximizes revenue by up-selling packages and creative food and beverage
Manages catering sales revenue and operation budgets, and provides forecasting reports
Develops menus that drive sales
Assists with selling, implementation and follow-through of catering promotions
Banquet and Event Coordinator
Washington Dulles Airport Marriott
07.2018 - 06.2019
Employee Of the Month November 2018
Create new proposals for prospective clients as well as their contracts for future events
Assist in finding and booking new business from reader boards, social media and other various outlets
Build banquet event orders
Route any pop-up events to appropriate departments
Capture incoming request via RFPs, emails & phone calls to enter new leads for prospective events
Pull and distribute group reports to department heads pertaining to Staff Packet, 10 day, Funnels & Daily Review
Responsible for exceeding in client satisfaction, scheduling & collecting payment
Prepare for hotel site tours by alerting departments the time of arrival and conduct site tour in the Catering Sales Managers absence
Confer & collaborate with managers & team members to ensure coordination between hotel client and banquet staff to execute a seamless event
Skilled in CI, Group Posting, Essentials 2.0, Hot Shop, MI Leads, and One Yield Events/Sales
ESS 2017-2018 increase of 10 points
ESS Events exceeded expectations with 4.4 points above brand sitting at 96
Booked 7 proms this year that totaled $60K in revenue & was able to secure multiyear contracts to retain business
12 Holiday Parties for the 2018/2019 Season
Doubled from 2017/2018 Season at 6
Hotel Event Satisfaction Scores highest it's been in the past 5 years
Assisting the Catering Sales Executive with the hotels quarterly customer appreciation event that help produce
Coordinated Hotels largest holiday party with a revenue of 52K.
Enrollment Counselor
University of Phoenix
04.2015 - 02.2017
Provided enrolled and potential students with the highest level of customer service
Answered questions, provided program information and school policy information
Sales, being one of the largest responsibilities, was required to meet weekly quotas for new enrolled students & held accountable for maintaining currently enrolled students
Enrolled students in school, assisted in enrolling them into programs and completing all of the entry records
In addition to the entry records, responsible for their enrolled students' administrative data for the duration of their tenure
Maintained a connection with the student through graduation.
ESL Teacher
Hello English School
02.2011 - 03.2013
Plan and design 100+ individualized education plans (IEPs), interactive class curriculum, lessons, and
handouts to personalize learning objectives and expectations
Teach ESL to students ages 5 yrs to 25 yrs in conversional English with varied cultural backgrounds in
an international classroom to prepare them for ESL tests including TOEFL
Instruct English to classes of 10 or less students to enhance their learning and confidence in speaking
and resolve their difficulties in second language acquisition
Skills
Customer support
Proposal writing
Forecasting
Contract negotiation
Full service catering
OpenTable
Salesforce
Restaurant Management
B2B Sales
ServSafe certifications
Microsoft Word
Excel
Powerpoint
Schedule creation
Vendor coordination
Social media marketing
Systems and software programs (OpenTable, Resy, Tripleseat, Cvent, Adobe, Canva, Hotschedules, Social tables, Toast, Micros, Aloha)
Additional Information
Willing to relocate: Anywhere, Authorized to work in the US for any employer