Summary
Overview
Work History
Education
Skills
Timeline
Receptionist
Todd Lushinsky

Todd Lushinsky

Redlands,CA

Summary

I've spent 25 years leading and studying almost all facets of business within large, small and startup organizations with a focus on partner management, business development, marketing, strategy, execution, and innovation.

Overview

25
25
years of professional experience

Work History

Midwest/West Account Executive

LiveEO Inc.
Redlands, CA
06.2023 - 08.2023
  • As a startup, and with a team of only 4 people in the US I developed or co-developed many facets of the organization including partner management, marketing, sales strategy, support staff, etc.
  • Maintaining a large sales pipeline that encompassed every state west of the Mississippi
  • Used strategic selling and MEDPICCR methodology.
  • Negotiated and closed complex deals through consultative and team based sales which led to a 150% growth in US sales and $575k in new logo sales.
  • Attended various networking events and conferences
  • Grew US sales 100% in 6 mos closing existing opportunities and find new customers.
  • Helped develop marketing materials and social media.
  • Assisted in Business Partner and Alliance management by co-selling, co-marketing, and partner alignment.
  • Co-Managed LiveEO partner management in the United States.
  • Utilized Hubspot CRM, Confluence/Jira, Esri ArcGIS, Meetical, Leapsome, LinkedIn Navigator, and other technologies

Co-Founder & CEO

BondFire Inc (Startup)
06.2020 - 06.2023
  • Accumulated over 2 million records within it's database, including National archives, National Parks Service and web based searches
  • Established company vision, presence, and motivation for the overall company.
  • Responsible for inventing the BondFire system in conjunction with CTO, and hired 4 other employees
  • Managed company finances, expenses, and incoming revenue.
  • Responsible for social media presence, including 500 Twitter, 250 LinkedIn and 250 Facebook connections through a $0 marketing spend.
  • Created, developed, and released all marketing materials including website, brochures, business cards, and other online profiles.
  • Co-wrote company business plan with Chief Operations Officer.
  • Developed revenue projections from both government contract work as well as app monthly sales.
  • Developed a sales and partnership strategy.

Senior Business Development Manager

Nobel Systems, Inc
San Bernardino, CA
07.2018 - 07.2020
  • Built and launched a Water Loss Report Market and grew sales 300% in one year.
  • Responsible for sales totaling $450k with an average sale of $35,000/yr SaaS Contracts.
  • Provided guidance to Owner and President regarding scaling, organizational needs, and corporate strategy.
  • Managed business development and marketing departments.
  • Delivered strategic growth planning, management.
  • Completely rebranded company marketing presence including leading 4 employees to execute on presentations, graphics, marketing materials, website development.
  • Provided strategic product development and design innovation for their mobile product.

Vice President of Sales

WIN Household
Corona, CA
10.2017 - 03.2018
  • Responsible for strategy, all marketing and sales associated to the WIN Household Products.
  • Aligned sales objectives with business initiatives using strategic development, forecasting and budgeting.
  • Managed all company marketing and web re-design, business development, production and marketing.
  • Overhauled internal operating budget consisting of sales and marketing expenditures, identifying wasteful spending.
  • Involvement with product development and testing
  • Designed product label (content graphics, colors, etc)
  • Assorted the product in local pet stores and national chain stores like Petco, Petsmart, and others.

Sales Director

Reliable Workplace Solutions
Riverside, CA
07.2016 - 12.2017
  • Achieved 20-30% average gross profit margin and top 3 in sales for the organization in Q2 and Q3 2017.
  • Consistently achieved or exceeded quarterly sales quota of $35K.
  • Was highest revenue earner in the 3rd months in a new role.
  • Brought in over 125k in revenue in the first 6 months on the job.
  • Managed all company marketing.
  • Coordinated with partnering companies and sales representatives to implement multiple product lines
  • Completed (graduated) Larry Coco sales training.

Sales Director

Disaster Management Systems, Inc
05.2015 - 09.2016
  • Led team that generated sales revenue of $1.5M selling various products to the Fire, EMS, and Law Enforcement communities.
  • Provided strategic vision and company direction regarding Law Enforcement/Fire solutions to the company Co-founders (CEO), and VP of Product Management.
  • Opened new market in Fire Rehabilitation and Police via in-depth research.
  • Established relationships with Disaster Management Systems Distributors to partner, and ultimately sell products.
  • Tracked contact interaction, sales progress, and sales entry.
  • Utilized both QuickBooks, and Insightly to track sales leads and opportunities.

Director of Channel Sales

Intellect
Los Angeles, CA
05.2014 - 05.2015
  • Created and launched new channel sales network that revitalized sales and marketing efforts and resulted in 5000% increase in company partner based sales and steadily increasing market share.
  • Managed a team of 4 employees that delivered first sale by a new partner within 30 days.
  • Developed/Implemented partner sales, marketing and development plans and strategies.
  • Managed sales pipeline, forecasted monthly performance and located new business opportunities.
  • Developed and executed plans and action items to boost channel partner revenue and cultivated close business relationships with partners, leading to increased loyalty and retention.
  • Determined price schedules and discount rates.
  • Earned Intellect the 2015 NexGen Cloud Best in show/Editor’s choice award at the annual conference.
  • Implemented sweeping improvements to Intellect’s floundering Channels – program design, recruitment, benefits, fees, etc.
  • Developed and executed all aspects of the Intellect partner channel (strategic and tactical) on a day to day basis.
  • Leveraged Intellect employee experience with IBM, Microsoft, Ingram Micro, etc., to grow alliance contacts.
  • Created and launched new partner Portal interest form, process for review and approval.
  • 50% travel.

Channel Sales Manager/Esri SME

Hyland
Cleveland, OH
05.2013 - 04.2014
  • Led a team of 3 employees that increased product sales and adoption 125% within one year, which led to Increased revenue.
  • Developed and executed plans and action items to boost channel partner revenue and cultivated close business relationships with partners, leading to increased loyalty and retention.
  • Developed product roadmap design for Esri Integration to OnBase with Product Management team.
  • Influential in product planning for future releases of product, and identified product design improvements and enhancements, and worked with Product Manager to implement.
  • Worked closely with the Esri Integration management team to develop sales, marketing and development plans and strategies.
  • Created Sales Metric Analysis tool to Hyland Resellers to find “low hanging fruit” sales opportunities based on specific sales criteria.
  • Created and updated company case studies use studies, and various other marketing materials.
  • Developed comprehensive sales forecasting and sales accounting tools.
  • Recruited, built business plans with and executed agreements with large volume resellers of Hyland Software (OnBase).

Division Manager

GeoTactical Solutions
Redlands, CA
11.2010 - 04.2013

As a former small startup, GeoTactical Solution is a now defunct hardware, software, and services company that focused on leveraging a specialized camera, and GIS integration for the military industry.

  • Managed Development Team in development of GIS based system (interview to completion).
  • Opened and grew Federal and Commercial sales channel for Geo Tactical Solutions.
  • Developed all facets of new partner and alliance channel creation including recruitment, contract and program creation.
  • Brought in over 50% company revenue growth within 12 months.
  • Created Product development roadmap for innovative photo management product, developed with input of executive management.
  • Managed market awareness by creating content for trade shows, website re-launch, press releases, case studies, and marketing materials.
  • Coordinated with marketing personnel to develop marketing presence, SEO techniques, and drive traffic to the GeoTactical Solutions website by developing and approving content, approving SEO keywords, and conducting market research.

Manager/Consultant

Ricoh Business Solutions
San Bernardino, CA
12.2009 - 11.2010
  • Cooperated with project partners to develop system analysis and new system design based on client specifications.
  • Grew Reseller sales by 30 percent within 11 months of tenure via sales support, lead generation, lead qualification, sales closing, and sales handoff and new partner recruitment
  • Managed Ricoh’s reseller partner sales channel, consisting of 70+ business to business relationships, making up 99% of Ricoh Dynamic Capture Division’s sales, driving over $10 Million in revenue.
  • Opened, negotiated, farmed and closed single sales transactions for $500K+.
  • Responsible for product design, development, and feedback for Ricoh 500SE Dynamic Capture associated software solutions.
  • Provided technical support to clients and partners for the Ricoh 500SE product and software solutions
  • Tested and perform quality control on Ricoh’s Digital Imaging products and software.
  • Generated market awareness by creating content for the launch, press releases, case studies, and marketing materials.
  • Developed a trade show plan to promote the 500SE product and participated in planned conferences.
  • Presented Ricoh products and solutions at seminars and sales meetings to Ricoh CXO level employees.
  • Conducted pre-sales meetings and consulted with potential clients to determine the optimal business process workflow utilizing Ricoh’s Dynamic Capture solutions.

Product Manager

Magellan Navigation
09.2007 - 08.2009
  • Developed a map update to PND's as well as managed all data providers for the handheld GPS market which grossed over $5M
  • Managed all facets of Mapping, Content, and Connected Services for Magellan GPS Partners.
  • Assorted product in all big box stores like Best Buy, Walmart, and Target.
  • Created and launched the first multiple SKU map update in Magellan’s history.
  • Presented product plans, product specifications and product updates to the key executive management team on a consistent basis.
  • Worked on ‘connected personal navigation device’ technology to differentiate Magellan from its’ competition.
  • Created multiple Product Requirement Documents and sales forecasting.
  • Led core team through bug review meetings, as well as marketing and system test reviews.
  • Responsible for launching multiple partner based mapping solutions on Magellan’s website including Accuterra, Stone Maps and TrailPlan data.

Multiple Roles

Esri
Redlands, CA
09.1998 - 09.2006

Esri is the world leader in Geographic Information System (GIS)

Telesales:

  • The first person in Esri's Telesales division to conduct purely outbound sales calls which brought in over $250,000 through the sales.
  • Moved to inbound sales and managed the west coast calls and sales for the company.
  • Developed outbound calling program where all employees would spend 5 hours a week making outbound calls.
  • Took on a leadership role within the Telesales group.

Business Partner Manager

  • Created sales and marketing campaigns to drive lead generation for channel partners.
  • Coached, mentored and developed skills in channel partner team to underpin successful sales efforts.
  • Assisted partners in selling, implementing and supporting company services.
  • Directed and coordinated products, services and sales activities.
  • Cultivated strong professional relationships with partners and key clients to drive long-term business development.

Corporate Alliance Manager

  • Developed marketing plan based on client data to acquire new relationships and expand existing ones.
  • Collaborated with various departments to improve communication and deliver individualized customer solutions.
  • Conducted comprehensive relationship reviews to understand and develop solutions for client needs, partnering with specialists to resolve specific issues.
  • Collaborated with managers to identify and develop new markets according to strategic plan, analyzing potential opportunities and challenges.
  • Developed strategic plan for Alliance relationships, proactively consulting with senior individuals and anticipating needs.
  • Provided information on technology resources to improve Alliance financial well-being.

Board Member/COO

Orhanages of Thailand
Redlands, CA
03.2017 - Current

In 1974, Father Ray Brennan started an orphanage while serving as a chaplain in the military during the Vietnam conflict. Most of the children there were half-Thai / half-American. They were "Throw away children" - children no one wanted or cared about and had no place to live. Founder Father Brennan stepped in and created the Orphanages of Thailand.. Today, more than 275 children and infants have a safe and happy home. Today, mostly all caregivers grew up at the Pattaya Orphanage.

  • Attended board meetings and reviewed meeting agendas.
  • Engaged in fundraising and resource development efforts by reaching out to interested partners and donors.
  • Approved organizational strategies, budgets and business decisions.
  • Participated in various committees to meet specialized goals.
  • Communicated with valuable partners and recruited potential board members.
  • Tracked progress of company programs and highlighted potential barriers to success.
  • Brainstormed new business policies and directed program operations.
  • Acted as ambassador for organization and routinely arranged meetings with stakeholders.
  • Monitored financial affairs of organization and fulfilled fiduciary responsibilities.
  • Served as advisor to CEO regarding strategic plans and board resolutions.

Education

Bachelor of Science (BS) - Environmental Geography

Ohio University
Athens, OH
01.1998

Skills

  • Partner & Alliance Management
  • Strategic Planning
  • Operations Management
  • Decision-Making
  • Market Trend Analysis
  • Strategic Account Development
  • Contract Management
  • Sales Projections
  • Brand Development and Marketing
  • Cross-Channel Marketing
  • Brand Development
  • Team Building and Leadership
  • Presentations and Public Speaking
  • Brand Marketing
  • Analytical Problem Solver
  • Consultative Selling Techniques
  • Product and Service Promotion
  • Solution Selling
  • Relationship Building

Timeline

Midwest/West Account Executive

LiveEO Inc.
06.2023 - 08.2023

Co-Founder & CEO

BondFire Inc (Startup)
06.2020 - 06.2023

Senior Business Development Manager

Nobel Systems, Inc
07.2018 - 07.2020

Vice President of Sales

WIN Household
10.2017 - 03.2018

Board Member/COO

Orhanages of Thailand
03.2017 - Current

Sales Director

Reliable Workplace Solutions
07.2016 - 12.2017

Sales Director

Disaster Management Systems, Inc
05.2015 - 09.2016

Director of Channel Sales

Intellect
05.2014 - 05.2015

Channel Sales Manager/Esri SME

Hyland
05.2013 - 04.2014

Division Manager

GeoTactical Solutions
11.2010 - 04.2013

Manager/Consultant

Ricoh Business Solutions
12.2009 - 11.2010

Product Manager

Magellan Navigation
09.2007 - 08.2009

Multiple Roles

Esri
09.1998 - 09.2006

Bachelor of Science (BS) - Environmental Geography

Ohio University
Todd Lushinsky