Summary
Overview
Work History
Education
Skills
Computer software:
Timeline
Generic
Tracey Baumgard

Tracey Baumgard

Market President
Proctorville,OH

Summary

Encouraging manager and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success. Dedicated to applying training, monitoring and morale-building abilities to enhance employee engagement and boost performance.

Overview

21
21
years of professional experience

Work History

Market President

IHeart Media
Huntington, WV
08.2019 - Current
  • Complied with established internal controls and policies.
  • Performed routine closings, maintained clean, accurate and accessible records and kept close eye on transaction updates throughout each quarter.
  • Established and enforced internal controls, workflows and policies for tracking, reconciling and reporting on accounting activities.
  • Checked payroll, vendor payments, commissions and other accounting disbursements for accuracy and compliance.
  • Responsible for recruiting, interviewing, hiring and maintaining staff of 20 employees.
  • Prepared cash flow projections, cost analysis and monthly, quarterly and annual reports.
  • Identified improvement changes regarding key processes for internal controls and accounting procedures.

VP of Sales

IHeart Media
09.2017 - 08.2019
  • Coached 6 sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Increased revenue by implementing effective sales strategies in sales cycle process from prospecting leads through close.
  • Researched sales opportunities and possible leads to exceed sales goals and increase profits.
  • Analyzed past sales data and team performance to develop realistic sales goals.
  • Held weekly meetings with Account Executives to identify techniques to overcome sales obstacles.
  • Managed entire sales cycle across customer accounts, proposing and closing sales to achieve total revenue growth, profit and customer satisfaction plans.

Account Executive & Events Manager

IHeart Media
02.2013 - 09.2017
    • Built and strengthened relationships with new and existing accounts to drive revenue growth.
    • Prospected new clientele through networking, cold calling, canvassing and referrals.
    • Drove new business development through qualifying leads, building relationships and executing strategic sales.
    • Strengthened customer relationships with proactive and collaborative approach to managing needs.
    • Identified client business needs by gaining understanding of goals, objectives and processes.
    • Managed administrative logistics of events planning, event booking and event promotions.
    • Fulfilled contractual obligations for rehearsal and day of event coordination.
    • Oversaw preparation and management of event budgets to deliver at or below projected costs.

Marketing Director/Provider Recruiter

EZ Care Walk-In Medical Center
05.2011 - 02.2013
  • Utilized social media sites to recruit new employees.
  • Scheduled interviews with other healthcare professionals.
  • Scheduled and oversaw HIPAA and OSHA training for new employees.
  • Worked with healthcare employees to determine specific job qualifications.
  • Created innovative strategies to drive customer engagement.
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Devised marketing plans using digital strategies, print advertising and word of mouth tactics.

Senior Event Manager

IHeart Media
11.2007 - 02.2013
  • Managed administrative logistics of events planning, event booking and event promotions.
  • Oversaw preparation and management of event budgets to deliver at or below projected costs.
  • Solicited feedback from clients to assess event success and uncover opportunities for improvement.
  • Fulfilled contractual obligations for rehearsal and day of event coordination.

Marketing/Promotions/Events Manager

IHeart Media /Clear Channel Communications
06.2002 - 11.2007
  • Managed administrative logistics of events planning, event booking and event promotions.
  • Oversaw preparation and management of event budgets to deliver at or below projected costs.
  • Coordinated catering services and planned menus to compliment event theme and selected musical or guest speaker entertainment.
  • Hired and cross-trained staff members for various event-specific functions and assessed employees' understanding of associated processes and procedures.
  • Promoted adherence to client-event requirements through delegation, prioritizing and management of entire production lifecycle from concept to execution.
  • Planned and organized activities, details and timelines for iHeart Media events.
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Created company brand messaging, collateral materials, customer events, promotional strategies and product commercialization.
  • Developed advertising tactics and implemented new solutions for increased brand awareness.
  • Managed day-to-day functions of promotion and marketing departments.

Education

Some College (No Degree) - Social Sciences

Ohio University
Ironton, OH

Skills

  • Leading Groups
  • Staff Support
  • Motivational Techniques
  • Market Growth
  • Risk Assessment and Classification
  • Sales Team Development
  • Client Account Management
  • Profit and Loss Accountability
  • Organizational Restructure and Change
  • Sales Planning and Implementation
  • Resource Optimization
  • Budgeting and Cost Control Strategies
  • Campaign Management
  • Market Analysis
  • Customer Relationship Management
  • Corporate Communications
  • Brand Development
  • Public and Media Relations
  • KPI Tracking
  • Mixed Media
  • Media Negotiations
  • Marketing and Advertising
  • Strategic Partnership
  • Microsoft Office
  • Broadcast Media
  • Tradeshow Events

Computer software:

Well-versed in Microsoft office products, CRM tools, Tableau, Google certified, and salesforce superuser

Timeline

Market President

IHeart Media
08.2019 - Current

VP of Sales

IHeart Media
09.2017 - 08.2019

Account Executive & Events Manager

IHeart Media
02.2013 - 09.2017

Marketing Director/Provider Recruiter

EZ Care Walk-In Medical Center
05.2011 - 02.2013

Senior Event Manager

IHeart Media
11.2007 - 02.2013

Marketing/Promotions/Events Manager

IHeart Media /Clear Channel Communications
06.2002 - 11.2007

Some College (No Degree) - Social Sciences

Ohio University

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Tracey BaumgardMarket President